ASICS to bring Onitsuka Tiger brand back to US in 2027
MUNEMASA HORIO
KOBE, Japan -- Japanese sporting goods maker ASICS plans to bring its luxury brand Onitsuka Tiger back to North America as early as 2027 in light of expanding profits in Asia and Europe, the company announced Monday.
ASICS previously operated Onitsuka Tiger stores in the U.S. but closed them in 2023. Currently, North America sales are handled through cross-border e-commerce from Japan.
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