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What I'm Looking Forward to at The Business of Beauty Global Forum 2025

What I'm Looking Forward to at The Business of Beauty Global Forum 2025

When I returned back from maternity leave in March, I was ready to hit the ground running on planning The Business of Beauty Global Forum, now in its third year.
This Global Forum brings together some of the most interesting, dynamic and inspirational leaders from across our industry, and creates space for thought-provoking, insightful and often arresting conversations that simply don't, and couldn't happen anywhere else but with BoF and The Business of Beauty.
Over the years, we've heard from the likes of Pamela Anderson, John Legend and Deepak Chopra, and executives based in Australia, Kenya and Korea. We've explored themes from brand-building and M&A to longevity and identity. Last year, we also debuted The Business of Beauty Global Awards. This year, we've doubled the size of the Awards, with six winners set to receive honours on our closing night.
Our speaker line-up is just as exciting as ever. We'll begin with a first look at our hotly anticipated second edition of The State of Fashion: Beauty report, produced in partnership with McKinsey & Company and tease out the themes, challenges and opportunities all leaders will grapple with in the next five years. From there, it's a tour around the world, with insights from the UK's Andy Lightfoot of Space NK and India's Anchit Nayar of Nykaa, before we host an illuminating panel on why the world is looking to Mexico as beauty's next frontier. We'll also hear from Melissa Butler, the inspirational founder of The Lip Bar, and explore the vital role that immigrants and refugees play in our thriving industry.
On the second day, we'll step Inside The Industry, and look at how executives are finding growth in a cooling market. Founders like Point of View Beauty's Mikayla Nogueira will give us an influencer masterclass on brand building and we'll then hear from the inimitable Tracee Ellis Ross about her community-focussed line, Pattern.
In our final segment, we'll explore the power of the beauty and wellness industry as a connecting thread. Content creator Sydney Towle will share her experiences of facing an online smear campaign while battling cancer; Yasmin Sewell of Vyrao will talk about reinvention. And Hailey Bieber, founder and creative director of Rhode, one of the world's buzziest beauty brands, will speak to us exclusively about her brand and exit journey. She will then be joined by Tarang Amin to discuss what's next for the viral skin and makeup line.
I hope you can join us via the global livestream. Sign up here to reserve your space.
This year, access to The Business of Beauty Global Forum livestream is open to all. To watch the livestream, simply log in to your BoF account. New to BoF? Create your free account here.
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