
South Carolina Will Host the 2025 Michelin Guide American South Ceremony
The guide's new presence in the region is motivated by financial backing; the new regional guide is produced in partnership with Travel South USA, a multi-state collaboration that promotes tourism across the southern U.S. The Discover South Carolina tourism board is the host for the ceremony.
With its expansion in the South, the guide has added new cities across the U.S. this year, including Boston and Philadelphia joining the Northeast cities guide. In the past two years, the company has published new guides covering Texas, Colorado, and Atlanta; growing its coverage in Florida and Toronto. This is all in addition to the company's existing North American guides covering Vancouver, Mexico, California, New York City, Chicago, and Washington, D.C.
Related The Price Tag to Bring the Michelin Guide to Atlanta
In November, cities like Charleston and New Orleans, will discover if they've received a Michelin star or Guide distinction for the first time. The guide is seen by many as the global standard of restaurant reviews with its up to three-star rating system, with one-star considered a 'very good restaurant in its category,' two-star considered 'worthy of a detour,' and three-star deemed a 'special journey.' There is also the Bib Gourmand status, an unstarred category given to high-caliber restaurants that serve a two-course meal for around $50 a person. Attendance to the American South Michelin Guide ceremony is by invitation only.
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City officials, he wrote, have used 'reasons that are akin to a schoolyard' to stand in his way, and it is time, he said, to 'reconsider my investment in Carmel.' In Carmel-by-the-Sea, development — including upgrades to private homes — is notoriously slow. This wealthy Monterey County enclave strictly regulates architecture to maintain the much-vaunted 'village character' of a place filled with cottages, courtyards and secret passageways. Residents in the one-square-mile town, population 3,200, have long sought to keep out the so-called trappings of city life. They have no street addresses, instead giving their homes whimsical nicknames like Almost Heaven and Faux Chateau. And they have no streetlights or sidewalks in residential areas. 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Pastor's most recent plans call for a 12,971-square-foot, two-story complex on Dolores Street that includes eight upstairs apartments, roughly 5,100 square feet of ground-level retail space, and a dozen parking spaces. Plans submitted to the city in 2021 called for the demolition of a former bank annex once used as a community room. Because it was less than 50 years old, it did not qualify as a historic structure — but after it turned 50 in October 2022, the Carmel Historic Resources Board voted to add it to the city's historic resources list. Pastor agreed to build around the annex. Then, another issue arose: The project would require the removal of a small concrete wall, decorated with exposed aggregate and inlaid rocks, built in 1972 by a man local historians dubbed the 'father of stamped concrete.' In the fall of 2023, the City Council said the wall was too important to be moved and sent Pastor's company back to the drawing board. 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Martin said that of the 11 appellants, two are former City Council members and three, including himself, are former planning commissioners. They are 'very well versed in the general plan and the municipal code and the design guidelines,' he added. The group, he added, is 'not opposed to the project.' They just believe it has to play by the rules. Chris Mitchell, managing director of Esperanza Carmel LLC, the local branch of Pastor's international real estate company, said in a statement that 'this process has made a mockery of the city's own rules.' 'Our project was reviewed for six years, redesigned five times, and approved by the Planning Commission and City staff,' he wrote. He called the appeal a 'last-minute' political maneuver and stall tactic. 'The message from City Council is clear: it doesn't matter how much you follow the rules, if your business is not wanted here, you won't be treated fairly,' Mitchell wrote. The city administrator, city clerk and members of the City Council did not respond to requests for comment. Karyl Hall, co-chair of the Carmel Preservation Assn., said Pastor has bent over backward to listen to the community and to design — and redesign — his projects with the town's traditional architectural styles in mind. Hall, a retired research psychologist, is an adamant supporter, albeit a surprising one. Hall believes modern architecture — which she describes as 'Anywhere, USA' buildings with sterile facades and box-like structures — poses an existential threat to Carmel-by-the-Sea. She co-founded the preservation association in response to the first proposal for The Pit: a contemporary design approved by the Planning Commission for the previous owners that she called 'the ice box.' Hall said she was heartened by Pastor, who proposed more traditional buildings. In an interview Thursday, she said some in town believe 'that one person who owns so many properties is kind of scary.' But the billionaire, she said, has been treated unfairly. 'The one thing we can always count on with him, which is why I've been supportive, is he's done quality work and he's done work that reflects Carmel's character,' Hall said. 'You can't say that about most of the developers who move in here. They just want to make big bucks.' It remains unclear what Pastor means by 'leave' Carmel. Will he halt his ongoing projects? Or sell his properties? Tim Allen, a real estate agent who has handled most of the billionaire's local purchases, said Thursday that Pastor is weighing his options. 'We need new infrastructure. We need new housing — it's mandated by the state. He's building these things,' Allen said. 'I hope this town rallies around Patrice, or he's gone.'