Publicis' CEO dismisses Meta threat, raises yearly growth guidance
"When Meta comes along and says that they can do everything themselves, I think that they are completely underestimating the intelligence of our customers, who, moreover, are not fooled," he said during an earnings call.
Sadoun highlighted clients' reluctance to entrust their data to single platforms.
"None of our customers want to leave their data in the world of 'walled gardens.' None of our customers want to work with a single platform," he said, adding that customers wanted to measure the impact of their spending "which obviously cannot be offered by those that do it within their own walls."
Publicis said it has completed its $12 billion, decade-long tech transformation and will now focus on executing its strategy. The company highlighted its proprietary platform, which leverages in-house AI and big data capabilities to track consumer behavior and target individualized ads for over 4 billion internet users globally.
"I've been hearing for nine years that the platforms are going to 'eat us for breakfast.' Honestly, I think it's time to stop talking about how platforms are going to replace us, because it's not a reality," Sadoun stressed.
The company upgraded its 2025 organic growth forecast to close to 5%, up from the previous range of 4% to 5%, after reporting 5.9% net revenue organic growth in the second quarter. Publicis cited a "unprecedented new business run" in the first half of 2025, including wins with Coca-Cola (KO.N), opens new tab, Nespresso, Lego, Paramount (PARA.O), opens new tab, and Spotify (SPOT.N), opens new tab.
Second-quarter revenue rose 10%, with growth across all regions: 5.3% in the U.S., 4.6% in Europe and 5.7% in Asia-Pacific. The company reported $5.2 billion in net new business wins for the first half of 2025, outpacing flatlining competitors such as WPP (WPP.L), opens new tab, Omnicom (OMC.N), opens new tab, Dentsu (4324.T), opens new tab, and Interpublic (IPG.N), opens new tab, according to JPMorgan data.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Geeky Gadgets
17 minutes ago
- Geeky Gadgets
How to Optimize Claude Code for Maximum Efficiency and Cost Savings
What if the key to unlocking the full potential of your AI-powered workflows lies not in adding more tools but in optimizing the ones you already have? For developers and teams using Claude Code, the challenge isn't just about harnessing its capabilities—it's about making sure it operates with peak efficiency and precision. From cluttered context windows that bog down performance to excessive token usage inflating costs, even the most advanced systems can fall prey to inefficiencies. But here's the good news: with the right strategies, you can transform these bottlenecks into opportunities for streamlined, cost-effective, and highly accurate operations. The secret? Thoughtful optimization techniques that align Claude Code's performance with your goals. In this excellent guide AI Labs, provide actionable insights and proven techniques to elevate your Claude Code performance. Whether it's using semantic search tools to eliminate irrelevant data, mastering context management for cleaner workflows, or integrating powerful resources like Serena MCP, this guide is packed with strategies designed to help you achieve more with less. Along the way, you'll also discover how to monitor usage effectively, reduce unnecessary expenses, and tailor setups to your unique projects. By the end, you'll not only understand how to optimize Claude Code but also gain a deeper appreciation for its untapped potential. After all, sometimes the most profound improvements come from refining what's already in your hands. Claude Code Optimization Guide Key Challenges in Claude Code Performance Claude Code, while highly capable, can face performance bottlenecks that limit its effectiveness. These challenges often stem from: Cluttered Context Windows: Processing irrelevant files or code introduces noise, reducing accuracy and slowing down operations. Processing irrelevant files or code introduces noise, reducing accuracy and slowing down operations. Excessive Token Usage: Redundant data processing inflates costs and decreases overall efficiency. These issues highlight the need for targeted optimization techniques to ensure Claude Code operates at its full potential. Effective Optimization Techniques To address these challenges, several proven strategies can be implemented to enhance Claude Code's performance: Semantic Search: Use semantic search tools to retrieve only the most relevant information. This reduces noise, accelerates processing, and improves accuracy. Use semantic search tools to retrieve only the most relevant information. This reduces noise, accelerates processing, and improves accuracy. Context Management: Employ tools like Serena MCP to manage context windows effectively, making sure Claude focuses on pertinent data and avoids irrelevant information. Employ tools like Serena MCP to manage context windows effectively, making sure Claude focuses on pertinent data and avoids irrelevant information. Structured Indexing: Index your projects to provide Claude with a structured and organized context, minimizing redundant searches and enhancing overall performance. These techniques not only improve Claude Code's efficiency but also contribute to a more streamlined and cost-effective workflow. Claude Code Optimization Techniques Watch this video on YouTube. Here is a selection of other guides from our extensive library of content you may find of interest on Claude Code. Serena MCP: A Key Optimization Tool Serena MCP is a versatile and powerful resource for optimizing Claude Code. Its features are designed to enhance performance and simplify workflows: Semantic Search: Assists precise data retrieval, making sure Claude processes only relevant and necessary information. Assists precise data retrieval, making sure Claude processes only relevant and necessary information. Compatibility: Supports multiple MCP clients, including Cursor and Windsurf, making it adaptable to a variety of workflows and environments. Supports multiple MCP clients, including Cursor and Windsurf, making it adaptable to a variety of workflows and environments. Dashboard Tools: Provides real-time monitoring of logs, server operations, and performance metrics, offering valuable insights for ongoing optimization. By integrating Serena MCP into your workflow, you can significantly improve Claude Code's functionality and ensure it operates efficiently. Monitoring Usage for Efficiency Tracking usage is a critical component of maintaining efficiency and controlling costs. Tools like the Claude Code usage monitor offer several advantages: Track token consumption and message usage in real time. Monitor overall expenses to ensure cost-effective operations. Adjust workflows proactively to stay within usage limits and optimize resource allocation. Regularly monitoring usage metrics allows you to identify inefficiencies and make informed adjustments to improve performance and reduce unnecessary expenses. Installation and Setup Best Practices Proper installation and setup are foundational to achieving optimal performance with Claude Code. Follow these best practices to ensure a smooth setup process: Install and initialize tools like Serena MCP and usage monitors using detailed, step-by-step instructions. Customize installations to align with your specific projects and programming languages, making sure compatibility and seamless integration. Index your projects during the setup phase to provide Claude with a structured and organized context, enhancing its efficiency from the outset. Investing time in a thorough and tailored setup process will establish a strong foundation for improved performance and accuracy. Benefits of Optimizing Claude Code Implementing these optimization strategies offers a range of significant benefits: Improved Accuracy: By reducing clutter and focusing on relevant data, Claude delivers faster and more precise responses. By reducing clutter and focusing on relevant data, Claude delivers faster and more precise responses. Lower Costs: Streamlined workflows minimize unnecessary token consumption, leading to reduced expenses. Streamlined workflows minimize unnecessary token consumption, leading to reduced expenses. Enhanced User Experience: Optimized operations result in smoother workflows and better overall performance. These benefits not only enhance Claude Code's functionality but also improve your overall experience with the tool, making it a more reliable and effective resource for your projects. Additional Tips for Success To maximize the effectiveness of these strategies and tools, consider the following additional tips: Provide clear and concise instructions to Claude to minimize errors and improve the tool's overall performance. Ensure compatibility with your programming languages and project types to avoid integration issues and maintain seamless workflows. Regularly review and refine your optimization strategies to adapt to evolving project requirements and technological advancements. By addressing inefficiencies and using tools like semantic search and Serena MCP, you can unlock the full potential of Claude Code. These strategies not only improve performance and accuracy but also make Claude a more effective and dependable tool for achieving your project goals. Media Credit: AI LABS Filed Under: AI, Guides Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
The Independent
18 minutes ago
- The Independent
More people than ever are using ChatGPT
OpenAI's ChatGPT now processes approximately 2.5 billion user prompts daily, with 330 million originating from the US. This figure represents a significant increase from the 1 billion daily queries reported in December, highlighting the chatbot's rapid growth. Despite this surge, ChatGPT's daily prompt volume remains lower than Google 's estimated 8 to 13 billion daily searches. The AI chatbot has become the world's fifth-most-visited website, transforming internet usage and showing capabilities in summarising, reasoning, and answering complex questions. Studies indicate a shift in user behaviour, with Google's global visits declining while ChatGPT's visits have risen by 160 per cent in the past year, particularly among Gen Z.
Times
18 minutes ago
- Times
The best electric cars eligible for the £3,750 grant
A grant announced last week will offer motorists up to £3,750 off the cost of a new electric car. The £650 million scheme has its limitations, however. It applies only to new cars with a list price of less than £37,000. This means that it does not cover all manufacturers: BMW, Mercedes, Jaguar, Audi, Polestar and Tesla do not sell vehicles below £37,000. Registration for the scheme opened last Wednesday. So far, the grant has brought 'chaos and confusion' as car dealers said they had been left fielding calls from potential buyers but had no information. • Read more expert reviews, news and insights on cars and motoring Qualifying vehicles fall into two bands based on the manufacturer's sustainability efforts and production emissions. Greener band 1 vehicles qualify for the full £3,750 discount and buyers of band 2 vehicles get up to £1,500 off. Manufacturers must apply for their vehicles to be part of the grant scheme, then they will find out which band their cars fall into. Sustainability stipulations and warranty conditions rule out Chinese-assembled vehicles, although the Chinese companies MG, GWM UK and Leapmotor have announced their own discounts in line with the electric car grant should be mindful about upgrading to the next trim level or adding other options because the increase in price could tip could tip them over £37, improvements in battery longevity and heavy depreciation, second-hand electric cars are increasingly popular and may still prove more cost-effective than a new car with a grant. But if you're keen to take advantage of the scheme, here are five of the best qualifying vehicles. With one of the best range-to-cost ratios, the Renault Scenic E-Tech is designed to make long journeys easier. In the real world 381 miles might be ambitious but owners should expect more than 300 miles per charge and compatible rapid chargers can take the Scenic's battery from 15 per cent to 80 per cent in 37 minutes. Driving range is preserved by an efficient heat pump that controls cabin temperature, and the Renault app helps drivers to check range and plan charges en route. It has extensive safety features and driver aids, and the 12-inch Google-based touchscreen has apps such as Waze and Amazon Music built Goes far for the moneyCons Could be more fun to drive The Vauxhall Grandland Electric offers excellent battery range and space for the money, easily accommodating bulky baby car seats, gigantic teenagers and associated kit. It's a decent-looking large family SUV that comes with Apple CarPlay and Android Auto, lane keep assist, traffic sign recognition and adaptive cruise control. While it may not be the nippiest or most exciting car on the road, the interior is comfortable and there's 550 litres of space in the Spacious insideCons Feels underpowered The Citroen E-C3 is a characterful little city car that can handle the occasional longer jaunt with an advertised range of 199 miles. Its front seats and steering wheel can be heated, and you get all the required safety features such as active lane departure warning. The 44kWh battery charges from 20 per cent to 80 per cent in 26 minutes at a fast public charger. The infotainment system is accessed via the 10.25-inch touchscreen display, compatible with Apple CarPlay and Android Auto. It has a playfully chunky design and a higher driving position, and the compact interior is clean and AffordabilityCons Some cheap materials inside Any sceptics who complain that electric cars take the fun out of driving should climb behind the wheel of an Alpine A290. Based on the Renault 5, with more performance and sportier handling, it's a proper little electric hot hatch, zipping from 0-62mph in 6.4 seconds. The 220hp maximum power, 300 NM maximum torque and overtake button are complemented by muscular lines, rally-style lighting and a Formula 1-inspired steering wheel. With a range of up to 226 miles, five doors, five seats and 326 litres of boot space, it can handle errands as well as bringing the Engaging handlingCons The Renault 5 is a lot cheaper and almost as fun For an electric car that turns heads at a decent price, the Mini Cooper SE is hard to beat. It has a sleek, minimalist exterior, 16 to 18-inch alloys, panoramic sunroof, and stylish interior. The distinctive circular interactive display comes with a cutesy digital companion, while the upholstery is leather-free and recycled. Billed as bringing a 'go-kart feeling', the Mini Cooper SE's low centre of gravity makes it enjoyable to sling around corners, taking on city driving and longer trips with comprehensive safety and driver assist features. It can charge from 10 per cent to 80 per cent in about 30 Desirable stylingCons Not the best value
