Hip hop vets Fat Joe, Jadakiss launching new podcast produced by Roc Nation
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Hip hop icons and longtime friends Fat Joe and Jadakiss have announced a surprise collaboration.
Coined "Joe and Jada," the New York natives are launching a new commentary podcast about "new music, sports, and culture."
The news was shared May 5 by Roc Nation, who will also produce the show along with The Volume. An exact release date has not been announced, although Billboard reported May 5 that the podcast is "starting this week."
The podcasting company is home to other popular programs, including "New Rory & Mal," "The Draymond Green Show with Baron Davis," and Shannon Sharpe and Chad Ochocinco Johnson's "Nightcap."
The endeavor comes as hip-hop veterans continue to carve out their respective lanes in the podcast arena, giving exclusive interviews and real-time opinions on hot topics. Cam'ron and Ma$e have recently been making waves online with their sports show, "It Is What It Is."
Podcasts: Michelle Obama says 'everyone would know' if she divorced Barack Obama: 'I'm not a martyr'
Fat Joe: Podcast to 'set a new blueprint'
According to Billboard, "Joe and Jada" will be released twice weekly on their YouTube page and other podcast distribution platforms.
In statements to Billboard, Fat Joe said they're coming to "shake up the podcast game and set a new blueprint," while Jadakiss highlighted how their friendship will set the "foundation to make this a really special show."
The rap stars have worked together on classic records, including "John Blaze," and most notably as features on Ja Rule's "New York."
During a 2021 Verzuz battle, Jadakiss had Fat Joe and the crowd on their feet in Madison Square Garden when he performed the hit song, a move that arguably solidified hip-hop supergroup The Lox's win against Dipset.
Soon after, Fat Joe went viral, praising Jadakiss' showmanship and adding that his booking "price went up."
"If you're a promoter, if you're doing a rap concert: Yesterday's price is not today's price," Joe said during a recap on Instagram Live.
"Yesterday's price is not today's price," he reiterated.
Taylor Ardrey is a news reporter for USA TODAY. You can reach her at tardrey@gannett.com.
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