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I was all for smart trolleys at the supermarket - until they made me feel dumb

I was all for smart trolleys at the supermarket - until they made me feel dumb

The Age03-07-2025
My Gen Z-er children barely summon an eyeroll at my midlife failings. I've entered that twilight zone where I no longer fall over but have a fall. I forget which child I've recounted a story to and invariably end up repeating myself. I'm constantly looking for sunglasses perched on my head.
But it's the technophobia these digital natives have no time for. When my youngest asks me to read her university assignments I repeatedly paw the screen to scroll down.
'It's not a touchscreen,' she says in exasperation.
I was among the last of my friends to start texting. I still find the back and forth tedious when you can just phone someone. I can't even fathom sexting. I've just mastered the Smart TV, I ignore the touch screen on the car and I haven't used the new washing machine because my husband says I am too impatient to read the operating manual.
So, when a young woman at my local Coles asked if I wanted to trial a new so-called smart trolley at Richmond Traders, the first Coles in Australia to give them a run, I decided to be an early adopter for once. Like self-checkouts, I expect some version of these Instacarts will be commonplace. I prefer not to use self-checkouts but often have little choice as there is a lengthy wait for a real-life person. I've seen elderly neighbours who have missed the online banking bus insist on paying their bills at the post office.
So, with the touch screen trolley in front of me, I start off by scanning my Flybuys card. My shopping will automatically scan as I place it into the trolley, the Coles employee tells me.
I can see a running total on the dashboard, which is just what we all need as we fight a losing battle against shrinkflation and dodgy specials. Like everyone, I am constantly reeling from sticker shock. When did cheese get so expensive?
These smart trolleys won't save people money, but the rolling tally might stop shoppers from being blown away when they get to the checkout. Perhaps it'll help them take note of seasonal produce, choose a better value package size or find a cheaper brand. Sorry cats, we're foregoing the Dine for the Whiskas this week.
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More Aussies are using AI to plan holidays, from scoring deals to assembling itineraries
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Others reported they used AI to quickly create itineraries, scour flights or transport and understand currency conversion. The data also gave insight into how different generations are embracing the technology — or not. Perhaps unsurprisingly, gen Z and millennials are spearheading the adoption of AI when it comes to concocting their dream vacation, with 52 per cent and 44 per cent respectively utilising the tool to plan a holiday. Meanwhile, 93 per cent of baby boomers and 76 per cent of gen X respondents said they were resistant to bringing AI into their trip arrangements. Compare the Market's Chris Ford says the stats reflect how we engage with the ever-changing tech landscape. 'Our latest data highlights a shift in the way travellers are approaching their planning, with convenience, personalisation and speed driving the adoption of innovative AI tools,' he says. 'It's likely that travellers are using these tools in addition to chatting with travel agents, conducting desktop research or seeking ideas and inspiration from social media. 'AI is evolving at a rapid rate and as it becomes more accessible and intuitive, it's not surprising that travellers are relying on new technology to help shape their dream holidays.' But the insurer warns against taking AI's word as gospel. With nothing to validate the credibility of such recommendations, Ford says travellers need to practice due diligence. 'AI can be a great starting point when planning a holiday, but always ensure you're crossing your 't's and dotting your 'i's,' he says. 'Many of these tools and services are still in their infancy stage and may not be 100 per cent accurate, so do your own research to ensure you're equipped with the right tools and information for your trip. 'The last thing we want to see is anyone getting themselves into a potentially dangerous or unsafe situation based on the recommendations from AI.' Ford makes a crucial point here about our relationship with platforms like ChatGPT. Rather than approaching them as one-stop-shop to curate every element of our holiday, we should instead consider them as a starting point to kick off deeper research. After all, isn't that part of the fun with travel — the anticipation in the lead-up, the process of discovering a destination before we have arrived and assembling a bucket list tailored to our specific taste? By asking a computer to generate an itinerary based on what's popular, we are depriving ourselves of creativity, spontaneity and adventure. We must also remember that what the AI bot spits out is dependent on the quality of our prompts. The more we refine our request, the more likely we will receive helpful answers, but even then things can go wonky. 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Leyanne Baillie — gen X Although my generation is confident when it comes to using tech (even if we're not digital natives), I think AI programs would be more effort than they're worth. I know it could be a time-saver in terms of journey-planning brainstorming and getting a rough guide of options, but I'd still want to tailor my itinerary to cater to my personal taste. I don't think I'm ready to hand over the reins completely to artificial intelligence just yet. Jessie Stoelwinder — millennial I love a good travel hack, and that's how I have been approaching my use of AI. Anything that makes life a little easier and frees me up to investigate the fun stuff — where to eat, hike, shop, people-watch etc. — and I am on board. I've used ChatGPT to quickly aggregate travel data for personal trips to assist with admin, logistics and practicalities, which I will then cross-check and verify to make sure the information works for me. Recommendations, however? Word of mouth and insider intel from a human being will always win, in my opinion. Megan French — g en Z I would be open to the idea of utilising AI when planning my travels but I'd take everything it recommends with a grain of salt while still doing my own thorough research. I think it's great for foundational information-based planning early in trip preparations, such as 'what holidays are on in India during July and how is best to navigate them?' But when it comes to booking flights and accommodation, I'd go nowhere near AI … yet .

Aldi brings home delivery to WA with DoorDash tie-up as the supermarket war heats up
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