Basha Uhuru brings the heat with ‘Sounds of Freedom' concert
Fresh off the high of its creative conference in June, this year's Basha experience levels up with a double dose of creativity. The Sounds of Freedom music festival will bring together some of Mzansi's hottest talent in music, fashion and design for a day of cultural vibes.
The star-studded line-up features Khuli Chana, Pabi Cooper, Mthandeni SK, Kid Fonque, Lamiez Holworthy, Toss, DJ Cndo, Jahseed & Admiral and Que DJ, and a special performance by Boom Shaka, winners of the 2025 Basha Uhuru Sounds of Freedom Legacy Award.
This year's theme, 'Celebrating the Legacy of Creative Expression', shines a spotlight on the role of youth in shaping creative and social economies, with the festival championing rising talent and industry trailblazers.
'Known as one of Gauteng's most popular youth events, the Sounds of Freedom Concert brings rising stars to the stage and delivers some of Mzansi's biggest artists to our audience. We encourage festivalgoers to grab their tickets now for an unforgettable experience,' said Leah Mabusela, CEO of Constitution Hill.
Founded by actress and businesswoman Sophie Ndaba, the fashion hub made its debut earlier this year and aims to empower local designers through mentorship, business development and high-profile showcases.
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The Citizen
3 days ago
- The Citizen
Basha Uhuru's Sounds of Freedom Concert to be held outside of Youth Month
Marketing Manager Constitution Hill Janine Muthusamy, however, wasn't able to say if this could be the concert's modus operandi For the first time, the Basha Uhuru Sounds of Freedom Concert will be hosted outside of Youth Month. The organisers have decided to host the festival in September. 'Hosting the iconic Basha Uhuru Sounds of Freedom Concert in September, which is Heritage Month, allows us as a Unesco World Heritage Site to further immortalise the 1976 Soweto Uprising's liberation legacy heritage,' Constitution Hill marketing manager Janine Muthusamy told The Citizen. Muthusamy said she hoped this move will further inspire youth to greatness, despite the youth-centred concert being held outside of its original date. She said, however, she wasn't able to say if this could be the concert's future modus operandi. 'Conhill [Constitutional Hill] has not decided if the event will remain a two-part festival in the future.' ALSO READ: 'We have not lived up to expectations' – Basha Uhuru organisers after Kabza De Small's no-show Sounds of Freedom Concert This year's Sounds of Freedom Concert was launched on Thursday evening at Constitution Hill, where the line-up was also revealed. This year's line-up is headlined by Khuli Chana and his wife, Lamiez Holworthy, Pabi Cooper, Admiral and Jahseed among the announced performers. Basha Uhuru was founded in 2012 to immortalise the memory of the youth who fought for their right to choose in the Soweto 1976 uprising, affording youth of today the freedom to explore their creativity and freedom of expression. This flagship creative arts festival was established to provide a platform that would facilitate the broad spectrum of artistic expression for young emerging professionals and entrepreneurs in the creative industry. Popular actress Sophie Ndaba will present the inaugural fashion show at the festival this year. 'This is more than a fashion show – it's a celebration of creativity, culture and collaboration,' Ndaba said. NOW READ: Ninth Mzantsi Jazz Awards to honour Themba Mkhize and Dr Jonathan Butler Youth month activities The theme of the 2025 edition is 'Celebrating the Legacy of Creative Expression'. The festival shone a spotlight on the role of youth and their participation in creative and social economies and societies in the Creative Conference in June. This year, the festival did a double take with new programme partners for the commemoration of Youth Month at The Creative Conference, hosted from 26 to 28 June 2025. Among the activities that were held in June was the Amapiano Summit, which was a two-day conference and a live showcase focusing on this now global genre of music, adding new areas of creativity to Basha Uhuru. The Basha Uhuru Creative Weeks had contributions from former Bafana Bafana coach Shakes Mashaba, Gauteng MEC of finance and economic development Lebogang Maile at the AfriMasterclass Full Day Conference. Mmabatho and Refilwe Montsho also curated the Films of Freedom Film Festival. NOW READ: Film festival pays homage to class of '76 through opportunity to young filmmakers
TimesLIVE
3 days ago
- TimesLIVE
Basha Uhuru brings the heat with ‘Sounds of Freedom' concert
The city's ultimate creative explosion returns as Constitution Hill's Basha Uhuru Freedom Festival gears up to host the Sounds of Freedom Concert on September 13. Fresh off the high of its creative conference in June, this year's Basha experience levels up with a double dose of creativity. The Sounds of Freedom music festival will bring together some of Mzansi's hottest talent in music, fashion and design for a day of cultural vibes. The star-studded line-up features Khuli Chana, Pabi Cooper, Mthandeni SK, Kid Fonque, Lamiez Holworthy, Toss, DJ Cndo, Jahseed & Admiral and Que DJ, and a special performance by Boom Shaka, winners of the 2025 Basha Uhuru Sounds of Freedom Legacy Award. This year's theme, 'Celebrating the Legacy of Creative Expression', shines a spotlight on the role of youth in shaping creative and social economies, with the festival championing rising talent and industry trailblazers. 'Known as one of Gauteng's most popular youth events, the Sounds of Freedom Concert brings rising stars to the stage and delivers some of Mzansi's biggest artists to our audience. We encourage festivalgoers to grab their tickets now for an unforgettable experience,' said Leah Mabusela, CEO of Constitution Hill. Founded by actress and businesswoman Sophie Ndaba, the fashion hub made its debut earlier this year and aims to empower local designers through mentorship, business development and high-profile showcases.
IOL News
24-06-2025
- IOL News
Sophie Ndaba to help young designers turn creativity into business at Basha Uhuru
Fashion icon and entrepreneur Sophie Ndaba has curated the Business of Fashion workshop at the Basha Uhuru Freedom Festival. Image: Supplied Former "Generations" actress Sophie Ndaba is set to facilitate the Business of Fashion workshop at this year's Basha Uhuru Freedom Festival. This won't be Ndaba's first time hosting a session at the festival; she previously led a wellness workshop, but this time, she's focusing on equipping the youth with a realistic understanding of the fashion industry as a business. 'I always say to young people, it's always about access. When you're part of a brand such as Basha, you already have access to the youth who need this advice,' Ndaba told IOL. 'For me, that was the most exciting part, having direct access to young people who need to be empowered.' The 51-year-old explained that her goal goes beyond simply hosting a fashion show; she wants to offer something lasting and meaningful. 'We want young people to see themselves as a business. Yes, they are creative, but how do they turn that creativity into a sustainable business?' 'It's about empowering young people to be self-sufficient,' she added. Curated by Ndaba herself, the workshop will feature two panels: one consisting of founders from well-known fashion brands such as Otiz Seflo and Tallit Wear; the other will include an advisory panel of industry experts who will guide attendees on matters like business registration and legal compliance. "Young people often think they don't need short-term insurance simply because they're driving a second-hand car; however, if something happens, where will they get the money to replace it? 'When you're running a business, that's when you need to think about things like having a will, not because you're planning for the end, but to protect the empire you're building for your family.' The panel will also feature PR specialist Simpiwe Majola, who will unpack how to transform a business into a recognizable brand. Designers will discuss the tough decisions entrepreneurs face, such as whether to offer ready-to-wear collections or leverage social media as a primary sales channel. They will also weigh the pros and cons of running an online store versus investing in a physical retail space. 'The business of fashion is about long-term thinking, sustainability, and growth. It's about building a brand from the ground up, one that brings consistent cash flow over time,' Ndaba explained. With years of business experience under her belt, from running a catering company to managing a wedding planning business, Ndaba knows the highs and lows of entrepreneurship. 'This workshop is designed to mentally prepare them for the reality of the fashion business: there will be losses, and there will be gains. Are you ready for both?' Having faced personal and professional setbacks, including losing it all, battling depression, and rebuilding from scratch, Ndaba speaks from hard-won experience. 'My journey of loss taught me valuable lessons, especially because I grew up without mentors. No one ever said, 'This is how you run a business.' 'Everything I built was self-taught. I can imagine if I had such mentorship, then where would I be?"
