Tom Holland Makes Surprise Appearance at Bero Pop-Up Bar in Los Angeles
The Spider-Man actor is the co-founder of the non-alcoholic beer brand, which launched in October 2024
'Double Tasty West Coast Style IPA' joins Noon Wheat, Edgy Hill Hazy IPA and Kingston Golden Pils as Bero's lineupTom Holland's latest Bero flavor has officially arrived!
On Saturday, June 7, the 29-year-old actor and non-alcoholic beer brand co-founder surprised fans at a Bero pop-up at Cinespia's Once Upon a Time in Hollywood screening at the Hollywood Forever Cemetery in Los Angeles.
As brand ambassadors provided Bero's lineup of non-alcoholic beers to a long line of attendees, Holland sneakily made his way to the bar and began serving drinks himself.
Double Tasty West Coast Style IPA is the latest beverage to join the brand's three other flavors, which include Noon Wheat, Edgy Hill Hazy IPA and Kingston Golden Pils.
All were available as crowds descended upon the easy-to-spot bar, adorned with orange, gold and green balloons to coordinate with Bero's branding.
After making sure everyone was taken care of, Holland also said a few words to the crowd before Once Upon a Time in Hollywood was shown against the back of the cemetery's mausoleum from a projection screen.
'This is the coolest thing I've ever seen," the Spider-Man star said once he thanked Cinespia for having him.
He continued, 'I am here tonight representing Bero and we are launching our new Double Tasty West Coast IPA, so I could not be prouder to be launching that here, in the West Coast, in my second home. So if you haven't already, go to our booth, the Beros are free, the drinks are on us tonight.'
'Enjoy this evening, enjoy this movie in arguably the coolest way possible. Stay safe, folks. Thank you for all the love and support. I love you all. This is so exciting, and have a great night,' Holland said as fans cheered him on. 'Thank you so much! It's f---ing Bero!'
The most recent flavor was released just one day after Holland's June 1 birthday after the brand's official launch in October 2024.
A press release Bero shared with PEOPLE calls Double Tasty 'a bold, hop-forward addition' to the portfolio.
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'While the West Coast IPA is widely known for its Californian roots, its lineage traces back to Britain, where pale ales and IPAs first laid the groundwork for hop-centric brewing,' the release adds. 'Bero's version bridges these two traditions, honoring the precision of British technique and the unapologetic character of the American West.'
Saturday's Once Upon a Time screening was presented by Cinespia, Amazon MGM Studios, Prime Video and Wondery.
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