Record bull auction bolsters Argentina's status in Brangus production
Aug. 19 (UPI) -- Mafioso, a high-pedigree Argentine Brangus breeding bull, sold for $200,000 for 50% ownership -- the highest price ever paid for such an animal at a livestock auction in the country.
The sale took place at the Rural Society of Jesús María in Córdoba during an annual auction of elite breeding stock. The bull belonged to El Porvenir, an award-winning livestock producer.
Mafioso, a 3-year-old Brangus bull that weighs 2,041 pounds, is the son of Picante, an elite bull who won several national competitions. His lineage makes him a high-value genetic sire, giving the sale significance not only nationally, but also internationally.
Half of the bull was purchased by a group of ranchers along with Select Debernardi, an Argentine company that specializes in genetic improvement and bovine semen production for beef and dairy cattle.
Mafioso, regarded as a true "sire" of the Brangus breed, is expected to have his genetics used by leading breeding operations, securing his legacy in elite cattle production worldwide.
From a young age, Mafioso stood out. He won the titles of "Best National Calf" and "Best Pen Calf." In 2025, he reached the elite of the breed as Grand Champion at the National Exhibition in Corrientes.
Walter Orodá, owner of El Porvenir ranch, said the sale price exceeded all expectations.
"We did not expect such a figure," he said. "The price was not something we imagined, and it really surprised all of us. The bull will be used not only in Argentina but in many countries," he told the Argentine outlet Perfil.com.
The Brangus breed is among the most prized in cattle ranching for its tender, high-quality meat with excellent flavor. It originated from a cross between the Brahman breed from India and the Aberdeen Angus from England and was introduced to Argentina in the mid-20th century. Brangus cattle are docile and highly resistant to parasites and common diseases.
In recent years, the Brangus breed has become Argentina's leading exporter of bovine semen, surpassing the long-dominant Angus. Its expansion across South America, especially in tropical and subtropical regions, is driven by regulatory, genetic and strategic factors that have made the Argentine Brangus a regional benchmark.
In 2018, Brangus led Argentina's bovine semen exports for the first time, with nearly 487,000 doses, representing 49.5% of all beef cattle breeds. By 2024, that share had grown to 56%, according to the Argentine Chamber of Biotechnology and Animal Reproduction.
Brazil is the main buyer of Argentine Brangus genetics, followed by Uruguay and Colombia, with growing interest from Mexico and Costa Rica.
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