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The Internet Reacts To Shocking Marvel Rivals Layoffs

The Internet Reacts To Shocking Marvel Rivals Layoffs

Yahoo19-02-2025

On February 18, NetEase laid off Marvel Rivals development team members, including game director Thaddeus Sasser, just two months after its incredibly successful launch. The hero shooter has been such a runaway success that the news blindsided people across the video game industry. According to a statement the company issued to Game File, NetEase made these cuts 'for organizational reasons and to optimize development efficiency for the game.' The layoffs specifically affected the support team based in Seattle while the 'core' Guangzhou-based team 'remains fully committed to delivering an exceptional experience.'
'We are investing more, not less, into the evolution and growth of this game,' the statement reads. 'We're excited to deliver new super hero characters, maps, features, and content to ensure an engaging live service experience for our worldwide player base.'
NetEase can say Marvel Rivals will be fine with these cuts, but the industry is still reeling from the layoffs, especially given how well the shooter has done in a volatile live-service market. The free-to-play game accumulated over 20 million players in its first month, and is estimated to have brought in over $136 million in revenue in that time. Several industry members and pundits have expressed disbelief at how a game could be doing so well while the employment of the people who helped make it a success remains so precarious.
One notable aspect of this situation is that NetEase, a China-based company, is broadly pulling out of overseas development. For example, in 2024, the company pulled its funding for Worlds Untold, a Vancouver-based studio led by ex-BioWare director Mac Walters, causing the studio to 'pause' its operations. The Marvel Rivals layoffs may be part of a larger trend in NetEase's business plans, but it's still proof that even a runaway success isn't enough to save you from the whims of a corporation.
If NetEase is looking to untether itself from overseas development, it raises questions about the future of several companies under the corporation's umbrella. NetEase's overseas investments include studios like Bulletfarm, led by ex-Call of Duty developer David Vonderhaar, and Bad Brain Game Studios which is made up of ex-Ubisoft devs. The video game industry is in a state of unprecedented turnover right now, with thousands of people having lost their jobs in the past year. The teams behind successful games and flops alike are getting hit with layoffs, so what exactly is a developer to do?
Marvel Rivals is approaching its mid-season update on Friday, February 21, which will add the Human Torch and the Thing to the roster. The hero shooter may keep trucking along, but the game's success story now has a cloud hanging over it just two months into its life.For the latest news, Facebook, Twitter and Instagram.

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Shanghai Launches Merged Film and TV Market With Industry-Public Hybrid Model
Shanghai Launches Merged Film and TV Market With Industry-Public Hybrid Model

Yahoo

time29 minutes ago

  • Yahoo

Shanghai Launches Merged Film and TV Market With Industry-Public Hybrid Model

Shanghai's newly merged International Film & TV Market kicked off Saturday at the Shanghai Exhibition Center, launching a five-day event that combines professional industry networking with public cultural experiences. The market, running through June 25, represents the consolidation of the Shanghai International Film Festival Market (SIFF Market) and Shanghai TV Festival Market (STVF Market) into a single comprehensive platform. More from Variety Giuseppe Tornatore Reflects on Chinese Audience Love, Shelved Sci-Fi Project at Shanghai Film Festival Paolo Genovese Brings 'Madly' to China via Italian Screens Initiative at Shanghai Film Festival Marco Mueller's WIP Lab Relocates to Shanghai Film Academy for December Showcase The event is housed at the Shanghai Exhibition Center, originally built in 1955 as the Sino-Soviet Friendship Building. The major landmark draws heavily on Russian and Empire style neoclassical architecture and spans 93,000 square metres, making it one of the largest integrated building complexes in central Shanghai. Chen Guo, managing director of Shanghai International Film & TV Events Center, says the consolidation reflects broader industry trends. 'The industry's evolving trend where content creation, technological applications, and talent mobility increasingly blur the lines between film and television,' Chen explains. 'Many outstanding companies and creators develop across both sectors. This integration aims to break down invisible resource barriers and build a comprehensive, efficient platform that congregates film, series, technology, capital, and talent.' The market's most distinctive feature is its dual-track approach. Professional activities take place inside the Shanghai Exhibition Center, with dedicated meeting zones, display areas, and industry salons designed for efficient business interactions. Meanwhile, outdoor markets serve as platforms for public engagement, featuring immersive IP experiences and cultural products. 'We turn industry achievements into tangible cultural offerings for the audience,' Chen notes. 'This stimulates public enthusiasm for film and TV culture, provides valuable feedback, and fosters innovation in content and business models.' The approach aims to bridge professional efficiency with popular appeal, allowing audiences to immerse themselves in storytelling while providing industry professionals with direct consumer insights. The outdoor market emphasizes openness and interaction, with themed exhibitions such as the 'I Am What I Am' film, where audiences immerse themselves in the story, or TVB's exclusive products that recall childhood memories. The market builds on deal-making success from its predecessor events. Last year's markets recorded over 200 exhibitors and 40,000 visits, with notable achievements including a Korean delegation that generated 107 business negotiations between Chinese and Korean companies, resulting in deals valued at approximately $56.3 million. The Korea Creative Content Agency (KOCCA) organized a delegation including major broadcasters KBS, MBC, SBS, CJ ENM, and SLL, bringing 13 leading Korean companies to showcase content at the Korea Pavilion. This year's market has expanded international participation with a dedicated International Zone featuring an International Negotiation Area designed for global buyer-seller interactions, with 50 overseas exhibitors already participating. Organizers are targeting even greater international involvement in future editions, aiming to attract more top-tier international producers and streaming platforms. The market is showcasing emerging technologies reshaping content creation and distribution through its UHD HUB, which features experience zones dedicated to AI and XR technologies. A standout attraction is an XR large-space project about Qin Shi Huang's Tomb, allowing audiences to experience historical content within a virtual environment. AI applications are particularly prominent, with demonstrations of multi-language AI voice-over and video translation technologies designed to help Chinese content reach global markets more efficiently. The Shanghai International Film Festival's SIFF ING-AIGC program highlights work from young creators utilizing AI in their projects. The merger eliminates what Chen describes as 'invisible barriers that once separated film and TV markets,' bringing together film producers, TV production companies, streaming platforms, tech suppliers, creators, and investors in a unified space. Activities are designed to be medium-agnostic, with forums, expert sessions, and buyer salons applying to both film and TV sectors. 'The IP project promotion event doesn't emphasize the medium but focuses on compelling stories and IPs to attract suitable development partners,' Chen explains. This borderless approach enhances opportunities for cross-field collaboration, talent mobility, and technology sharing. Programming is curated around real industry demands, with IP promotion activities driven by booming interest in adaptations and franchise development. Aligned with national strategies for ultrahigh-definition video, the UHD HUB presents cutting-edge technology, reflecting industry hotspots and addressing pain points. 'All activities are designed around real demands, ensuring relevance—focusing on the latest industry frontiers, technological up-gradings, and creative innovations,' Chen says. 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Dick's Sporting Goods seeks village financial support for Orland Square House of Sports concept store
Dick's Sporting Goods seeks village financial support for Orland Square House of Sports concept store

Chicago Tribune

timean hour ago

  • Chicago Tribune

Dick's Sporting Goods seeks village financial support for Orland Square House of Sports concept store

Dick's Sporting Goods is providing more details about its proposed House of Sports concept store it wants to build in Orland Park, and is telling villlage officials it will need financial help from them to make it work. The chain has a store in the village and is looking to convert the former Sears anchor space at Orland Square shopping center. The House of Sports store, which the chain has opened elsewhere around the country, would be at least twice the size of its existing store in the village. It would feature 'experiential' attractions such as a fenced-in outdoor field, indoor climbing wall and batting cages, a Dick's executive told Orland Park officials. The 200,000-square-foot Sears store, which was an anchor since the mall opened in 1976, closed in spring 2018. Other options, including a multi-screen theater, have been proposed in the past. 'We're really interested in really upping our game here so to speak,' Vincent Corno, senior vice president of real estate for the chain, recently told village trustees. He called House of Sports the chain's 'latest and greatest prototype,' and said the Pittsburgh-based company now has 22 such stores and expects 35 in total by the end of this year. He said the goal is 75 by the end of 2027. 'We're growing fast,' he told trustees. Corno didn't say how much the company would need as far as financial support by Orland Park, although the village is studying creating a tax increment financing district that could aid the project. Corno leads the strategic direction for Dick's real estate and facilities functions across all business lines, including its Golf Galaxy subsidiary. This includes everything from future market development planning to site and lease negotiations, according to the company's website. A typical Dick's location is about 50,000 square feet while House of Sports stores can typically be about 120,000 square feet. The company looks to convert big, empty mall anchors, and has worked with Simon Property Group, Orland Square's owner, on different House of Sports projects, Corno said. House of Sports stores not only boost sales compared with Dick's regular stores, based on square footage, but also support in-line stores in a mall and can attract new tenants to a mall, Corno said. 'These are not inexpensive outlays,' Corno said. He called it a transformational investment and said with purchasing the property and building out the space, a typical House of Sports can cost $40 million or $50 million to complete. While not a new retail concept, experiential shopping has gripped the industry. Things such as a 17,000-square-foot fenced-in field that could be used for soccer and baseball in the spring and summer and hockey in the winter would be planned, Corno said. Inside, a climbing wall and golf driving bays would let customers try out new equipment. Having a House of Sports benefits other tenants in the mall, and attracts new ones, Corno said. He said their customers patronize other mall stores, and the influx of new revenue ultimately flows to the mall's operator. 'All boats are rising with this type of investment,' Corno said. He said the wing of Orland Square where Sears was based has seen tenant vacancies rise since the anchor closed. 'Those mall wings suffer when the anchor is dark,' Corno said. Dick's plans to buy the entire property, including the two-level building which sits on 16 acres, and a vast parking lot. He said the company is working on whether it wants to use both floors or keep House of Sports on the upper level and lease space on the lower level to other tenants. He said it's possible Dick's could use the loading dock and parking lot space on the lower level of the building's east side for the fenced field. 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Pet hotel dubbed Ritz-Carlton for dogs to open in Deerfield
Pet hotel dubbed Ritz-Carlton for dogs to open in Deerfield

Chicago Tribune

timean hour ago

  • Chicago Tribune

Pet hotel dubbed Ritz-Carlton for dogs to open in Deerfield

A luxury hotel is coming to Deerfield and its guests may be among the most exclusive on the North Shore. To start with, they'll need four paws and a tail, and perhaps a well-heeled owner. K9 Resorts, a national pet hotel chain which bills itself as the Ritz-Carlton for dogs, is opening its first Illinois location Monday in Deerfield. The facility features individual suites with high-definition TVs tuned 24/7 to DogTV and Animal Planet, premium shampoos in its bathing salons, antimicrobial play areas, an air purification system and of course, room service. 'We believe in elevating pet care to almost human-grade hospitality, hotel quality,' said Nehme Abouzeid, executive vice president and chief marketing officer of Luxury Pet Hotel Investments, a K9 Resorts investor and franchisee launching the Deerfield location. 'We like to say that we're a hotel, and our guests just happen to be dogs.' Located in a former Mexican restaurant on a Home Depot outlot by the Metra station along Lake Cook Road, the Deerfield K9 Resorts underwent a four-month, multimillion dollar buildout to transform into a luxury pet hotel. Out went the kitchens and in went high-end accommodations for hounds that at first glance, might beckon their human companions to check in as well. It has a glitzy lobby adorned with chandeliers, ornate columns, tasteful artwork and a regal front desk. The inviting hotel rooms are numbered, set off by wall sconces, giving the ambience of a high-end resort for people, who of course, are paying the tab for their furry family members. 'I think that the attention to detail that we put into each resort is so obvious that it makes the customer, the two-legged customer, feel good,' said Jason Parker, 38, co-founder and co-CEO of New Jersey-based K9 Resorts. 'The dogs are very happy customers, because they're in a five-star hotel.' Started as teenagers in 2005 by brothers Steven and Jason Parker, K9 Resorts has grown to 45 locations in 28 states, including the new Deerfield pet hotel. Five locations are corporate-owned with the rest franchised. The dog hotel magnates have certainly elevated the traditional boarding experience, from cage-free lodging options and air purification systems to prevent kennel cough to offering individual or group play sessions coordinated by a trained staff of dog concierges and attendants. K9 Resorts doesn't offer potentially stressful activities such as grooming, focusing on amenities that dogs enjoy during their staycations. Allowing them to wind down at the end of the day with a TV in their own rooms is part of the luxury treatment. 'When they're relaxing after a day of doggy day care, and there's nothing better to have them on a very premium dog mattress, relaxing, having their own private space and watching some television,' Parker said. While the privately held K9 Resorts doesn't disclose systemwide revenue, each location generates between $2 million to $3 million per year, Parker told the Tribune. Meanwhile, the chain is poised for significant growth through franchising, driven in large part by Luxury Pet Hotel Investments, a group with extensive human hospitality experience. Last year, Luxury Pet Hotel Investments invested $10 million in K9 Resorts and secured exclusive regional development rights in Illinois and beyond. The investment group is headed by longtime hospitality executive Alan Leibman, former CEO of Kerzner International, which developed the Atlantis resorts. LPHI has raised $53 million in equity and currently operates eight pet hotels, with plans to build 50 more, including up to 11 in Southern California, 13 in Florida and eight in the Chicago area by 2029. Most recently, LPHI opened a K9 Resort near the Los Angeles International Airport in March. Choosing Deerfield for the first Illinois location, the investment group obtained a 10-year lease on the former El Tradicional Mexican Restaurant in July 2024, converting the 6,200-square-foot building to a luxury pet hotel after getting special use approval from the village. The location has housed a succession of restaurants, starting with a Bennigan's at the dawn of the new millennium. Other buildings on the sprawling Home Depot outlot include a Curaleaf cannabis dispensary and an empty McAlister's Deli, which closed its Deerfield location in April. Accommodations at the pet hotel run from $59 a night in the compartment wing of the hotel, bilevel crates with memory foam beds. The executive rooms run $89 per night for 4-by-6-foot enclosures and the top-of-the-line luxury suites are $109 per night. The 8-by-8-foot luxury suites include a premium couch or Kuranda bed. There is no mini-fridge or Wi-Fi, but each of the six luxury suites has its own 32-inch TV for the dog's viewing pleasure. 'We do put on DogTV and Animal Planet for a calming presence,' said Zack Nisbet, executive vice president in charge of the Chicago region for the investment group. In addition to extensive work within the building, the Deerfield K9 Resorts features a walled-in, 2,300-square-foot outdoor play area with artificial antimicrobial grass where diners once sipped margaritas on the restaurant's patio as trains rumbled by on the nearby tracks. While the Home Depot outlot has not necessarily proved fertile ground for restaurants, Nisbet said the high-traffic location should help drive business to the pet hotel. The pet hotel offers both day care and overnight stays, and can accommodate up to 150 dogs, with family multidog stays. It's located just west of a competing facility, The Dog Stop, which is on the other side of the tracks from K9 Resorts. 'The Dog Stop being across the street, actually excited us,' Nisbet said. 'That's proof of demand, proof that there's a lot of dogs in the area. We knew we could provide an upgrade to the region.' Chicago is a key expansion market for K9 Resorts and the investment group, which is currently scouting out potential locations in a number of areas, including Palatine, Libertyville and the city itself, Nisbet said. Nationwide, the luxury pet hotels have opened up in everything from a former Wells Fargo bank branch to a converted CVS pharmacy. One is even housed in a former Old County Buffet, the now defunct all-you-can-eat restaurant chain which closed its last Illinois restaurant five years ago. While most dogs probably would have been very content to stay at an Old Country Buffet without the renovation, after a lengthy multimillion dollar redevelopment in Deerfield, Nisbet said turning a restaurant into a luxury pet hotel would not be his first choice for the second Chicago-area location. 'This definitely was a fixer-upper,' Nisbet said. 'We had to auction off all the old restaurant equipment. I don't know what our best former use would be, but I wouldn't say it's a restaurant.'

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