Maruti Suzuki Swift Turns 20 In India, Surpasses 30 Lakh Sales Milestone
Maruti Suzuki India Limited (MSIL) is celebrating 20 years of its beloved hatchback, the Swift, in the Indian market. The car was first launched in the country in May 2005 and has now become one of the brand's long-standing models. Along with this, the car has evolved through four generations to get multiple updates to fit consumer preferences. This helped the car to become a favourite among buyers.
Since its introduction, the Swift has attracted over 30 lakh customers in India, establishing itself as one of the country's most favored and lasting nameplates. At present, it holds a remarkable 31 per cent market share in its category and accounts for more than 10 per cent of MSIL's total sales. The company claims that nearly 25 per cent of Swift purchasers have returned to buy another Swift.
Also Read: Rolls-Royce Spectre Black Badge To Launch In India Tomorrow
Over the past two decades, the Swift has experienced four significant generational updates, each reinforcing its fundamental characteristics of being a fun, stylish hatchback. The first-generation Swift (2005) brought a fresh design language to the Indian market. The second generation debuted in 2011, offering enhancements in weight and maneuverability. The third generation, which launched in 2018, introduced advanced features and technology to meet changing consumer preferences.
Presently, the Maruti Suzuki Swift is in its fourth generation and comes at a starting price of Rs 6.49 lakh (ex-showroom). In this avatar, it is powered by a 1.2-litre 3-cylinder Z-series petrol engine, which produces 80 hp of power and 117 Nm of peak torque. Transmission options include automatic and manual. The consumers also get a CNG version of the hatchback.
Commenting on the occasion, Partho Banerjee, Senior Executive Officer, Marketing and Sales, Maruti Suzuki India Limited, said, 'The Swift is an icon in its own right. Celebrated by over 3 million customers in India alone, the Swift is an expression of fun and freedom. The Swift has set new benchmarks over the years with every new model, improving on the inherent 'fun-to-drive' DNA. This ever so special nature of the Swift has ensured that nearly one out of every four Swift owners come back to buy another Swift. Today, it enjoys an admirable 31% market share in its segment, contributing to over 10% of MSIL sales. On this special 20-year anniversary, we would like to thank all our customers for their unwavering love for brand Swift.'
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Economic Times
9 minutes ago
- Economic Times
Magnets in limbo: No rare earth nod yet from China for Indian auto suppliers
No Indian auto component or vehicle manufacturer has received approval from the Chinese government to procure rare earth magnets so far, Times of India reported citing sources. Despite efforts by Indian officials to intervene, the sources said there is "no clarity as yet" on when a meeting with Chinese representatives might happen. The applications for sourcing magnets were submitted primarily by auto component makers who manufacture complete, high-tech assemblies. These include speedometers, electric motors, e-axles, electric water pumps, automatic transmission kits, speakers, sensors, and ignition coils used in engines. Among the companies that have applied are Uno Minda, Bosch, Mareli, TVS Group, Motherson Sumi, and Sona Comstar. Economic Times reported this week that the number of India-based firms awaiting approval from China's ministry of commerce to import rare earth magnets has nearly doubled—from 11 two weeks ago to 21 now. This list includes Bosch India, Marelli Powertrain India, Mahle Electric Drives India, TVS Motor, and Uno Minda. Sona Comstar, whose earlier application was rejected due to procedural issues, has reapplied and is now among the 21 companies awaiting clearance, a senior industry executive told ET.'There were no approvals so far, according to the latest assessment we carried through interactions with industry representatives,' one source told TOI. 'The situation is grave, and there is now massive uncertainty regarding manufacturing schedules and factory output.' The request for a meeting with Chinese representatives is being followed up not only by leading industry bodies such as the Auto Component Manufacturers Association (Acma) and Society of Indian Automobile Manufacturers (Siam), but also by government ministries including heavy industries, external affairs, and commerce. Senior officials from major automobile companies such as Maruti Suzuki, Mahindra & Mahindra, Tata Motors, Bajaj Auto, and TVS are also involved in pursuing the matter with the government and diplomatic this week, the auto industry held a meeting with top officials at the Ministry of Heavy Industries as the government examined possible solutions to the crisis. 'However, not much headway was made so far,' an official source told the executives said that Ernst & Young has been brought on board by the ministry to assist with the issue. During the meeting, officials also reviewed the current preparedness of some Indian companies that are working in the field of magnet urged local magnet producers to provide a firm supply timeline, if at all possible, stating that uninterrupted production lines depend on timely procurement of components. According to the report, both Acma and Siam have drawn up a list of delegates they hope to send to China if the Indian government is able to facilitate such a restrictions were formally issued through a notification on April 4 this year. The new rules apply to medium and heavy rare earth metals, their alloys, magnets, and related products under the country's export permit prevent diversion of these materials to defence and weapons production, China now requires exporters to secure a licence. This licence depends on an End User Certificate (EUC), which must be approved first by India's Directorate General of Foreign Trade (DGFT) and the Ministry of External Affairs, and then also endorsed by the Chinese Embassy in after these steps are completed can the EUC be sent to China for the final stages of approval—first by the provincial government where the exporting company is located, and then by China's Ministry of Commerce. Rare earth magnets are critical components used in permanent magnet synchronous motors (PMSMs), which are widely applied in electric vehicles because of their compact size, high torque, and energy efficiency. Hybrid vehicles also rely on these magnets for efficient propulsion systems. While parts manufacturers based in Europe have recently received approval from Chinese authorities to source rare earth magnets, their Indian counterparts—despite being part of the same multinational corporations—are still waiting for the go-ahead from Beijing. According to experts, this delay is worsened by the strained political and commercial relationship between India and companies have been attempting to build local capabilities to reduce reliance on imported rare earth materials, but experts say this effort remains extremely challenging and is unlikely to provide immediate relief. (with ToI inputs)
New Indian Express
14 minutes ago
- New Indian Express
54 institutions from India make it to QS World University rankings, IIT Delhi highest at 123rd spot
NEW DELHI: Prime Minister Narendra Modi has lauded the performance of Indian educational institutions in the World University 2026 Rankings, which were made public on Thursday. In a post on X, the PM said, 'The QS World University Rankings bring great news for our education sector. Our government is committed to furthering research and innovation ecosystems for the benefit of India's youth.' India is the fourth most represented in the list with only the United States, United Kingdom and China surpassing it, said an official release from the PIB. A total of 54 Higher Educational Institutes (HEIs) from India featured in the rankings with IIT Delhi emerging as the country's top-ranked institute by securing the 123rd position. Twelve IITs have made it to the ranking list. Compiled by Quacquarelli Symonds (QS), the internationally recognised ranking system compares HEIs worldwide on an annual basis. Education Minister Dharmendra Pradhan in a statement said, 'From just 11 universities in 2014 to 54 in the latest rankings, this five-fold jump is a testament to the transformative educational reforms ushered by PM Narendra Modiji's government in the last decade. National Education Policy 2020 is not just changing our educational landscape, it is revolutionising it.
Hindustan Times
17 minutes ago
- Hindustan Times
Rejected for living too far? Indian job seeker shares bizarre HR excuse: 'Never tell them…'
In the early 2000s, Goa's party scene excluded Indians, with foreigners dominating spaces like Anjuna beach. Today, Aman Gupta notes a shift, with Indian tourists now welcomed warmly and able to pay more, reflecting India's evolving tourism landscape.
