The Majlis at Lamborghini returns: A fusion of art, heritage, and automotive mastery
Lamborghini Dubai proudly hosted the second edition of The Majlis at Lamborghini, once again transforming its Sheikh Zayed Road showroom into an immersive space where art, heritage, and innovation converged. This year's edition, curated in collaboration with Firetti Contemporary, elevated the experience by bridging tradition with modernity, celebrating the intersection of high-performance automotive excellence and artistic expression.
At the heart of the event, renowned Lebanese artist Ihab Ahmad embarked on a live painting performance, reimagining a Lamborghini Huracán Spyder EVO as a canvas for creativity and storytelling. Over 90 hours, he meticulously infused the supercar with bold geometric motifs and symbolic patterns, using eight Lamborghini paint colours to bring his vision to life. Across seven nights, guests gathered to witness his artistic process, capturing the essence of youth, joy, and speed - qualities that are synonymous with Lamborghini.
Ahmad's artwork was a reflection of Lamborghini's core values - Brave, Unexpected, and Authentic - blending contemporary energy with artistic heritage. His vibrant colour choices, playful yet meticulously crafted, echoed the spirit of Lamborghini's Ad Personam programme, which offers clients over 400 bespoke colour options to personalise their supercars in line with their own individuality. Designed for those who seek exclusivity, Ad Personam allows every Lamborghini to become a unique expression of its owner's personality - just as Ihab's art transformed the Huracán into a one-of-a-kind masterpiece.
The event culminated in a grand unveiling, revealing a creation that seamlessly blended heritage with innovation. The atmosphere, steeped in cultural tradition, offered guests an immersive experience, indulging in gourmet delicacies, engaging in traditional board games, and enjoying a mesmerising oud performance. A skilled calligrapher added a personal touch by customising Lamborghini-branded cups with live Arabic calligraphy, celebrating the beauty of cultural craftsmanship.
In addition to the live art performance, the showroom featured a curated exhibition by Firetti Contemporary, showcasing works by internationally acclaimed sculptors Rachel K, Paolo Nicolai, Laurent Perbos, and Helidon Xhixha. This exclusive gathering reinforced Lamborghini's role as a cultural tastemaker, fostering artistic dialogue and meaningful connections. The showroom-turned-Majlis became a sanctuary of cross-cultural expression, where precision engineering met the evocative power of art. It was a testament to Lamborghini's philosophy - where design and performance are more than engineering; they are forms of artistic mastery.
"At Lamborghini Abu Dhabi and Dubai, we are passionate about creating experiences that transcend automotive excellence," commented Rakan Turki, CEO of Lamborghini Abu Dhabi and Dubai. "The Majlis reflects our commitment to honouring the traditions of Ramadan while embracing innovation and bringing together art, culture, and gastronomy in a way that resonates with our diverse community. Collaborating with creatives allows us to celebrate craftsmanship in all its forms, embodying the spirit of Ramadan in a truly unique way."
"We are honoured to collaborate with Lamborghini Abu Dhabi and Dubai once again, bringing together art, innovation, and cultural heritage in a truly immersive experience," added Mara Firetti, founder and managing partner of Firetti Contemporary. 'This year's Suhoor Majlis reflects the powerful intersection of tradition and modernity, where creativity knows no boundaries.'
As Lamborghini continues to push the boundaries of innovation and design, The Majlis at Lamborghini stands as a testament to its dedication to crafting experiences that inspire and connect. More than just a gathering, it was a tribute to the UAE's rich cultural fabric - a symbol of unity, artistic vision, and the seamless synergy between luxury, performance, and tradition.
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