5 Hacks To Quickly Boost Your Google Traffic With AI In 2025

Forbes

3 days ago

To avoid being outnumbered or outranked by AI, you've got to use the same playbook that AI follows
Your website's Google traffic isn't down because the algorithm hates you. It's down because SEO as you once knew it, is dead.
Welcome to SGE, the new face of SEO. This is where you get more website visitors, higher rankings, and more clients.
In this article, you'll learn a highly likely reason why your web traffic is down this year, what you can do about it, and how, as a freelancer or content creator you can cooperate with the culprit (AI) to drive visibility and traction again.
Why Is My Website Traffic Dropping?
If you're a freelance writer, blogger, or content creator, and you notice the site traffic declining, or if you're a freelance marketing professional and you're observing your clients' traffic plummeting, these are the most likely reasons.
What Is SGE And How Does It Affect SEO?
SGE means Search Generative Experience, as opposed to SEO, which means Search Engine Optimization. It's also known as GEO, Generative Engine Optimization, where you're focused on appearing in AI search results.
SGE is when you type something into Google Search, and instead of you scrolling through websites to find the perfect answer, the answer is positioned at the top of the results page in an AI Overview box. Google's AI Overview briefly summarizes main points as it presents your answer, and importantly, provides links to where its information is sourced.
Why Traditional SEO Isn't Working Anymore
Traditionally, digital marketing professionals use SEO principles and techniques to rank highly on Google and appear at the top of search results, which brings in more web traffic, and consequently, more sales.
But if you're a content creator, freelancer, entrepreneur, or freelance copywriter, you'll likely find yourself running into a wall because no matter how hard you try, Google is de-ranking you.
How Can I Increase My Google Traffic Using AI?
The new Google algorithm updates and AI Overviews feature, as well as the use of AI-powered search engines and ChatGPT's built-in web search feature has many professionals furious. I noticed one LinkedIn member took to the platform to express their rage at their traffic dramatically shrinking for no apparent reason. Reddit users are also sharing their experiences, noting a fall in web traffic for their websites and blogs, due to AI overviews.
However, vice president of marketing and start-up advisor Andrea Palten recommends:
'If you want to show up in AI answers, start publishing content that's quotable, useful, and easy to scan.' Palten suggests these hacks for ensuring AI tools like Perplexity and Google's AI Overview feature your site:
These make it easy for AI to parse your work.
To stand out with your thought leadership online, your post/article/blog can't replicate everyone else's or be generic. Never entirely create content using AI tools like ChatGPT, because it becomes too general, there are no fresh insights, and it sounds mediocre.
Instead, try this:
This boosts your authority and visibility online as an industry expert and thought leader.
One of the best formats is FAQ-style writing.
This makes your blog content more likely to be quoted directly in AI-generated responses.
AI tools often pull from structured, numbered content. Try titles like:
Make sure your name or brand appears somewhere in the post (and ideally in the title image or author box). These posts are easy for AI to summarize, and cite.
Don't waste time rambling with a lengthy introduction.
To establish thought leadership and get more clients, focus on creating content that is easily ... More scannable
Using these AI hacks, you're able to work with AI, and not view it as your enemy. I've personally tried these suggestions and have seen tremendous results in the viewership of my content online, even at a time when overall traffic is dying across multiple platforms.
In a nutshell:
"Write clearly. Publish often. Make it easy to cite.
"That's how you get found," Palten says.