NBC Sports Announces Deal To Air Swimming Beyond Olympics Through 2028

Forbes

02-06-2025

NBC Sports and USA Swimming announced that NBC Sports will continue to cover the sport's top domestic events every year through 2028 on NBC, Peacock and CNBC. This includes the TYR Pro Swim Series, Toyota National Championships and the Pan Pacific Swimming Championships. The partnership aims to make competitive swimming more accessible to fans nationwide, not just during the Olympic Trials or Olympic Games, but throughout the entire year.
The most recent 2025 TYR Pro Swim Series was held in Fort Lauderdale in April, where Katie Ledecky broke her own world record in the 800 freestyle. The meet ran from April 30 to May 3, and Ledecky also posted her fastest 400 freestyle time since the 2016 Rio Olympics. The 28-year-old clocked her second-fastest 1500 freestyle ever as well—a time that would have been faster than the one that won her gold at the 2024 Paris Olympics.
Two nights of finals were streamed live on Peacock, and all sessions were also available on the USA Swimming Network. The series featured several other Olympic gold medalists, including Bobby Finke, Caeleb Dressel, Gretchen Walsh and more. Walsh, fresh off helping the Virginia Cavaliers win their fifth consecutive NCAA championship, also broke the world record in the 100 butterfly and became the first woman to swim the event in under 55 seconds.
The 2025 Toyota National Championships, set for June 3–7, will be held at the Indiana University Natatorium. It's a major meet for swimmers, including Ledecky and Walsh, and fans, especially since it will decide the U.S. team for the World Championships in Singapore this July and August. All sessions will stream on the USA Swimming Network, with finals airing on Peacock.
Looking ahead, the Pan Pacific Swimming Championships will return in August 2026 in Irvine, California, marking the event's first appearance on NBC Sports in eight years. Typically held every four years, the meet rotates among the U.S., Canada, Japan and Australia.
The U.S. roster will include up to 26 men and 26 women, selected based on results from key 2025 meets, including the National Championships, World Aquatics Championships, World University Games, World Aquatics Junior Championships and the TYR Pro Summer Championships. According to USA Swimming, the full Pan Pacs roster will be announced on or before September 8, 2025.
In addition to the new swimming deal, NBC will also broadcast the 2028 U.S. Olympic Trials and the Los Angeles Olympic Games. NBCUniversal holds U.S. media rights to the Olympic Games through 2036, including Milan Cortina (2026), Los Angeles (2028), French Alps (2030), Brisbane (2032), Salt Lake City (2034) and the 2036 Summer Olympics.
NBC has been broadcasting the Olympics for decades. It first aired the Summer Games in 1964 and has covered every Summer Olympics since 1988. Over the years, NBC has introduced innovations in swimming and diving coverage, such as the debut of the Moby-Cam underwater camera at the 1992 Barcelona Olympics and the Emmy-winning Dive-Cam at the 1996 Atlanta Games. With rights secured through 2036, NBCUniversal will have broadcast a total of 24 Olympic Games by that year.