
Ibiza Final Boss reveals true identity as he responds to viral internet fame: Who is Jack Kay?
Endearingly nicknamed as the 'Ibiza final boss', you may have spotted this sunglasses-adorned raver giving it large on the Balearic party island, showcasing his smooth dance moves, substantial gold chain and a haircut some have described as being "straight out of 1066".
The holidaymaker was first spotted by Ibizan clothing brand Zero Six West, who uploaded a video of the bowl-cutted booty-shaker to TikTok asking: 'Does anyone know this absolute legend coz we've got two free guestlist with his name on it!'
(And considering the sheer price of getting into any nightclub in Ibiza, that's a deal worth any amount of viral fame.)
The video has since been viewed over 11 million times – and now, Ibiza's final boss has finally broken his silence, and revealed his true identity.
In a video recorded with media outlet The Ibiza Times, the man, the myth, the legend said in a strong Geordie accent: 'I am the Ibiza final boss. Jack Kay. Get to know.'
Kay has apparently launched his own Instagram, sharing two pictures to his 6,800 followers. One photo sees Kay relaxing in a pool, while a second snap features Kay wearing his trademark sunglasses as he stands outside the legendary Destino Ibiza hotel.
And while little is known about Kay, he has now seemingly commented on his stratospheric rise to viral fame.
'Appreciate all the love and the messages of everyone,' he wrote on his Instagram story. 'I will get back to everyone quick is [sic] I can it's just a lot for me to take in at the moment. I am a normal person from Newcastle it's crazy stay locked in got some big news coming.'
As well as following Zero Six West, it would appear Kay knows Tony Truman as he follows him on Instagram. A legendary Ibiza promoter, Truman is the founder of some of the island's best known venues, including O Beach Ibiza, Wi-Ki-Woo Hotel Ibiza and Bam Bu Ku Ibiza.
Cosmopolitan UK has contacted Jack Kay for comment.
Kimberley Bond is a Multiplatform Writer for Harper's Bazaar, focusing on the arts, culture, careers and lifestyle. She previously worked as a Features Writer for Cosmopolitan UK, and has bylines at The Telegraph, The Independent and British Vogue among countless others.
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