What is a Michelin Star? Origin and history explained
From tyres to top chefs, this is the story of how a company got the world to eat better, to sell more tyres.
Presentation: Sharmada Venkatasubramanian
Script and Production: Shikha Kumari A
Video: Shivaraj S
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What is a Michelin Star? Origin and history explained
What is a Michelin Star? Ever wondered why it's called the 'Oscars of food' and what tyres have to do with it? In this video, we break down the surprising history of the Michelin Star, how it started as a marketing gimmick for a tyre company, and how it became the ultimate mark of fine dining. From tyres to top chefs, this is the story of how a company got the world to eat better, to sell more tyres. Presentation: Sharmada Venkatasubramanian Script and Production: Shikha Kumari A Video: Shivaraj S
