India is key strategic market for global brands, says Myntra CEO
Myntra
, which launched in Singapore last month, said.
"With the launch of Myntra Global in Singapore, we're also laying the foundation for our global foray, with a long-term aspiration to serve the
Indian diaspora
beyond India," Sinha said on Sunday after attending the NRF 25, an international retail show held here June 3-6.
"The new-age insurgent brands are tailoring their value proposition," she said, underlining the growing strategic importance of the Indian market.
Play Video
Pause
Skip Backward
Skip Forward
Unmute
Current Time
0:00
/
Duration
0:00
Loaded
:
0%
0:00
Stream Type
LIVE
Seek to live, currently behind live
LIVE
Remaining Time
-
0:00
1x
Playback Rate
Chapters
Chapters
Descriptions
descriptions off
, selected
Captions
captions settings
, opens captions settings dialog
captions off
, selected
Audio Track
default
, selected
Picture-in-Picture
Fullscreen
This is a modal window.
Beginning of dialog window. Escape will cancel and close the window.
Text
Color
White
Black
Red
Green
Blue
Yellow
Magenta
Cyan
Opacity
Opaque
Semi-Transparent
Text Background
Color
Black
White
Red
Green
Blue
Yellow
Magenta
Cyan
Opacity
Opaque
Semi-Transparent
Transparent
Caption Area Background
Color
Black
White
Red
Green
Blue
Yellow
Magenta
Cyan
Opacity
Transparent
Semi-Transparent
Opaque
Font Size
50%
75%
100%
125%
150%
175%
200%
300%
400%
Text Edge Style
None
Raised
Depressed
Uniform
Drop shadow
Font Family
Proportional Sans-Serif
Monospace Sans-Serif
Proportional Serif
Monospace Serif
Casual
Script
Small Caps
Reset
restore all settings to the default values
Done
Close Modal Dialog
End of dialog window.
by Taboola
by Taboola
Sponsored Links
Sponsored Links
Promoted Links
Promoted Links
You May Like
Learn The Most Successful Intraday Strategy in Just 2 Hr.
thefutureuniversity
Learn More
Undo
"With the launch of Myntra Global, starting with Singapore, Myntra is targeting the 6,50,000-strong Indian diaspora in the Lion City. Our home website in India was already witnessing notable organic traffic to the tune of 30,000 users from Singapore," Sinha told PTI.
Since the Singapore launch on May 19, Myntra has seen a growing engagement with impressive AOV (average order value) and a promising percentage of returning customers already.
Live Events
"We want to further reinforce our position as India's most loved lifestyle destination, making the best of trendy fashion, beauty and lifestyle accessible to 100 million plus customers in the country," said Sinha, who is leading the Indian fashion e-commerce company of Flipkart.
Discover the stories of your interest
Blockchain
5 Stories
Cyber-safety
7 Stories
Fintech
9 Stories
E-comm
9 Stories
ML
8 Stories
Edtech
6 Stories
At less than 15 per cent, e-fashion in India is still significantly underpenetrated compared to global benchmarks, presenting a tremendous opportunity, she said.
A key focus area for Myntra is Gen Z, a cohort that engages with fashion differently and demands trendy fashion, a more personalised discovery journey and a seamless shopping experience.
"The aspirational Indian shopper is trading up across beauty, accessories, and occasion-wear and Myntra as one of India's leading e-lifestyle destinations, is well poised to cater to the aspirational and evolving customer needs," Sinha added.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The Hindu
11 minutes ago
- The Hindu
Telangana's next-gen Life Sciences policy to help attract large scale investments
Industries and IT Minister Babu on Wednesday said the next-gen Life Sciences policy that the Telangana government plans to soon unveil will be instrumental in attracting large scale investments. It will be a cutting-edge framework designed to attract large scale investments,' he said, adding that the State is pursuing an ambitious target to scale up its life sciences economy to $250 billion by 2030 and make Telangana the life sciences capital of Asia. The State's life sciences ecosystem is valued at $80 billion and it is the only region in the world to host more than 250 U.S. Food and Drug Administration (USFDA)-approved sites. Telangana is home to over 2,000 companies operating in the Life Sciences domain, Babu said, chairing the 6th board meeting of Telangana Life Sciences Foundation here. ₹54,000 cr. investment The life sciences sector in Telangana has witnessed remarkable growth under the leadership of Chief Minister Reddy. Since December 2023, the State has attracted investments worth ₹54,000 crore in the sector, in the process positioning Hyderabad as a global leader in life sciences. The investments have been across pharmaceuticals, biotechnology, cell and gene therapy, medical devices, vaccines and digital health. Hyderabad now ranks among the world's top seven life sciences clusters and it is the only Indian city to achieve this distinction. Global giants such as Eli Lilly, Amgen, MSD, Zoetis, Evernorth and Olympus have chosen Hyderabad as their preferred hub, he said. The progress made in the last year reflects our strategic commitment to creating a future-ready, knowledge-driven ecosystem. Two lakh jobs Robust policy support, industry-friendly infrastructure and strategic partnerships are factors behind attracting the investments that will result in potential employment generation of more than 2 lakh jobs by companies in areas such as sterile injectables, biosimilars, biologics, AI/ML and advanced healthcare services. The Minister also proposed preparing a feasibility report for establishing the Telangana School of Life Sciences. Board members of the foundation, including Dr. Reddy's Laboratories chairman Satish Reddy, Laurus Labs CEO Satyanarayana Chava, Special Chief Secretary Sanjay Kumar, Telangana Industrial Infrastructure Corporation vice-chairman and managing director and Telangana Lifesciences CEO Shakthi M. Nagappan participated in the meeting, the Minister's office said in a release.
Time of India
11 minutes ago
- Time of India
Horoscope Today, August 21, 2025: These zodiac signs face shocking betrayal
Start your day with clarity! Today's horoscope highlights the opportunities and challenges for each zodiac sign. Whether it's career, love, or personal growth, let the stars guide you. Take the advice, stay positive, and make the most of what the day brings. Aries Daily Horoscope Today , August 21, 2025 Today, a casual observation could lead you to notice a hidden opportunity. You may find this in your work, a conversation, or even a small detail around you. Trust your instinct and take the first step towards exploring it. In personal life, your openness will strengthen bonds. Financial matters may benefit from quick thinking. Stay calm and attentive, as even the smallest hint can bring growth. Cosmic Tip: Keep eyes and mind open. Lucky Number: 3 Lucky Colour: Yellow Taurus Daily Horoscope Today , August 21, 2025 You might discover a hidden skill today, something that could open new doors for you. This could be related to your work, hobbies, or even how you solve problems. Your confidence will grow as you explore it, and it may bring unexpected joy. Relationships improve when you share your discoveries with loved ones. Keep your approach simple and steady, and success will follow. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Benefits of Trading Bitcoin CFDs IC Markets Learn More Undo Cosmic Tip: Trust your natural talents. Lucky Number: 6 Lucky Colour: Green Gemini Daily Horoscope Today, August 21, 2025 Today could be the right moment to turn a small idea into action. Something that seemed insignificant before may now hold potential for real progress. Use your communication skills to get support and make it happen. In personal matters, a warm gesture will bring happiness. Keep your thoughts organised, and your energy focused on one goal at a time. Cosmic Tip: Small steps lead to success. Lucky Number: 8 Lucky Colour: Blue Cancer Daily Horoscope Today, August 21, 2025 You may feel inspired to organise a part of your life today, whether it is your home, your work desk, or even your thoughts. This effort will give you clarity and peace. People around you will notice your balanced approach, and it may even inspire them. Financial matters look steady if you plan wisely. Make space for positivity and fresh ideas. Cosmic Tip: Order brings inner peace. Lucky Number: 4 Lucky Colour: White Leo Daily Horoscope Today, August 21, 2025 A gentle reminder from someone could change how you see a situation today. This shift in your outlook might help you solve a problem or handle a relationship more calmly. At work, your flexible thinking can bring better results. In personal matters, being open to advice will make bonds warmer. Take this as a chance to grow from others' wisdom. Cosmic Tip: Listen before you decide. Lucky Number: 5 Lucky Colour: Gold Virgo Daily Horoscope Today, August 21, 2025 You might find joy in exploring a new route or visiting a fresh location today. This change in surroundings can clear your mind and spark fresh ideas. Work matters may benefit from your renewed energy, and personal relationships can grow stronger through shared experiences. Let curiosity guide you, and don't rush through the moment. Sometimes a small change can open big possibilities. Cosmic Tip: New paths bring new energy. Lucky Number: 2 Lucky Colour: Olive Green Libra Daily Horoscope Today, August 21, 2025 Today may inspire you to change how you handle your daily routine. A small adjustment in timing or method could make your work smoother and your mood lighter. You might even discover more free time for personal joys. In relationships, a fresh approach can renew harmony. Stay balanced, yet allow space for flexibility in your day. Cosmic Tip: Small changes create big ease. Lucky Number: 7 Lucky Colour: Light Pink Scorpio Daily Horoscope Today, August 21, 2025 You could feel encouraged to finally start something you have been putting off for long. Whether it is a task, a conversation, or a personal goal, taking the first step today will feel rewarding. Your determination will draw support from others, and progress will be faster than you expect. Keep your focus steady and enjoy the sense of achievement. Cosmic Tip: Begin now, don't delay. Lucky Number: 9 Lucky Colour: Maroon Sagittarius Daily Horoscope Today, August 21, 2025 A fleeting thought today could open the door to a creative breakthrough. Pay attention to those small flashes of ideas, as they may hold the key to solving a problem or starting something exciting. At work, your fresh thinking can impress others. In personal life, sharing your vision will deepen bonds. Keep your mind free and your heart light. Cosmic Tip: Follow the spark without doubt. Lucky Number: 1 Lucky Colour: Purple Capricorn Daily Horoscope Today, August 21, 2025 You may realise today how much you have grown from past challenges. This awareness can boost your confidence and guide you in current decisions. At work, you will feel more capable of handling pressure. In relationships, your maturity will inspire trust. Take a moment to appreciate your own journey and continue moving forward with steady determination. Cosmic Tip: Growth comes from every challenge. Lucky Number: 8 Lucky Colour: Dark Brown Aquarius Daily Horoscope Today, August 21, 2025 Today might show you that the answer you were searching for has been right in front of you all along. A conversation or a simple observation could make everything clear. In work matters, this realisation will save time and effort. In personal life, it may bring comfort and peace. Trust your inner clarity and act on it. Cosmic Tip: Look closely at the obvious. Lucky Number: 4 Lucky Colour: Sky Blue Pisces Daily Horoscope Today, August 21, 2025 You might feel that your timing is finally aligning perfectly today. Plans that seemed delayed could now move ahead smoothly. At work, this is a great moment to present your ideas. In relationships, shared moments will flow naturally. Trust that things are falling into place for a reason, and let your intuition guide the next steps. Cosmic Tip: Trust the natural flow of time. Lucky Number: 6 Lucky Colour: Sea Green Discover everything about astrology at Times of India , including daily horoscopes for Aries , Taurus , Gemini , Cancer , Leo , Virgo , Libra , Scorpio , Sagittarius , Capricorn , Aquarius , and Pisces . Read your detailed Horoscope Today and Horoscope Tomorrow here.
Economic Times
11 minutes ago
- Economic Times
JeM uses E-wallets to bypass FATF, mini camps to evade Indian military strikes
Synopsis Following Operation Sindoor, Jaish-e-Mohammad is employing digital wallets linked to Masood Azhar's family to raise funds, circumventing FATF scrutiny. The terror group aims to establish a vast religious center network, mirroring Lashkar-e-Taiba's strategy, with plans to set up 313 new camps. A significant portion of the raised PKR 3. Agencies New Delhi: Hit hard by India during Operation Sindoor that targeted its headquarters and training camps, Pakistan-based Jaish e Mohamed (JeM) has been trying to raise funds using an elaborate digital wallet network and has been decentralising operations to minimise the impact of further Indian strikes on terror establishments across the tracking the terrorist organisation said that the outfit has drawn up a PKR 3.9-billion plan to establish a vast 'Markaz' or religious centre network that would replicate the modus used by Lashkar-e-Taiba. This includes setting up 313 new camps to make it more difficult for Indian agencies to track terror operations. The money is being raised using digital wallets that are linked to the family members of JeM leader Masood Azar and agencies have identified at least five such wallets with direct links to the proscribed organisation. This approach is being used to avoid scrutiny from international terror watchers like the FATF that has access only to bank records and would not be able to act on contributions made to an elaborate network of family members. Sources said digital wallets like 'EasyPaisa' and 'SadaPay' are being used to collect the funds and these function outside banking networks by allowing wallet-to-wallet and wallet-to-cash transfers. This would make FATF monitoring difficult. Sources added that Azhar's family uses 7 to 8 mobile wallets at any given time and replaces them every four months. After large amounts of money accumulate in the wallets, they are spilt into smaller amounts or are withdrawn as cash. At least 30 new wallets are activated every month. A collection drive for the PKR 3.9 billion plan is currently on, under the garb of creating the Markaz network. Sources however pointed out that by even generous estimates, the total cost of setting up the network would not surpass PKR 1.23 billion. The remaining money is likely to be used for weapon purchases and equipping terrorists aimed at India, with the estimate that this would sustain operations for the next decade.
