Zetrix unveils Syariah-compliant AI model
The model covers topics ranging from law, healthcare and finance to traditional Islamic subjects such as history, philosophy and Quranic studies.
Zetrix said NurAI offers Muslim-majority nations and Muslim communities an alternative to existing Western and Chinese AI models, which often lack alignment with Islamic values and the development priorities of the Global South.
"Beyond consumer adoption, NurAI lays the groundwork for broader digital Islamic economy infrastructure across halal trade, supply chain, Islamic finance, and governance, thereby advancing AI sovereignty in emerging markets," it said in a statement.
The language model supports Malay, Indonesian, Arabic, and English on both desktop and mobile, offering a clear, conversational user experience while ensuring strict Syariah compliance to serve a diverse global Muslim audience.
Developed under the oversight of a formal Syariah supervisory board, NurAI is grounded in Islamic ethics and unwavering adherence to Syariah principles, providing a reliable and principled platform.
Zetrix said its development team will work with leading religious institutions in Malaysia and abroad to establish a Syariah-compliant framework.
Director Datuk Mohd Jimmy Wong Abdullah said the launch of the language model will be implemented in stages, starting with a freemium business-to-consumer app in Malaysia and Indonesia.
He said the app will provide general Syariah guidance, with premium options including tools like inheritance calculators and advice on medical bioethics.
"The second phase will focus on institutional integration via business-to-business and business-to-government models, enabling implementation of NurAI into the daily operations of Islamic financial institutions, fintechs, halal certification bodies and Syariah legal authorities," he said.
NurAI was officially launched by Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi, in conjunction with the Asean AI Malaysia Summit 2025.
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