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Delta Is Making Business Class Chicer With Custom Amenities From an Iconic Italian Designer
Delta Air Lines is partnering with luxury Italian fashion brand Missoni to create a bedding set specifically designed for the carrier, with a Missoni duvet and sleeping pillow with a distinct zigzag design. The Delta One Collection will also include an expanded amenity kit, custom socks, navy slippers, and a lightweight and breathable eye mask.
For flights that are longer than 12 hours, Delta is also introducing a memory foam cuddle pillow, and is slated to offer its popular mattress pad that doubles as a lumbar pillow on all Delta One flights. The introduction of the Missoni-branded Delta One Collection will begin to roll out this summer and will be on all Delta One flights by the end of the year.
Delta One's lie-flat seats are spacious and have direct aisle access, and their popular mattress pad has already been available on flights over 12 hours long.
'In travel, every moment matters—not just where you're going, but how you get there,' Mauricio Parise, V.P. of brand experience at Delta Airlines, said in a statement shared with Travel + Leisure . 'We want you to savor your time in the air, which is why we are intentional about each detail of the customer experience to create a sense of home in every space, which is instantly elevated with Missoni's iconic, signature designs. Our new Missoni collection will help you arrive at your destination feeling refreshed and ready for the journey ahead.'
Later this year, the airline will also introduce Missoni-branded slippers for their flights. The refreshed amenity kits, in shades of cream and navy, will be available in the fall and will include Grown Alchemist skincare products, a bamboo toothbrush, Marvis toothpaste, earplugs, and more.
'We know nothing compares to sleeping in the comfort of your own bed,' Parise said in the statement. 'However, when we set out to re-think the in-flight sleep experience, we focused on offering customers the same luxurious sleep experience you might get in a high-end hotel.'
The new offerings are influenced by customer surveys, in-flight tests, and Delta-conducted research to determine what customers care about most with their sleep experience in the sky.
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