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Poundland fans rave over £1 dupe of designer perfume - and it's so popular it keeps going out of stock
Poundland fans rave over £1 dupe of designer perfume - and it's so popular it keeps going out of stock

Daily Mail​

time23-05-2025

  • Business
  • Daily Mail​

Poundland fans rave over £1 dupe of designer perfume - and it's so popular it keeps going out of stock

Savvy shoppers are raving about a £1 dupe of the much-loved YSL perfume Black Opium - and its so popular that it keeps going out of stock. Those who wear the designer scent can save up to £159 by swapping to a highly rated high street version, the Dark Aura scent by Poundland. The scent, which is currently out of stock on the retailer's website, is sold in a 100ml spray bottle for just £1. Meanwhile, a 30ml bottle of Black Opium retails for £69, with the largest 150ml scent costing a whopping £160. And this isn't the first time Poundland have impressed with their perfumes, with shoppers selling out another scent - Black Dusk - which also smells just like YSL. The scent, which is also sold out, can usually be bought in a gift set for £4. But despite the difference in price, fans of the designer scent are impressed by the Poundland alternatives. One person said: 'The Poundland dupe of Black Opium actually smells so good.' A 30ml bottle of Black Opium retails for £69, with the largest 150ml scent costing a whopping £160 Another raved: 'Get yourself down to your nearest Poundland and get this fantastic dupe for YSL Black Opium!' And a third told X: 'Nah Poundland perfumes actually slap I've got the Black Opium dupe and it's so nice.' The newer dupe scent - Dark Aura - also made its way on to the popular Extreme Couponing and Bargains UK Facebook group. Dozens of people commented on the post, noting that while the two bottles look nothing alike, the two perfumes are very similar. One person said the scent was "lovely", and another added it "smells really nice". It comes as thousands of jobs are at risk as part of a Poundland rescue deal that could trigger sweeping store closures across the UK. One person said: 'The Poundland dupe of Black Opium actually smells so good' The frontrunners for the takeover of the beleaguered budget retailer have reportedly identified around 200 loss-making shops that may be shut down. Poundland, which employees 15,000 people across 825 stores, has seen its financial fortunes plummet in recent months. And industry sources cited by The Telegraph suggested that Poundland is now unlikely to 'survive without a large number of store closures', in another blow for the UK high street. It comes as reports emerged this morning that the discount chain could be sold for a nominal fee of 'effectively £1'. One source told The Times this was because of the significant turnaround project that would be needed to arrest its declining performance. US investor Gordon Brothers is believed to be in pole position to takeover Poundland - with formal offers not set to be tabled until Monday. Interested parties reportedly also include Modella Capital, Alteri, owner of Bensons for Beds and Hilco Capital, which owns Lakeland.

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size
Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

Scottish Sun

time25-04-2025

  • Entertainment
  • Scottish Sun

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

Scroll down to see the full list of the best perfume dupes on the high street SCENT-SATIONAL Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) WITH the cost-of-living crisis skyrocketing, affording the finer things in life is becoming challenging for many cash-strapped beauty buffs. Whether it's your favourite make-up essential or a designer perfume, many of us have had to give up our go-to products to save cash. 3 Poundland has come to rescue with yet another affordable dupe of a designer perfume Credit: Alamy 3 While the real deal will set you back close to £100, Poundland's version costs just a quid Credit: Supplied 3 Those who have already tried the scent for themselves, said it was 'lovely' Credit: Supplied However, thrifty shoppers have discovered a brand new dupe on the high street - and it's almost 100x cheaper than the real version. So if you're looking to smell fabulous this season without emptying your bank account, you may wish to keep reading. One bargain-mad person, a member of the popular Extreme Couponing and Bargains UK group, revealed that Poundland has now added a £1 scent they reckon is an alternative to the posh YSL Black Opium. The aroma - Dark Aura - will set you back just a quid, while the designer version for a similar amount retails for more than an eye-watering £97. While the two bottles look nothing alike, thrifty beauty lovers have noted the perfume ''smells really nice''. Those who have already tried the scent for themselves, said it was ''lovely'' - however, many did warn you might need to top it up every now and then. Despite this, it still works out cheaper to go through a full bottle of the cut-price version compared to forking out the astronomical sum for the designer bottle. Since being posted on the popular page, the post has racked up over 20 likes and close to a dozen comments. Many social media users flocked to share their thoughts - as well as their top picks for smelling fabulous on a budget. One said: ''These are lovely smells, home bargains do some good dupes and savers do.'' Primark releases £2 minis of its cult Sol de Janeiro perfume dupes - there's four scents to nab… and one of them is brand new A second was raving over the purse-friendly scents, writing: ''Handy for your hand bag and if you don't want to use expensive stuff. ''I've had a few different bottles from Poundland, lovely scents.'' ''I love their fragrances,'' someone else praised the discount retailer. The best perfume dupes on the high street WE all love a good perfume, but they can also be pricey. So why not try a dupe from the high street instead? Here's some of the best: *If you click on a link in this boxout we will earn affiliate revenue Marks & Spencer: Apothecary Warmth, £9.50 - dupe for Le Labo's Santal 33 - BUY NOW Sea Salt and Neroli, £13 - dupe for Tom Ford's Neroli Portofino - BUY NOW Midnight Blossom, £10 - dupe for Yves Saint Laurent Black Opium - BUY NOW Soft Iris, £10 - dupe for Chanel Coco Mademoiselle - BUY NOW Zara: Energetically New York, £25.99 - dupe for Le Labo's Santal 33 Nude Bouquet, £12.99 - dupe for Dior's Miss Dior Applejuice, £12.99 - dupe for DKNY's Be Delicious Sublime Epoque, £22.99 - dupe for Armani My Way Aldi: Empress, £5.99 - dupe for Paco Rabanne Olympéa Feminine, £6.99 - dupe for Coco Mademoiselle Masculine, £6.99 - dupe for Jean Paul Gaultier's Le Male Hotel Collection No39 Poppy and Barley, £6.99 - dupe for Jo Malone's Poppy and Barley ''It's the dupe for YSL black opium, doesn't last long but handy for your handbag. I get a couple for work as well,'' a fourth commented. ''This doesn't last long on the skin but it is lovely and you can't moan for a quid....I have a few bottles and just reapply it as and when needed!'' a shopper said. Poundland closures This comes just days after Poundland announced the exact date of another high street store closure as it begins shuttering sites. The budget chain is set to close four stores in May as its owner, Polish retailer Pepco Group, looks to offload the business. The latest store to confirm a closure date is in Gravesend's St George's Centre. The site will be shuttered for good on Thursday May 8. The closure of Poundland's Gravesend site will come less than a week after it pulls down the shutters on sites in London's Clapham Junction railway station and a the Belle Valle shopping centre in Liverpool. The Clapham Junction site will close on Friday May 2, while the Liverpool branch will be shut from Tuesday May 6. Poundland is also preparing to close its store in Brackla, Wales, which is going to cease trading on May 24. Just last month, Poundland was forced to shut its Belfast branch after the Connswater Shopping Centre was placed into receivership.

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size
Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

The Irish Sun

time25-04-2025

  • Entertainment
  • The Irish Sun

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

WITH the cost-of-living crisis skyrocketing, affording the finer things in life is becoming challenging for many cash-strapped beauty buffs. Whether it's your favourite Advertisement 3 Poundland has come to rescue with yet another affordable dupe of a designer perfume Credit: Alamy 3 While the real deal will set you back close to £100, Poundland's version costs just a quid Credit: Supplied 3 Those who have already tried the scent for themselves, said it was 'lovely' Credit: Supplied However, thrifty shoppers have discovered a brand new dupe on the high street - and it's almost 100x cheaper than the real version. So if you're looking to smell fabulous this season without emptying your bank account, you may wish to keep reading. One bargain-mad person, a member of the popular The aroma - Dark Aura - will set you back just a quid, while the designer version for a similar amount retails for more than an eye-watering £97. Advertisement read more on beauty While the two bottles look nothing alike, thrifty beauty lovers have noted the perfume ''smells really nice''. Those who have already tried the scent for themselves, said it was ''lovely'' - however, many did warn you might need to top it up every now and then. Despite this, it still works out cheaper to go through a full bottle of the cut-price version compared to forking out the astronomical sum for the designer bottle. Since being posted on the popular page, Advertisement Most read in Fabulous Many social media users flocked to share their thoughts - as well as their top picks for smelling fabulous on a budget. One said: ''These are lovely smells, home bargains do some good dupes and savers do.'' Primark releases £2 minis of its cult Sol de Janeiro perfume dupes - there's four scents to nab… and one of them is brand new A second was raving over the purse-friendly scents, writing: ''Handy for your hand bag and if you don't want to use expensive stuff. ''I've had a few different bottles from Poundland, lovely scents.'' Advertisement ''I love their fragrances,'' someone else praised the discount retailer. The best perfume dupes on the high street WE all love a good perfume, but they can also be pricey. So why not try a dupe from the high street instead? Here's some of the best: *If you click on a link in this boxout we will earn affiliate revenue Marks & Spencer: Apothecary Warmth, £9.50 - dupe for Le Labo's Santal 33 - BUY NOW Sea Salt and Neroli, £13 - dupe for Tom Ford's Neroli Portofino - BUY NOW Midnight Blossom, £10 - dupe for Yves Saint Laurent Black Opium - BUY NOW Soft Iris, £10 - dupe for Chanel Coco Mademoiselle - BUY NOW Zara: Energetically New York, £25.99 - dupe for Le Labo's Santal 33 Nude Bouquet, £12.99 - dupe for Dior's Miss Dior Applejuice, £12.99 - dupe for DKNY's Be Delicious Sublime Epoque, £22.99 - dupe for Armani My Way Aldi: Empress, £5.99 - dupe for Paco Rabanne Olympéa Feminine, £6.99 - dupe for Coco Mademoiselle Masculine, £6.99 - dupe for Jean Paul Gaultier's Le Male Hotel Collection No39 Poppy and Barley, £6.99 - dupe for Jo Malone's Poppy and Barley ''It's the dupe for YSL black opium, doesn't last long but handy for your handbag. I get a couple for work as well,'' a fourth commented. ''This doesn't last long on the skin but it is lovely and you can't moan for a quid....I have a few bottles and just reapply it as and when needed!'' a shopper said. Poundland closures This comes just days after Poundland announced the exact date of another high street store closure as it begins shuttering sites. Advertisement The budget chain is set to close four stores in May as its owner, Polish retailer Pepco Group, looks to offload the business. The latest store to confirm a closure date is in Gravesend's St George's Centre. The site will be shuttered for good on Thursday May 8. The closure of Poundland's Gravesend site will come less than a week after it pulls down the shutters on sites in London's Clapham Junction railway station and a the Belle Valle shopping centre in Liverpool. Advertisement The Clapham Junction site will close on Friday May 2, while the Liverpool branch will be shut from Tuesday May 6. Poundland is also preparing to close its store in Brackla, Wales, which is going to cease trading on May 24. Just last month, Poundland was forced to shut its Belfast branch after the Connswater Shopping Centre was placed into receivership.

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size
Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

The Sun

time25-04-2025

  • Entertainment
  • The Sun

Poundland fans are wowed after spotting £1 perfume dupe of the £97 Black Opium fragrance & it's the perfect handbag size

WITH the cost-of-living crisis skyrocketing, affording the finer things in life is becoming challenging for many cash-strapped beauty buffs. Whether it's your favourite make-up essential or a designer perfume, many of us have had to give up our go-to products to save cash. 3 3 However, thrifty shoppers have discovered a brand new dupe on the high street - and it's almost 100x cheaper than the real version. So if you're looking to smell fabulous this season without emptying your bank account, you may wish to keep reading. One bargain-mad person, a member of the popular Extreme Couponing and Bargains UK group, revealed that Poundland has now added a £1 scent they reckon is an alternative to the posh YSL Black Opium. The aroma - Dark Aura - will set you back just a quid, while the designer version for a similar amount retails for more than an eye-watering £97. While the two bottles look nothing alike, thrifty beauty lovers have noted the perfume ''smells really nice''. Those who have already tried the scent for themselves, said it was ''lovely'' - however, many did warn you might need to top it up every now and then. Despite this, it still works out cheaper to go through a full bottle of the cut-price version compared to forking out the astronomical sum for the designer bottle. Since being posted on the popular page, the post has racked up over 20 likes and close to a dozen comments. Many social media users flocked to share their thoughts - as well as their top picks for smelling fabulous on a budget. One said: ''These are lovely smells, home bargains do some good dupes and savers do.'' Primark releases £2 minis of its cult Sol de Janeiro perfume dupes - there's four scents to nab… and one of them is brand new A second was raving over the purse-friendly scents, writing: ''Handy for your hand bag and if you don't want to use expensive stuff. ''I've had a few different bottles from Poundland, lovely scents.'' ''I love their fragrances,'' someone else praised the discount retailer. The best perfume dupes on the high street WE all love a good perfume, but they can also be pricey. So why not try a dupe from the high street instead? Here's some of the best: *If you click on a link in this boxout we will earn affiliate revenue Marks & Spencer: Apothecary Warmth, £9.50 - dupe for Le Labo's Santal 33 - BUY NOW Sea Salt and Neroli, £13 - dupe for Tom Ford's Neroli Portofino - BUY NOW Midnight Blossom, £10 - dupe for Yves Saint Laurent Black Opium - BUY NOW Soft Iris, £10 - dupe for Chanel Coco Mademoiselle - BUY NOW Zara: Energetically New York, £25.99 - dupe for Le Labo's Santal 33 Nude Bouquet, £12.99 - dupe for Dior's Miss Dior Applejuice, £12.99 - dupe for DKNY's Be Delicious Sublime Epoque, £22.99 - dupe for Armani My Way Aldi: Empress, £5.99 - dupe for Paco Rabanne Olympéa Feminine, £6.99 - dupe for Coco Mademoiselle Masculine, £6.99 - dupe for Jean Paul Gaultier's Le Male Hotel Collection No39 Poppy and Barley, £6.99 - dupe for Jo Malone's Poppy and Barley ''It's the dupe for YSL black opium, doesn't last long but handy for your handbag. I get a couple for work as well,'' a fourth commented. ''This doesn't last long on the skin but it is lovely and you can't moan for a quid....I have a few bottles and just reapply it as and when needed!'' a shopper said. Poundland closures This comes just days after Poundland announced the exact date of another high street store closure as it begins shuttering sites. The budget chain is set to close four stores in May as its owner, Polish retailer Pepco Group, looks to offload the business. The latest store to confirm a closure date is in Gravesend's St George's Centre. The site will be shuttered for good on Thursday May 8. The closure of Poundland's Gravesend site will come less than a week after it pulls down the shutters on sites in London's Clapham Junction railway station and a the Belle Valle shopping centre in Liverpool. The Clapham Junction site will close on Friday May 2, while the Liverpool branch will be shut from Tuesday May 6. Poundland is also preparing to close its store in Brackla, Wales, which is going to cease trading on May 24. Just last month, Poundland was forced to shut its Belfast branch after the Connswater Shopping Centre was placed into receivership.

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