Latest news with #DoubleDiamond
Daily Mirror
22-07-2025
- Business
- Daily Mirror
Iconic fruity 1990s alcopop Reef is back on shop shelves after 20 years
Iconic alcopop Reef is making a return to shop shelves after 20 years. Reef is a fruity orange and passionfruit vodka drink that was extremely popular in the late 1990s. Discount chain B&M started selling bottles of Reef last year, priced at £8.50 for a pack of ten. But now, it has confirmed that Reef is being repackaged for sale this summer, with a 330ml resealable carton. A 15-pack of the cartons costs £27, working out at around 55p per drink. Reef has an alcohol by volume (ABV) measure of 3.4%. We've asked Global Brands, the parent company behind Reef, which stores will stock the new packaging, and we'll update this story when we get a response. Matthew Bulcroft, Marketing Director for Global Brands, said: 'Since we relaunched Reef back into the UK market last year, the brand has delivered exceptional sales performance, and with customer demand at an all-time high, this new format range is set to reinforce Reef's position as a dynamic force in the RTD category. 'Launching the UK's first alcoholic RTD in a Tetra Pack is a major milestone and a testament to our commitment to innovation. We're incredibly proud to lead the way with this format and we can't wait to see how consumers respond.' It comes after Bacardi Breezers returned for the summer, price at £2 a bottle and with flavours including Zesty Orange, Zingy Lime and Crispy Watermelon. Elsewhere, Double Diamond returned to Tesco stores earlier this year, priced at £5.75 for a pack of four 440ml bottles, or £5 with a Clubcard. Known for its bright red and yellow logo with two large Ds, Double Diamond was first brewed in 1876 as an India Pale Ale and was extremely popular in the 90s, with more than 50 million pints being sold in a single year at its peak. You may also remember it from its famous slogan: "A Double Diamond works wonders." But sadly as its popularity waned, Double Diamond was discontinued in the 2000s. The version of Double Diamond in Tesco has an ABV of 3.8% and is made with a new recipe featuring Citra, Columbus and Mosaic hops. Double Diamond is currently available at 12 pubs across the UK with plans to expand it to more locations. In a social media post published on the Allsopp & Sons Instagram page last year, announcing the return of Double Diamond, one person said: "Had some today absolutely delicious !!" Another said: "I still remember the jingle!" A third person, quoting another Double Diamond jingle, said: "Double Diamond works wonders, works wonders, so drink one today."
Scottish Sun
10-07-2025
- Entertainment
- Scottish Sun
Iconic booze brand launches a ‘tropical beer' for the first time
Plus, we reveal more popular drinks making a come back this summer NEW BOOZER Iconic booze brand launches a 'tropical beer' for the first time An iconic booze brand has launched a new "tropical beer-inspired" drink for the first time. Captain Morgan has introduced an exciting new drink, much to the delight of its fans. 1 Captain Morgan has launched a new Muck Pit brew for customers to try The iconic rum maker's "Muck Pit Brew," described as a "tropical beer-inspired drink with a gently fizzy twist, combines spiced rum, hops, and vibrant Caribbean vibes." The flavours are inspired by hops, which are a common ingredient found in beer, and fermented fruits such as mango. The booze contains 4% alcohol by volume (ABV) and is available in 440ml cans. It's available to purchase online in packs of 12 for £30 and can also be found in select venues across the UK. This article will be updated with further details as they become available. Some punters have already got their hands on the drink and described it as "delicious". Another customer said online: "I drank this at ParkLife festival and bought more for home - absolutely delicious and very different. "It's a really interesting blend but definitely works - especially in warm weather." Nin Taank, marketing manager at Captain Morgan, said: "We wanted to give people something different to drink when out with their friends. "The drink draws inspiration from production methods steeped in tradition and perfectly blends these with current trends for tropical flavours to create a truly unique drink that not only draws from the past, but also looks to the future. " Paris bars serving bogus modified pint glasses that contain a QUARTER less beer than they claim Captain Morgan, which is owned by Diageo, also sells a number of pre-mixed cans, such as spiced rum and cola. It also sells a bottles of 0% rum for those looking for an alcohol free alternative. NEW SUMMER PRODUCTS Captain Morgan is not the only brand shaking up its product line ahead of the summer. Double Diamond is now also available on the high street after being brought back last year following a two decade hiatus. Walkers have launched two new additions under its That's Nuts range, including a Doritos Flamin' Hot and Wotsists flavour. Quavers has also launched a new Red Leicester Quaver, which is available in a number of stores now. White chocolate Maltesers made a grand return to shelves earlier this year after a 10-year hiatus. A 30g bag is currently available to buy in Morrisons for £1.05, while a larger 74g pouch costs £1.75.
Scottish Sun
28-06-2025
- Entertainment
- Scottish Sun
Shoppers spot iconic 90s beer returning to UK supermarket shelves as they scramble to fill trolleys
Do you remember the beverage? HOPS TO IT Shoppers spot iconic 90s beer returning to UK supermarket shelves as they scramble to fill trolleys Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) A POPULAR 90s beer is returning to supermarket shelves around the UK after being axed from stores nearly 30 years ago. Double Diamond beers are making a comeback after they were removed from UK supermarket shelves in 2003. Sign up for Scottish Sun newsletter Sign up 2 DD Double diamond was first brewed in 1876 in Burton Upon Trent Credit: Alamy 2 They are available again for purchase from stores in packs of four at £5.75 Credit: Getty Around 790 Tesco stores around the country are now stocking what was once one of Britain's most popular beers. In a post shared to the Allsopp's Beer instagram, the brand announced the return of the Double Diamond after its hiatus, which generated great response from fans. One user wrote: "It's a classic brand. "Great to see it back." Another commented: "My old man mentioned Double Diamond before, so definitely need to try." In reflection of the beer's well-known slogan from the 90s, a third person added: "Double Diamond works wonders, works wonders, so drink one today." The beers reached sales of 50 million at their peak in popularity in the 90s, after first being brewed in 1876. The brand, owned by Allsopp's Brewery, is a vegan and gluten-free beer, that was know for its bright red and yellow label. It is an Indian Pale Ale that fizzled out in 2000s before eventually collapsing from the market in 2003. The Double Diamond beer did make return to pubs last year, and saw a growth in popularity to the point of success where it could be again sold at the supermarket. Britain's best beer ranked Re-founder of Allsopp & Sons, Jamie Allsopp, said: "Double Diamond is our A-list star. "This sessionable Pale Ale is the next iteration of Double Diamond and we hope will find a place in the affections of new drinkers, as well as those that haven't tasted it in 30 years." It is currently available at 12 pubs around the UK, with plans for expansion to more locations soon. They are being sold in packs of four 440ml bottles at Tesco, for £5.75 or £5 with a Tesco Clubcard.
The Sun
28-06-2025
- Business
- The Sun
Shoppers spot iconic 90s beer returning to UK supermarket shelves as they scramble to fill trolleys
A POPULAR 90s beer is returning to supermarket shelves around the UK after being axed from stores nearly 30 years ago. Double Diamond beers are making a comeback after they were removed from UK supermarket shelves in 2003. 2 Around 790 Tesco stores around the country are now stocking what was once one of Britain's most popular beers. In a post shared to the Allsopp's Beer instagram, the brand announced the return of the Double Diamond after its hiatus, which generated great response from fans. One user wrote: "It's a classic brand. "Great to see it back." Another commented: "My old man mentioned Double Diamond before, so definitely need to try." In reflection of the beer's well-known slogan from the 90s, a third person added: "Double Diamond works wonders, works wonders, so drink one today." The beers reached sales of 50 million at their peak in popularity in the 90s, after first being brewed in 1876. The brand, owned by Allsopp's Brewery, is a vegan and gluten-free beer, that was know for its bright red and yellow label. It is an Indian Pale Ale that fizzled out in 2000s before eventually collapsing from the market in 2003. The Double Diamond beer did make return to pubs last year, and saw a growth in popularity to the point of success where it could be again sold at the supermarket. Britain's best beer ranked Re-founder of Allsopp & Sons, Jamie Allsopp, said: "Double Diamond is our A-list star. "This sessionable Pale Ale is the next iteration of Double Diamond and we hope will find a place in the affections of new drinkers, as well as those that haven't tasted it in 30 years." It is currently available at 12 pubs around the UK, with plans for expansion to more locations soon. They are being sold in packs of four 440ml bottles at Tesco, for £5.75 or £5 with a Tesco Clubcard.
Daily Record
29-05-2025
- Business
- Daily Record
Tesco brings back nostaglic 90s beer to stores after being discontinued over 20 years ago
This extremely popular bevy was well known for its bright red and yellow logo with two large D's. For those wanting to reminisce about the 90s, Brits can now do so with a cool drink in the garden this summer as Tesco has brought back a nostalgic beer that was extremely popular over 30 years ago. Two decades on since it was discontinued, the supermarket giant has brought Double Diamond back to UK stores. While the nostalgic drink returned to pubs last year as a pale ale, shoppers will now be able to pick up a pack of four 440ml bottles from Tesco for £5.75, or for £5 if shoppers are a clubcard member. First brewed in 1876 as an India Pale Ale, the popular 90s drink was widely recognised for its bright red and yellow with two large D's. Many people also memorised its famous slogan: "A Double Diamond works wonders." At its peak, over 50million pints of Double Diamond were sold in a single year, reports the Mirror. However, its popularity soon came to an end as the beer was discontinued in 2003. Tesco's version of Double Diamond has an ABV of 3.8 per cent and is made with a new recipe that features Citra, Colombus and Mosaic hops. Jamie Allsopp, re-founder of Allsopp and Sons, said: "Double Diamond is our A-list star. This sessionable Pale Ale is the next iteration of Double Diamond and we hope will find a place in the affections of new drinkers, as well as those that haven't tasted it in 30 years." Double Diamond made its return to the UK last year, with 12 pubs currently selling the pale ale. Unfortunately none of these establishments are in Scotland, but with Double Diamond returning to Tesco stores, Scots will once again have the chance to indulge in the beer. Allsopp and Sons announced the return of Double Diamond last year through their Instagram. With a picture that read "Only here for the beer", the caption said: "It's back, and it still works wonders! "After months of research and trialling recipes to make it perfect, we've relaunched Double Diamond. Revived as a 3.8% pale ale that drinks like a lager, it's a delicious, easy-going, sessionable draught beer, coming very soon to your favourite pubs!" Many fans raved in the comments, with one person writing: "Had some today absolutely delicious !!" Another Instagram user added: "I still remember the jingle!" A third commenter went as far as to quote the jingle, saying: "Double Diamond works wonders, works wonders, so drink one today." In other beer news, Manchester-based brewery Marble Beer has recently increased the alcohol level of their flagship pale ale following various complaints from customers. After new tax rules were introduced for alcohol products, the brewery decided to slash their alcohol by volume (ABV) from 3.9 per cent to 3.4 per cent. However, following grumbles from customers, Marble has now confirmed it has changed its mind and that their beer will go back to its original 3.9 per cent. The beer is available in cans, cask and keg formats. Since August 2023, how drinks in the UK are taxed has changed. Instead of being based on the categories of wine, beer, spirits and ciders, alcoholic beverages are now taxed based on their strength. This means drinks with an ABV below 3.5 per cent are taxed at a lower rate. As a result of this change, Marble wasn't the only brewery who decided to lower the alcohol content in some of its products this year. Originally, Grolsch Premium Pilsner had an ABV of five per cent. However, after its relaunch in 2020, it was slashed to four per cent by its parent firm Asahi. Now with the new drink tax, the premium pilsner is now down to 3.4 per cent to fit in with the lower tax rate. Join the Daily Record WhatsApp community! Get the latest news sent straight to your messages by joining our WhatsApp community today. You'll receive daily updates on breaking news as well as the top headlines across Scotland. No one will be able to see who is signed up and no one can send messages except the Daily Record team. All you have to do is click here if you're on mobile, select 'Join Community' and you're in! If you're on a desktop, simply scan the QR code above with your phone and click 'Join Community'. We also treat our community members to special offers, promotions, and adverts from us and our partners. If you don't like our community, you can check out any time you like. To leave our community click on the name at the top of your screen and choose 'exit group'.
