Latest news with #IITRoorkee
Hindustan Times
6 hours ago
- Business
- Hindustan Times
IIT Roorkee, Futurense collaborate to launch India's first full-stack AI certification for modern marketers
Indian Institute of Technology (IIT) Roorkee is collaborating with Futurense to launch the 'PG Certificate in AI-Enabled Digital Marketing & MarTech'. The latest offering is India's first no-code, full-stack AI certification designed specifically for marketing professionals. IIT Roorkee has collaborated with Futurense to launch 'PG Certificate in AI-Enabled Digital Marketing & MarTech'. The course details are given here. (Image source: Spanning 6 months, the course begins in October 2025, and is aimed at addressing the critical orchestration gap in modern marketing where teams use over 90+ tools but often lack the systems thinking to connect them for real-time performance, a statement informed. Raghav Gupta, the founder and CEO at Futurense highlighted that the PG Certificate in AI-Enabled Digital Marketing & MarTech 'is not just another marketing course with AI added on'. Also read: IIT Kharagpur Director says full-time psychiatrist will be appointed very soon He said, 'It's India's first full-stack AI marketing certification built from the ground up for today's ecosystem, where growth depends on how well you wire content, data, automation, and personalisation together. With IIT Roorkee's academic credibility and Futurense's industry-backed learning model, this program creates marketers who can think like builders and execute like technologists.' Prof. Kaushik Ghosh, the coordinator at IIT Roorkee's Continuing Education Centre (CEC), emphasised that the goal behind the course is to create future-ready professionals by blending academic rigour with practical innovation. Also read: IIT Madras study finds access to non-farm activities, irrigation a major factor to reduce migration among rural families Prof. Ghosh added, 'This program exemplifies that vision. As marketing becomes increasingly driven by AI and real-time orchestration, professionals need more than surface-level tool knowledge; they need a deep, system-level understanding. Through this certification, we're enabling learners to build marketing engines that are intelligent, adaptive, and grounded in real-world applications.' Also read: IIT Indore, Mehta Family Foundation partner to launch 2 academic schools in Sustainability and Biomedical Engineering Explained: A first-of-its-kind program in India Following are some points that make this program a first-of-its-kind in India: The program has been designed for Full-Stack AI Marketing Orchestration The program focuses on from-scratch redesign, with emphasis on wiring CRM, CDP, analytics, automation, and GenAI into one performance engine. Provides hands-on with 30+ Real Tools. Learners learn and build systems with tools like ChatGPT, Claude, Jasper, and Segment to Zapier, HubSpot, Canva AI, GA4, and Looker Studio. Learners are provided live AI Clinics. In addition, the course also offers live weekend classes, with an optional 2-day campus immersion at IIT Roorkee. The ideal participant: Following individuals are ideal participants of this program: Aspiring digital marketers & AI-curious creatives Traditional marketers adapting to the new stack Growth/product managers building lean funnels Founders and solopreneurs automating marketing Consultants, freelancers & career switchers As per the press statement, applicants do not need a coding background. The Futurense Bridge Course ensures everyone gets up to speed with AI workflows, prompt writing, and no-code integration before the main sessions begin. Course details Course begins on: October 11, 2025 Course duration: 6 Months (120+ live hours) Format of course: Weekend Live Online Sessions Campus Immersion: Optional 2-Day at IIT Roorkee Course fee: ₹1.40 Lakhs + GST (Flexible EMIs available) Certificate: Offered from IIT Roorkee For more details, applicants may visit the official website here.
Indian Express
9 hours ago
- Business
- Indian Express
IIT Roorkee, Futurense launch full-stack, no-code AI marketing certification for working professionals
The Indian Institute of Technology (IIT) Roorkee has launched a new postgraduate certificate programme in AI-enabled digital marketing and MarTech, in collaboration with edtech company Futurense. According to the institute's statement, this is India's first full-stack, no-code artificial intelligence (AI) marketing certification designed specifically for working professionals in the field of marketing and digital media. IIT-Bombay launches certificate programme in Supply Chain Analytics with AI and ML applications The six-month course is scheduled to begin on October 11, 2025, and will be conducted in a weekend-only online format. An optional two-day campus immersion at IIT Roorkee is also part of the programme structure. Upon completion, participants will receive a certificate jointly issued by IIT Roorkee and Futurense, as per a statement. Focus on AI-based marketing system design According to a statement from the institute, the programme is structured to equip marketing professionals with the ability to design and integrate AI-driven systems, including CRM (Customer Relationship Management), analytics tools, marketing automation platforms, and content generation tools. The curriculum includes training on more than 30 tools, such as ChatGPT, Claude, Jasper, Segment, HubSpot, Canva AI, Google Analytics 4, and Looker Studio. IIT-Indore launches 2 new schools focused on Sustainability and Biomedical engineering Participants will also engage in live AI clinics where they respond to real brand briefs, receive mentorship from industry experts, and build AI-powered marketing campaigns as part of a final capstone project. According to IIT Roorkee, the course has been designed in response to industry-wide trends, including the widespread use of generative AI tools in marketing workflows and the increasing demand for integrated, real-time marketing solutions. The institute cited data suggesting that while over 88% of marketers use GenAI tools regularly, fewer than 10% apply them across the full marketing funnel. University of San Diego launches 2-year online master's programmes for Indian professionals Job roles such as AI content strategist and MarTech architect are reportedly seeing annual growth rates between 15–22%, and there is growing demand for professionals who can execute cross-platform AI-powered campaigns. Programme details and eligibility The course is open to a wide range of professionals, including digital marketers, content creators, product managers, marketing consultants, and entrepreneurs. No prior coding experience is required. A pre-course foundation module, referred to as the Futurense Bridge Course, will help learners familiarise themselves with prompt engineering, no-code workflows, and AI integration tools before the core sessions begin. The course fee is Rs 1.40 lakh plus GST. The total programme includes 120+ hours of live instruction, project work, and mentorship sessions.
Business Standard
a day ago
- Business
- Business Standard
Intellipaat and iHub IIT Roorkee Empower Professionals to Break Free from the ₹4-6 LPA Salary Trap
PRNewswire Bengaluru (Karnataka) [India], July 29: In an era where traditional upskilling often leads to stagnant careers and modest pay bumps, a powerful partnership between Intellipaat and iHub, IIT Roorkee is breaking the mold. Their Executive Post Graduate Certification in Data Science and AI is enabling learners across India to leapfrog into high-paying, in-demand roles -- many securing 2x to 3x salary hikes and roles at top global companies. * Over 300% Salary Hikes, Career Shifts from Non-Tech to Tech, and Jobs at Amazon, Cornerstone, and More -- India's Working Professionals Are Rewriting Their Futures with This iHub, IIT Roorkee Certified Program One such example is Raja Kumar Singh, who transitioned from a teaching role to a Data Science Instructor and reported a 75% salary increase. "This program didn't just teach me Python and ML; it changed the trajectory of my career," says Raja, now a mentor to many aspiring data professionals. Mayur Sanjay Tatar, a learner from the same program, cracked his dream role as a Data Scientist and bagged a 300% salary hike. "The live mentorship and structured learning helped me confidently solve real-world problems," he shares. Meanwhile, Garvit, who started with a non-technical background, landed a Business Analyst role at Amazon -- a feat he attributes to the hands-on projects and industry-grade case studies built into the course. Others like Prince Rajyaguru and Vibhor Mittal have successfully transitioned from sales, operations, and non-tech roles into full-fledged Data Analyst positions -- with salary hikes of 40% to 150%. "This collaboration with iHub, IIT Roorkee isn't just academic -- it's transformational," said Diwakar Chittora, Founder & CEO of Intellipaat. "The results speak for themselves: freshers, career switchers, and even mid-career professionals are getting tangible ROI from this program." The program stands out for: Certification by iHub, IIT Roorkee, a Technology Innovation Hub set up by the Department of Science & Technology Live weekend classes led by IIT faculty and industry mentors Dedicated placement support, with mock interviews and access to 3100+ hiring partners Real-world capstone projects across industries like e-commerce, finance, healthcare, and logistics For those stuck in the ₹4-6 LPA job trap or looking to shift into Data Science from domains like customer support, operations, or teaching, this program offers a clear path forward. About Intellipaat Intellipaat is a leading online professional training platform, having upskilled 10 million+ learners globally. Known for its collaborations with IITs and NITs, it offers job-assured programs in Data Science, AI, Cloud, DevOps, and Full Stack Development. About iHub, IIT Roorkee iHub Divyasampark, a Technology Innovation Hub at IIT Roorkee, is supported by the Department of Science and Technology (DST), Government of India. It focuses on transforming education and innovation in AI, ML, and IoT through industry-academia collaborations. Contact - deepak@ Photo - Logo -
NDTV
2 days ago
- NDTV
How To Study At IIT While Working
Getting into an Indian Institute of Technology (IIT) is a dream for lakhs of students in India. It not only helps in career growth but also brings many other benefits such as exposure to students with a growth mindset, access to experienced and highly qualified professors, advanced laboratory facilities, strong placement support, and much more. There are multiple ways to get admission into IIT. For pursuing a Bachelor of Engineering (BE) or Bachelor of Technology (BTech), students must clear the JEE Mains and Advanced exams. For those who want to pursue Master of Technology (MTech), the GATE (Graduate Aptitude Test in Engineering) exam is the entry route. However, these are all full-time programs, and students need to attend the campus regularly to complete the course. Part-Time Course for Working Professionals For those who are unable to attend regular classes due to work or personal commitments, many IITs offer MTech program. These programs are designed specifically for working professionals. Classes are usually scheduled in the evenings or on weekends, making it easier for individuals to continue their jobs while pursuing higher education. Eligibility Criteria Each IIT has its own specific eligibility rules for part-time MTech programs. In most cases, candidates do not need to appear for an entrance exam to get admission. To be eligible, the candidate must have a or BE degree from a recognised university. In addition to educational qualifications, relevant work experience is usually required. This ensures that candidates are prepared for the demands of a part-time academic program while continuing their professional responsibilities. Admission Process The admission process for part-time MTech programs may vary across IITs. It often includes a written test and interview. In some specializations, GATE scores may be considered, although it is not always mandatory. The selection process typically evaluates the candidate's GATE score (if required), past academic performance, and professional experience. After the shortlisting process, selected candidates are invited for interviews, and sometimes a written test, before final admission is granted. Program Duration While the full-time program lasts for 24 months (4 semesters), the part-time MTech program usually spans over 36 months (6 semesters). The course content remains the same as the full-time program, but the extended timeline helps balance academic learning with work commitments. IITs Offering Part-Time MTech Programs Many of the most prestigious IITs offer part-time options, including: • IIT Delhi • IIT Bombay • IIT Roorkee • IIT Kanpur Other IITs may also offer similar opportunities. Students should carefully explore the courses available in each institution. According to Gitesh Gaharwar, a student who completed MTech from IIT Roorkee while working: "Doing MTech at IIT while continuing my job was challenging, but totally worth it. The program is flexible and the faculty is supportive. I could apply what I learned in real time at my workplace. It helped me grow both academically and professionally." Students interested in part-time MTech programs at IITs are advised to regularly check the official websites of the respective institutes. These websites will provide accurate information about fees, application deadlines, registration process, course availability, and other important details.
India.com
23-07-2025
- Business
- India.com
Hurun Global Rich List 2025: Who are India's youngest billionaires? their net worth will surprise you, names are...
India has produced several world's wealthiest billionaires. But have you ever wondered who the youngest billionaires in India are in 2025? Well, the co-founders of Razorpay, Shashank Kumar and Harshil Mathur, are India's youngest billionaires. Who are India's youngest billionaires? According to the Hurun Global Rich List 2025, both Shashank Kumar and Harshil Mathur have a net worth of Rs 8643 crore each. Shashank and Harshil's journey started at IIT Roorkee, where they initially met as students. They were driven by their love for technology and problem-solving, and, in 2014, they founded Razorpay with a vision to make digital payments easier and accessible across India. Prior to pursuing entrepreneurship, Shashank Kumar and Harshil Mathur had very promising corporate careers. Kumar was a software development engineer at Microsoft, and Mathur was a wireline field engineer at Schlumberger. However, both of them got frustrated due to the poor state of online payments in India. In his LinkedIn profile, Mathur once wrote, 'We started Razorpay after discovering the dismal state of online payments in India.' Razorpay is the only payments solution in India that allows businesses to accept, process and disburse payments with its product suite. It gives you access to all payment modes including credit card, debit card, netbanking, UPI and popular wallets including JioMoney, Mobikwik, Airtel Money, FreeCharge, Ola Money and PayZapp. 'Founded by IIT Roorkee alumni, Razorpay aims to revolutionize money management for online businesses by providing clean, developer-friendly APIs and hassle-free integration. We offer a fast, affordable and secure way for merchants, schools, ecommerce and other companies to accept and disburse payments online, own a fully-functional current account and avail working capital loans,' reads the official website of Razorpay.
