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Grok to launch text-to-video generation with Imagine feature powered by Aurora
Grok to launch text-to-video generation with Imagine feature powered by Aurora

Economic Times

time10 hours ago

  • Business
  • Economic Times

Grok to launch text-to-video generation with Imagine feature powered by Aurora

Grok announces Imagine feature for text-to-video generation, launching October Grok has confirmed the upcoming release of its Imagine feature, which will introduce video generation capabilities to the platform. The tool, powered by Aurora, allows users to create instant videos with sound from text prompts. The company announced that early access to the feature will be available starting in October. The Imagine feature will be integrated into the standalone Grok app, which is now available for download. To access the feature, users must subscribe to the SuperGrok tier and join the waitlist. Once released, the tool is expected to offer rapid text-to-video conversion, enabling content creators to produce short videos for entertainment, education, marketing, and social media use.'Excited to confirm: Video generation is coming to Grok via our Imagine feature, powered by Aurora,' the company stated. 'Create instant videos with sound from text prompts. Download the standalone Grok app, subscribe to SuperGrok, and join the waitlist for early access in October. Let's make some viral content!'The launch is positioned as a move to bring text-to-video AI tools to a wider consumer audience. With sound-enabled generation capabilities, Grok aims to compete in the expanding generative media space, where platforms are offering multimodal outputs. In addition to generating videos from simple prompts, Grok users may be able to customize video styles and formats once the feature is fully launched. No further details have been provided regarding specific resolution support, video duration limits, or available sound company has not announced a final release date beyond early access in October. More updates are expected as the platform scales the rollout of the Imagine video generation feature.

xAI teases Grok video generator
xAI teases Grok video generator

NBC News

time12 hours ago

  • Entertainment
  • NBC News

xAI teases Grok video generator

Elon Musk and xAI announced Monday that Grok users will soon be able to generate artificial intelligence videos complete with sound on its app. The new feature is called Imagine, and it allows users to create both images and videos based on text prompts and turn static images into video. Currently, access appears to be limited to some employees and selected influencers, and the @Grok X account wrote Monday evening: 'Video generation is coming to Grok via our Imagine feature, powered by Aurora. Create instant videos with sound from text prompts. Download the standalone Grok app, subscribe to SuperGrok, and join the waitlist for early access in October.' SuperGrok is a paid tier that costs $30 per month. On Thursday, Musk teased 'bringing back Vine, but in AI form,' referring to the popular social media platform that Twitter shut down in 2017. An xAI employee said in a reply that Grok Imagine videos can be up to 6 seconds, the length Vine videos were famously known for. Based on videos shared online by several xAI employees and users with early access to Imagine, the new feature works by having users type in descriptions of what they would like to have in their videos, and the app generates several videos that correspond to the descriptions that users can choose from. xAI employees and Grok enthusiasts shared videos online showcasing the new feature. An xAI employee posted an AI-generated video of a cat purring while walking through space, and another posted an astronaut walking through an alien landscape. An xAI employee said on X that the new feature promises some lewd possibilities. Mati Roy wrote in a post sharing a video of a nearly nude woman, 'Grok Imagine videos have a spicy mode that can do nudity.' He said in a reply to another post that the new video generation feature would be able to create realistic videos of humans. A few users in the comments expressed concern that the new features could allow users to create explicit deepfakes. An xAI spokesperson did not immediately respond to a request for comment. The Trump administration has been pushing to crack down on the creation of explicit deepfakes; President Donald Trump signed the Take It Down Act into law in May. The act, originally written by Sen. Ted Cruz, R-Texas, makes it illegal to publish nonconsensual sexually explicit images and videos, whether real or computer-generated. New AI features on Grok had already drawn concern from some advocates because of the app's vulgar and sexually explicit 'companions' — AI characters users can talk to through text and speech. Musk had also announced that a new companion he had been teasing named 'Valentine' was now available on Grok. Grok stoked controversy this month when it published a slew of antisemitic posts. The official @Grok account later said in a statement on X that it was 'actively working to remove the inappropriate posts.' Many of the posts, including ones in which the chatbot would refer to itself as 'MechaHitler,' were taken down. Many AI platforms have already made AI video features available, including OpenAI, which released Sora in February, and Google, which released Veo 3 this month. Musk responded to a user who compared the quality of Grok's video generation to Gemini's, saying, 'Grok Imagine is still early beta and is optimized for maximum fun, so should be evaluated as 'fastest time to make a fun, shareable video', rather than visual/auditory perfection. Our heavy duty video model will train on the 110k GB200s coming online next month." xAI is adding 110,000 graphics processing units, specialized circuits designed to help generate computer graphics, to its supercomputer Collosus in Memphis, according to Musk.

Inside the Camden's huge new music-themed immersive attraction
Inside the Camden's huge new music-themed immersive attraction

Time Out

timea day ago

  • Entertainment
  • Time Out

Inside the Camden's huge new music-themed immersive attraction

From its dusty vinyl shops to its punks sitting on the bridge sporting bright mohawks, music has always been a huge part of the identity of Camden. Already home to several brilliant live music venues, the north London area has now welcomed a brand-new music-themed attraction at Camden Lock. The venue, which is named Live Odyssey, calls itself an immersive 'celebration of British music past, present and future'. Developed by landowners LabTech in partnership with long-time Camden music promoter Gary Prosser, the venue features live music spaces and a stage for holographic performances of iconic UK bands, with acts like Oasis, Arctic Monkeys, The Smiths and The Libertines appearing in never-seen-before digital form. Located in the Stables Market, Live Odyssey spans six themed rooms, each representing a different era in British music – from the swinging 60s and Beatlemania to the Britpop boom of the 90s, the rise of grime and Amy Winehouse's Camden years. Visitors can also walk through the exhibit drink in hand, thanks to bars placed throughout the attraction. Beyond the holographic performances, guests get to see rotating displays of heritage items from music legends, including David Bowie's Glastonbury microphone from his 2000 headline set, leads from John Lennon's Imagine recording sessions, and original album art from the likes of Kate Bush and the Rolling Stones. The attraction opened in May, but it hasn't gone down a treat with all of Camden's local community. Before it opened, Camden New Journal reported on concerns that Live Odyssey might impact the local community and its small businesses, noting that around 70 percent of the traders in the block where Live Odyssey opened owed overdue rent. Market traders also described the project as an attempt to turn the market into a 'Britpop theme park'. The venue also brings to surface ongoing concerns about the gentrification of Camden, where rising rents and tourist-focused developments are forcing out independent traders and long-time residents. Last month traders at Camden's street food market voiced anger over Camden Market Management's choice to turn the space into a more upmarket eating area at their expense. Live Odyssey, however, says it is committed to supporting the broader music ecosystem, and a portion of ticket sales will go to the Music Venue Trust to help sustain grassroots venues across London and the UK. Mark Davyd, CEO, Music Venue Trust confirmed this: 'British music has always drawn strength from its roots, and we are grateful that Live Odyssey will be supporting MVT in their mission to protect the spaces where countless artists have honed their craft. Together, we're ensuring that British music, from its historic roots to its future potential, remains accessible and celebrated for years to come.' You can find out about Live Odyssey's events on the official website here.

Grok to launch text-to-video generation with Imagine feature powered by Aurora
Grok to launch text-to-video generation with Imagine feature powered by Aurora

Time of India

timea day ago

  • Business
  • Time of India

Grok to launch text-to-video generation with Imagine feature powered by Aurora

Grok announces Imagine feature for text-to-video generation, launching October Grok has confirmed the upcoming release of its Imagine feature, which will introduce video generation capabilities to the platform. The tool, powered by Aurora, allows users to create instant videos with sound from text prompts. The company announced that early access to the feature will be available starting in October. Explore courses from Top Institutes in Please select course: Select a Course Category Public Policy Others Data Science Product Management Data Science Data Analytics Design Thinking Project Management Digital Marketing Operations Management Healthcare Leadership Technology Management Skills you'll gain: Duration: 12 Months IIM Calcutta Executive Programme in Public Policy and Management Starts on undefined Get Details The Imagine feature will be integrated into the standalone Grok app, which is now available for download. To access the feature, users must subscribe to the SuperGrok tier and join the waitlist. Once released, the tool is expected to offer rapid text-to-video conversion, enabling content creators to produce short videos for entertainment, education, marketing, and social media use. 'Excited to confirm: Video generation is coming to Grok via our Imagine feature, powered by Aurora,' the company stated. 'Create instant videos with sound from text prompts. Download the standalone Grok app, subscribe to SuperGrok, and join the waitlist for early access in October. Let's make some viral content!' The launch is positioned as a move to bring text-to-video AI tools to a wider consumer audience. With sound-enabled generation capabilities, Grok aims to compete in the expanding generative media space, where platforms are offering multimodal outputs. Live Events In addition to generating videos from simple prompts, Grok users may be able to customize video styles and formats once the feature is fully launched. No further details have been provided regarding specific resolution support, video duration limits, or available sound libraries. The company has not announced a final release date beyond early access in October. More updates are expected as the platform scales the rollout of the Imagine video generation feature. Economic Times WhatsApp channel )

Grok to get text-to-video generation feature in October, Elon Musk confirms
Grok to get text-to-video generation feature in October, Elon Musk confirms

India Today

timea day ago

  • India Today

Grok to get text-to-video generation feature in October, Elon Musk confirms

Grok is now gearing up to launch its text-to-video generation feature. The company has confirmed that this new feature will be rolled out in October 2025. Elon Musk has also reposted the announcement, sharing that the feature will be available across the Grok platform, including the app. 'You'll soon be able to generate videos on Grok. Download the standalone @Grokapp and subscribe,' he wrote in his official Grok account on X has further shared more details about this new feature. The company revealed that Grok's video generation capabilities will be powered by its Imagine feature, which runs on the Aurora engine. Using this, users will be able to create instant videos with audio directly from text prompts. The company also noted that early access will begin in October for Super Grok subscribers. It's a paid subscription available at $30 per month. 'Video generation is coming to Grok via our Imagine feature, powered by Aurora. Create instant videos with sound from text prompts. Download the standalone Grok app, subscribe to Super Grok, and join the waitlist for early access in October,' reveals Grok in its post on X. Users can already join the waitlist, to access the upcoming video-generation feature through the standalone Grok app. According to xAI, Super Grok subscribers will receive the update first in October, with broader availability planned after the initial the Grok app already offers features such as image generation, conversational AI, and voice chat. Soon, the text-to-video feature will be added to its suite of media creation tools.A few weeks ago xAI also launched customisable AI companions for Grok AI. This companion feature debuted with three characters:– Valentine, a male companion inspired by characters like Edward Cullen from the movie Twilight and Christian Grey from the movie Fifty Shades of Grey.– Ani, a goth-style anime avatar, and– Rudy, a red panda characters are currently available exclusively to Super Grok subscribers and can be activated within the Grok AI is part of the broader X Premium+ subscription, which bundles together a range of advanced AI features for paying users. The Super Grok subscribers have access to more advanced Grok AI features including DeepSearch, real-time data access, and enhanced image generation.- Ends

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