Latest news with #Kelme
The Citizen
26-07-2025
- Business
- The Citizen
Sekhukhune United embarks on major growth journey with land acquisition in Midrand
Sekhukhune United Football Club is charting an exciting new chapter in its development, with major investments aimed at elevating its status and competitiveness in South African football. During a strategic partnership unveiling on July 14 at the Southern Sun Rosebank, club chairperson Simon Malatji revealed that Babina Noko has acquired 8ha of land in Midrand. The project, with a projected investment of R30m, is aimed at achieving a level of competitiveness comparable to that of Kaizer Chiefs Village in Naturena, Johannesburg. Also read: Total Football Excellence coach has high hopes for Hollywoodbets Regional League Malatji emphasised the significance of this development, stating: 'The land has existing structures, which are quite huge and are undergoing renovations. In that regard, we are utilising that one, to reduce costs and renovate the building. The estimate suggests, to be competitive like Chiefs, will be around R30m.' As part of its ambitious vision for the upcoming 2025/26 Betway Premiership season, the club also revealed another major development. Last season, Babina Noko showcased gear from Kelme, and the partnership announcement confirmed a three-year sponsorship deal with the leading sports apparel brand. This agreement, presented by Malatji in the presence of a Chinese delegation, including Kelme's chairperson Ke Yongxiang, officially designates Kelme as the club's partner for the next three seasons. The Department of Sport, Arts, and Culture Limpopo MEC, Jerry Maseko, was also present at the ceremony. 'This collaboration promises to enhance sport excellence, promote economic growth, and foster social cohesion.' Follow us on our Whatsapp channel, Facebook, X, Instagram, and TikTok for the latest updates and inspiration!
The Citizen
15-07-2025
- Business
- The Citizen
Sekhukhune United sets ambitious goals with R30m land acquisition in Midrand
The projected investment of R30m is aimed at achieving a level of competitiveness comparable to that of Kaizer Chiefs' Village in Naturena, Johannesburg. 'The land has existing structures,' said the club's chairperson, Simon Malatji, 'which are quite huge and are undergoing renovations. We are utilising [those structures] to reduce costs and renovate the building, but the estimate suggests, for us to be competitive, like Chiefs, is going to be around R30m.' This announcement was made by Malatji during a strategic partnership unveiling with Kelme Sports on July 14 at the Southern Sun Rosebank. Also read: Total Football Excellence coach has high hopes for Hollywoodbets Regional League As part of its ambitious vision for the upcoming 2025/26 Betway Premiership season, the club revealed two major developments, the first being the training facility and the second being a partnership with Kelme. Last season, Babina Noko showcased gear from Kelme, and the partnership announcement confirmed a three-year sponsorship deal with the leading sports apparel brand. This agreement, presented by Malatji in the presence of a Chinese delegation, including Kelme's chairperson Ke Yongxiang, officially designates Kelme as the club's partner for the next three seasons. Follow us on our Whatsapp channel, Facebook, X, Instagram, and TikTok for the latest updates and inspiration! Have a story idea? We'd love to hear from you – join our WhatsApp group and share your thoughts! At Caxton, we employ humans to generate daily fresh news, not AI intervention. Happy reading!
The Sun
06-07-2025
- Sport
- The Sun
Unimpressed Championship club admit new kit ‘isn't to everyone's taste' as they refuse to post shirt players will wear
A CHAMPIONSHIP football club have admitted their new kit "isn't to everyone's taste" after fans savaged it on social media. Watford revealed their new home kit, manufactured by Kelme for a sixth year running and sponsored by MrQ Casino, to fans last week. The 2025/26 kit is a yellow base accompanied by faded red stripes. However, fans tore into the kit upon seeing a bold blue font for MrQ Casino. One fan on social media remarked: "This is what hell must looks like," while another added: "Can it get any worse." Recognising this, the Hornets took the decision to NOT SHOW the kit their players will wear on the pitch next season in the kit marketing material. Instead, they have shown off the kit in an unbranded state, and made sure every fan is aware they did everything in their power to not have the garish blue colour on it. A statement said: "On-pitch, players' shirts will feature front of shirt sponsorship from MrQ, though, mindful that the new, blue MrQ Casino logo may not reflect the values or preferences of all supporters, the shirt will once again be available to buy unbranded." On social media, the club also commented: "The logo on our new shirt isn't to everyone's taste. "We really liked the previous black logo and we had lots of dialogue over the summer as we wanted to keep it black to complement the new shirt. "But our sponsors were insistent on their rebrand. Some may like it. Some may not. And for those who don't, you can join the Q and get your unbranded shirt." Despite it not being on their marketing material, fans do still have the option to buy the branded shirt in the club's website. I grabbed director of football by the throat and picked him off the floor in front of my team-mates, reveals Troy Deeney The men's adult home shirt is available for £60, the same price as the unbranded version. This is the same for the women's team. MrQ and Watford first partnered together in 2023. The betting brand previously had a black and white logo, which had complemented Watford's bright yellow colours. Reacting on social media, one fan said: "We're supposed to be Hornets... yellow and black." A second said: "The blue logo is just wrong." Another said: "So much better without sponsor." A fourth said: "That blue MrQ branding is also next-level bad." Furthermore, for the first time, the shirt is crafted from recycled polyester, reflecting the club's commitment to sustainability. Last season, Watford finished 14th in the Championship table. The club go into next season with Paulo Pezzolano in charge after being announced as their new manager in May. 3
Yahoo
04-07-2025
- Entertainment
- Yahoo
Hornets unveil new look for next season
Giorgi Chakvetadze shows off Watford's new look for next season (Image: Watford FC) Yellow and red are the predominant colours in Watford's new home kit for the 2025/26 season. The Hornets have unveiled their new look for next season, branding it 'a bold and modern design that celebrates tradition while stepping confidently into the future'. Advertisement Giorgi Chakvetadze shows off Watford's new look for next season (Image: Watford FC) The kit has been manufactured by Kelme for the sixth consecutive year and features 'striking bold red stripes on a vibrant yellow background, with the stripes fading as they rise for a dynamic, upward motion effect'. New signing Hector Kyprianou in the new shirt (Image: Watford FC) The shirt is made from recycled polyester for the first time and the kit is made up of red shorts and socks, accented with yellow side stripes. Watford Women's Anna Filbey in the new shirt (Image: Watford FC) Mr Q are once again the shirt sponsors but fans can again buy unbranded versions of the shirt if they prefer. Sizes from 1-2 years through to adult 4XL including a dedicated women's fit up to UK size 18, are available to buy from today (Friday) at the Hornets Shops and online at
The Irish Sun
11-06-2025
- Entertainment
- The Irish Sun
‘This changes everything' – Former European champions release new kit design for first time in 25 years
VILLARREAL have released a striking new home kit. The LaLiga side have become renowned for their trademark yellow strips. 3 Villarreal have revealed their new home kit Credit: X @VillarrealCF For decades, the Their recent Joma kits, in addition to previous designs by Xtep, Puma and Kelme have deviated little from their classic concept. Although occasionally the strips have featured a little blue trim. Their last to feature a significant difference was in the 2000-01 season, when the Kelme shirt featured plenty of blue. READ MORE FOOTBALL NEWS But this year's effort has gone away from the norm. In a glossy kit reveal, the Yellow Submarine revealed that their new strip features a solid blue vertical stripe down its front. The trailer showed a designer scribbling away on a piece of paper, while manically repeating "It's always the same". When they finished their work they added "This changes everything" before the kit was revealed. Most read in Football BEST ONLINE CASINOS - TOP SITES IN THE UK 3 Last season's Villarreal home strip featured their classic yellow design Credit: EPA Seeing the new shirt, one fan joked on social media: "Which team's kit is this? I don't recognise it." While a second quipped: "Thank goodness it says Villarreal because with such a big change I didn't even know who you were." Tottenham's subtle reference to lasagne scandal in new kit launch hailed by fans A third commented: "I love." Although another added: "What a disaster of a shirt, what I don't understand is how a serious club like Villarreal continues with that brand…" 3 Villarreal kits made by previous manufacturers have usually featured similar designs Credit: Getty Images - Getty
