Latest news with #Max
Tatler Asia
2 hours ago
- Entertainment
- Tatler Asia
The T-Wind is blowing: Will Thailand be Asia's next soft power giant?
Above Lalisa Manobal and Tayme Thapthimthong play Mook and Gaitok in the third season of The White Lotus (Image: Max) Soft power, a term conceptualised by the recently deceased American political scientist Joseph Nye, refers to a nation's ability to influence others without the use of force, often by earning influence through positive appeal, and is a critical aspect of diplomacy and international relations. In the 2025 edition of the Global Soft Power Index, Thailand placed 39, recognised for its cultural influence, media appeal and international perceptions of friendliness, hospitality and creativity. Thai cinema's global moment Above The official trailer for 'How to Make Millions Before Grandma Dies', which was released locally under the title 'Lahn Mah' The success of A Useful Ghost at Cannes exemplifies Thailand's sophisticated approach to cultural diplomacy through cinema. The film tells the story of a woman who has recently died of a respiratory illness and returns as a useful ghost, possessing a vacuum cleaner to protect her husband not only from dust, which he is allergic to, but from various vengeful ghosts. Described by the jury as a "bold, free and unclassifiable work" that plays with genres whilst offering a vision that's "both intimate and universal," the film demonstrates Thailand's capacity to produce content that resonates across cultural boundaries whilst maintaining its distinct identity. This win added to the success of last year's Thai comedy drama How to Make Millions Before Grandma Dies , known in Thai as Lahn Mah and directed by Pat Boonnitipat, which shattered commercial expectations by grossing US$73.8 million worldwide—making it the highest-grossing Thai film globally. The film also progressed to the Academy Awards shortlist, the first submission from Thailand to do so, signalling that Thai storytelling, when authentically exploring universal themes through a distinctly local lens, possesses remarkable global appeal. See also: Lessons from the makers of hit Thai film 'How to Make Millions Before Grandma Dies' Above Aoy (Chutimon Chuengcharoensukying) and chef Paul (Nopachai Chaiyanam) in Netflix's 'Hunger' (Photo: Courtesy of Netflix) This dual success—one critically acclaimed, the other commercially triumphant—reveals Thailand's strategic diversification within cinema. Rather than pursuing a single path, Thai filmmakers are simultaneously cultivating both art house credibility and mainstream accessibility, ensuring their cultural exports can reach both discerning film festival circuits and mass global audiences. The accessibility of Thai content through streaming platforms has further amplified this reach. For example, Netflix's Hunger (2023), which introduced international audiences to Thai culinary traditions and cultural nuances, creating what cultural analysts describe as "active soft power"—content that encourages deeper engagement with Thai language, cuisine and customs, is one of the most internationally streamed Thai films. The T-Wind and musical diplomacy Above Jeff Satur (Image: courtesy of Warner Music Asia) While Korean pop music dominates global conversations about Asian music exports, Thailand's T-Pop scene is carving its own distinctive niche. The emergence of what has been termed the 'T-Wind"—Thailand's answer to the Korean Wave—has generated impressive momentum, with the Thai music industry experiencing 20 per cent revenue growth in 2022, surpassing $100 million in wholesale market revenue for the first time. Artists like Jeff Satur, 4Eve, Billkin and Tilly Birds aren't simply emulating established Asian pop formulas. Instead, they're creating a uniquely Thai musical identity that blends traditional Thai elements with contemporary pop, hip-hop and rock. This genre versatility represents a competitive advantage in an increasingly saturated global music market, offering international audiences something genuinely distinctive rather than derivative. Celebrity culture as cultural currency Perhaps nowhere is Thailand's soft power more visibly demonstrated than in the luxury fashion world's enthusiastic embrace of Thai celebrities. Seismic shifts in global brand strategy took place when Bright Vachirawit became Burberry's first global ambassador from the South Asia-Pacific region, and Win Metawin was appointed Prada's first Thai global ambassador. There is now an extensive roster of Thai celebrities representing prestigious luxury houses, including Gulf Kanawut for Gucci, BamBam for Louis Vuitton, Jeff Satur for Valentino and Cartier, Nattawin Wattanagitiphat for Piaget, Blackpink's Lisa for Celine, and Sarocha 'Freen' Chankimha for Valentino. These appointments mark historical firsts for Thai representation within these brands, signifying luxury fashion's recognition of Southeast Asian markets' growing influence and purchasing power. What makes this phenomenon particularly significant is how these celebrities function as complete lifestyle ambassadors rather than simple endorsers. Win Metawin, for instance, operates his own fashion label (streetwear brand Velence) alongside his entertainment career, embodying the entrepreneurial sophistication that luxury brands seek to associate with. This positions Thai celebrities as cultural trendsetters capable of influencing global consumer behaviour and lifestyle aspirations. The impact extends beyond fashion shows and red carpets. These ambassadorships actively promote Thai aesthetics and contemporary style on international stages, serving as potent forms of cultural diplomacy that enhance Thailand's image as a modern, sophisticated cultural force. The Boys' Love (BL) phenomenon Above Suppasit 'Mew' Jongcheveevat and Kanawut 'Gulf' Traipipattanapong in TharnType: The Series (Photo: Instagram / @tharntypeofficial) One of Thailand's most unexpected cultural exports has been the Boys' Love (BL) fictional media genre, which has garnered massive international followings and created entirely new categories of cultural consumption. Manifested in literature, television dramas and films, the genre, which depicts homoerotic relationships between men and is typically created by women for a female audience, has demonstrated Thailand's willingness to explore diverse narratives and represent different communities, contributing to global conversations about representation whilst generating significant economic returns through merchandise, fan events and tourism. BL productions contributed approximately 2 billion baht (USD61 million) in export revenue in 2024, double the previous year. See also: Is the BL genre the next step toward global recognition for Thai literature? Thailand's strategic 5Fs framework Thailand's cultural ascendancy isn't purely organic—it is supported by a comprehensive government strategy centred on the "5Fs" policy: Food, Film, Festivals, Fighting (Muay Thai) and Fashion, demonstrating an understanding that effective soft power requires diverse cultural portfolios rather than reliance on single exports. The establishment of the National Soft Power Strategy Committee, headed by Thailand's Prime Minister, signals the highest level of political commitment to cultural diplomacy. The committee's ambitious goal of generating 4 trillion baht in revenue through creative industries underscores soft power's recognition as a crucial economic driver rather than merely cultural window dressing. Perhaps most significant is the forthcoming Thailand Creative Content Agency (THACCA), operational from 2026, which aims to transform 20 million Thai citizens into skilled creative workers by 2027. This human capital investment represents recognition that sustainable soft power requires continuous development. Learning from Asian soft power success stories Thailand's strategy clearly takes inspiration from established regional models. South Korea's Hallyu Wave demonstrates how deliberate government investment, coordinated agency support and sustained commitment can transform cultural potential into significant economic and diplomatic influence. South Korea's ranked in 12th position in the Global Soft Power Index for 2025 reflecting decades of strategic cultural investment. Similarly, Japan's "Cool Japan" strategy illustrates how cultural exports can be strategically adapted for global consumption through "glocalisation"—maintaining distinct cultural identity whilst ensuring universal accessibility. Japan's animation industry generated record overseas profits of 1.72 trillion yen in 2023, demonstrating the economic potential of well-executed cultural diplomacy. Japan ranked 4th in this year's Global Soft Power Index, behind the US, China and the UK. Thailand's approach appears to take lessons from both models: maintaining authentic Thai identity whilst ensuring content resonates globally, and combining government support with market-driven innovation. Persistent challenges Despite impressive progress, Thailand faces challenges in sustaining its cultural momentum. Intense competition from established players like South Korea and Japan requires continuous innovation and strategic differentiation, and political stability remains crucial for maintaining investor confidence and regulatory predictability—factors essential for long-term creative industry growth. Additionally, Thailand's global image is still heavily shaped by a narrow bandwidth of representation. Male stars dominate luxury ambassadorships, and much of the international fandom around Thai content centres on curated ideals of male beauty and queer-coded narratives. Meanwhile, female artists and creators often struggle for equivalent global visibility—a dynamic that suggests the next phase of Thailand's soft power evolution must grapple more directly with gender equity in its cultural exports. A cultural powerhouse in the making Thailand's transformation from tourism-dependent nation to multifaceted cultural exporter represents one of Asia's most compelling soft power success stories. And the evidence suggests that this is just the beginning. Thailand is no longer simply inviting the world to visit—it's inviting the world to feel, watch, wear and hear it. Yet, the true test will be sustainability. Can Thailand nurture its creative sector beyond current trends? Will it make room for stories from all corners of its society—not just the ones easiest to export? The answers will determine whether this moment becomes a movement, and whether Thailand's cultural ascent reshapes not just perception, but power. Credits This article was created with the assistance of AI tools
Indianapolis Star
4 hours ago
- Entertainment
- Indianapolis Star
Where is 'Implosion' streaming? How to watch the new doc about Titan submersible
In 2023, OceanGate CEO Stockton Rush and his passengers traveled deep into the Atlantic Ocean, planning to explore the RMS Titanic's wreckage. Before they reached their destination, the submersible they traveled in imploded, killing all five people on board. Recently, newly released footage revealed the muffled sound the submersible's communications team heard after they lost contact with the vehicle. Now, a new BBC documentary shares the evidence of what happened in the deep-sea tragedy. The new documentary is being broadcast at 9 p.m. ET on Wednesday, May 28, on the Discovery Channel. Check your local listings for more information. As of Wednesday afternoon, "Implosion: The Titanic Sub Disaster" was listed as "Coming Soon" on Max and Discovery+. According to The Hollywood Reporter, it'll be available on those services May 29. It's also scheduled to come to Netflix in June. Watch 'Implosion' on Max with Disney+ bundle Rush's wife, Wendy Rush, is seen with Gary Foss, part of the submersible's tracking and communications team, on June 18, 2023. They were monitoring data and text while the vessel traveled deep into the North Atlantic Ocean. "What was that bang?" Wendy asked. On the footage, the sound is a muffled thump, and neither Rush nor Foss seemed alarmed. That sound, the U.S. Coast Guard said, "later correlated with the loss of communication and tracking" and "is believed to be the sound of the Titan's implosion reaching the surface of the ocean." The video was provided to the Coast Guard by OceanGate Inc., the company that owned the submersible. The Coast Guard has yet to release the final report of its investigation. Titan submersible: Read more about the new footage in USA TODAY It wasn't just a movie, kids. It's real. The RMS Titanic, deemed "unsinkable," hit an iceberg in the North Atlantic and sank. Thousands of passengers died. At the time, the news industry operated much differently, and Indy papers had differing reports of what happened.
New York Post
7 hours ago
- Sport
- New York Post
How to watch Panthers-Hurricanes Game 5 Eastern Conference Finals for free
New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. After narrowly avoiding being swept by the defending champions in Game 4, the Carolina Hurricanes have another chance to cut the Florida Panthers' series lead in tonight's Game 5. After two blowout losses where the Panthers scored five goals in each, and an even more disappointing Game 3 loss where the Hurricanes blew a 2-0 lead in the third period to lose 6-2, they came back and shut the Panthers out in a 3-0 victory. RELATED: Panthers vs. Hurricanes Game 5 odds, picks, and prediction If the Panthers win tonight's game, they'll advance to a second straight Stanley Cup Finals (where they very likely could meet the same opponent as last year, the Edmonton Oilers). what to know about panthers-hurricanes Date and time: May 28, 8 p.m. ET May 28, 8 p.m. ET Venue: Lenovo Center (Raleigh, North Carolina) Lenovo Center (Raleigh, North Carolina) Channel: TNT TNT Streaming: DIRECTV (five days free), Max Here's everything you need to know about Panthers vs. Hurricanes Game 5, from start time to how you can watch without cable. What time is the Panthers vs. Hurricanes game tonight? Tonight's (5/28) Panthers vs. Hurricanes game begins at 8 p.m. ET. How to watch Panthers vs. Hurricanes Game 5 for free: An easy and free way to stream the Panthers vs. Hurricanes game without cable is by using a live TV streaming service with a free trial. One we're recommending to everyone right now is DIRECTV, which comes with a five-day free trial. After the trial ends, DIRECTV plans start at $59.99/month. Other ways to stream Panthers vs. Hurricanes: The most cost-effective way to stream NHL games on TNT in the long run, including the Panthers vs. Hurricanes game, is with a subscription to Max. HBO Max starts at $9.99/month with ads. Panthers vs. Hurricanes Eastern Conference Final schedule: Game 1: Panthers 5 , Hurricanes 2 , Hurricanes 2 Game 2: Panthers 5 , Hurricanes 0 , Hurricanes 0 Game 3: Panthers 6 , Hurricanes 2 , Hurricanes 2 Game 4: Hurricanes 3 , Panthers 0 , Panthers 0 Game 5: Wednesday, May 28 at 8 p.m. (TNT, truTV, Max) *Game 6: Friday, May 30 at 8 p.m. (TNT, truTV, Max) *Game 7: Sunday, June 1 at 8 p.m. (TNT, truTV, Max) *Games 6-7 only if necessary Why Trust Post Wanted by the New York Post This article was written by Angela Tricarico, Commerce Writer/Reporter for Post Wanted Shopping and New York Post's streaming property, Decider. Angela keeps readers up to date with cord-cutter-friendly deals, and information on how to watch your favorite sports teams, TV shows, and movies on every streaming service. Not only does Angela test and compare the streaming services she writes about to ensure readers are getting the best prices, but she's also a superfan specializing in the intersection of shopping, tech, sports, and pop culture. Prior to joining Decider and The New York Post in 2023, she wrote about streaming and consumer tech at Insider Reviews
Yahoo
10 hours ago
- Entertainment
- Yahoo
'Rick and Morty' Season 8 streaming: How to watch, episode schedule and more
We independently evaluate the products we review. When you buy via links on our site, we may receive compensation. Read more about how we vet products and deals. The Emmy-winning animated series Rick and Morty is back for its eighth season. The irreverent series about a mad scientist and his grandson's adventures across the universe premiered on Adult Swim on Sunday, May 25 at 11 p.m. ET with the first of 10 new episodes that are dropping weekly through July 27. The series, which stars Ian Cardoni, Harry Belden, Sarah Chalke, Chris Parnell, and Spencer Grammer will also be airing in over 170 countries, so whether you're in the U.S. or abroad, here's everything you need to know about how to watch Rick and Morty Season 8, including where to stream it and how to watch it with the help of a VPN if you don't have cable. Season 8 of Rick and Morty premiered on Sunday, May 25. The series won't land on streaming in the U.S. until after the entire season wraps up — so if you're used to watching Rick and Morty on HBO Max, heads up that you'll have to wait until Sept. 1 to catch Season 8. Rick and Morty airs on Adult Swim. After an entire season is finished airing, it will eventually stream on HBO Max. It is however already available to stream on HBO Max in Australia... There are several ways you can watch Rick and Morty without cable. Adult Swim is available on several platforms, including DirecTV, Fubo, Hulu + Live TV and YouTube TV. Warner Bros. Discovery has also confirmed that episodes will be available to stream in the U.S. on Max, but not until Sept. 1. While the new season of Rick and Mortys won't be immediately available on Max (you'll have to wait until it arrives on Sept. 1), you can catch the past seven seasons on demand on the platform now. If you don't have cable but still want to stream Season 8 of Rick and Morty as new episodes are released, all it takes is a VPN. By using a VPN, you can access new episodes of Rick and Morty when they air in other countries and stream them on demand after they premiere. Just note that the premiere dates may vary. For example, it's scheduled to debut June 1 in the U.K. on Channel 4's My4, and May 26 on the Australian version of HBO Max (though you'll still need your US HBO subscription to watch it). Just set your VPN location to the U.K. or Australia, respectively. A VPN (virtual private network) helps protect your data, can mask your IP address and is perhaps most popular for being especially useful in the age of streaming. Whether you're looking to watch Friends on Netflix (which left the U.S. version of the streamer back in 2019) or tune in to overseas broadcasts, a VPN can help you out. Looking to try a VPN for the first time? This guide breaks down the best VPN options for every kind of user.
Yahoo
11 hours ago
- Entertainment
- Yahoo
'Rick and Morty' Season 8 streaming: How to watch, episode schedule and more
The Emmy-winning animated series Rick and Morty is back for its eighth season. The irreverent series about a mad scientist and his grandson's adventures across the universe premiered on Adult Swim on Sunday, May 25 at 11 p.m. ET with the first of 10 new episodes that are dropping weekly through July 27. The series, which stars Ian Cardoni, Harry Belden, Sarah Chalke, Chris Parnell, and Spencer Grammer will also be airing in over 170 countries, so whether you're in the U.S. or abroad, here's everything you need to know about how to watch Rick and Morty Season 8, including where to stream it and how to watch it with the help of a VPN if you don't have cable. Season 8 of Rick and Morty premiered on Sunday, May 25. The series won't land on streaming in the U.S. until after the entire season wraps up — so if you're used to watching Rick and Morty on HBO Max, heads up that you'll have to wait until Sept. 1 to catch Season 8. Rick and Morty airs on Adult Swim. After an entire season is finished airing, it will eventually stream on HBO Max. It is however already available to stream on HBO Max in Australia... There are several ways you can watch Rick and Morty without cable. Adult Swim is available on several platforms, including DirecTV, Fubo, Hulu + Live TV and YouTube TV. Warner Bros. Discovery has also confirmed that episodes will be available to stream in the U.S. on Max, but not until Sept. 1. While the new season of Rick and Mortys won't be immediately available on Max (you'll have to wait until it arrives on Sept. 1), you can catch the past seven seasons on demand on the platform now. If you don't have cable but still want to stream Season 8 of Rick and Morty as new episodes are released, all it takes is a VPN. By using a VPN, you can access new episodes of Rick and Morty when they air in other countries and stream them on demand after they premiere. Just note that the premiere dates may vary. For example, it's scheduled to debut June 1 in the U.K. on Channel 4's My4, and May 26 on the Australian version of HBO Max (though you'll still need your US HBO subscription to watch it). Just set your VPN location to the U.K. or Australia, respectively. A VPN (virtual private network) helps protect your data, can mask your IP address and is perhaps most popular for being especially useful in the age of streaming. Whether you're looking to watch Friends on Netflix (which left the U.S. version of the streamer back in 2019) or tune in to overseas broadcasts, a VPN can help you out. Looking to try a VPN for the first time? This guide breaks down the best VPN options for every kind of user.
