Latest news with #McDonald'sUSA
CNBC
6 days ago
- Business
- CNBC
McDonald's to test CosMc's-inspired drinks at more than 500 restaurants
Something Bold (and Delicious) is Brewing at McDonald's: A First Sip into the Future of Beverages McDonald's said Thursday it is planning to test new coffee drinks, refreshers and flavored sodas at more than 500 restaurants later this summer, hoping to cash in on younger consumers' love for fun, colorful drinks. "We're seeing real momentum in beverages, with more people – especially our Gen Z fans – turning to cold, flavorful drinks as a go-to treat," Alyssa Buetikofer, chief customer experience and marketing officer of McDonald's USA, said in a statement. "It's a great opportunity for us to meet our US customers' evolving tastes and show up in new moments, like afternoon refreshment or snack breaks." The test lineup includes Creamy Vanilla Cold Brew, Strawberry Watermelon Refresher, Toasted Vanilla Frappe, Sprite Lunar Splash and Popping Tropic Refresher, as well as others not yet shared by McDonald's. The initial stage of the test will only include locations in Wisconsin, Colorado and the surrounding areas, according to McDonald's. The chain is hoping to learn more about what customers like best, plus how to make an expanded drink lineup work for its restaurants and franchisees. McDonald's announcement on Thursday comes after the chain began shuttering its standalone locations of its once-buzzy CosMc's brand last month. The spinoff, which focused on snacks and customizable drinks, initially inspired hours-long lines from customers eager to try something new. But after 18 months, McDonald's chose to wind down the brand and instead bring beverages influenced by CosMc's to its own restaurants. Expanding the burger chain's drinks lineup could help McDonald's compete better with fast-growing beverage chains like Dutch Bros. , 7 Brew Drive Thru Coffee and Swig, which have all leaned into consumers' desire to customize their drinks. New drinks could also drive more customers to McDonald's restaurants. In recent quarters, the burger chain has reported lackluster sales as consumers spend less money on its French fries and Big Macs. McDonald's U.S. same-store sales fell 3.6% in the first three months of the year; the company is expected to report its second-quarter results on Aug. 6. Fast-food rivals have also recently been looking beyond the soda fountain for drink options that will appeal to diners. Earlier this month, Yum Brands' Taco Bell unveiled a new Refrescas lineup; the chain also plans to expand its in-restaurant drinks concept called the Live Mas Cafe later this year. Wendy's added three new sour Powerade options to its drinks lineup in June. And earlier this summer, KFC collaborated with PepsiCo's Mountain Dew on a "dirty" soda, made with sweet vanilla cream.
Miami Herald
08-07-2025
- Business
- Miami Herald
McDonald's beloved snack wrap to return to menus after long hiatus. Here's when
After a nearly 10-year break, McDonald's fans soon can sink their teeth into snack wraps once again. The 'iconic' wraps, featuring a grilled or crispy chicken strip, lettuce, cheese and sauce in a flour tortilla, return to restaurants nationwide Thursday, July 10, the Chicago-based burger chain announced in June. McDonald's said the snack wraps are here to stay after they were discontinued in 2016. This time around, customers can pick from two flavor options: spicy or ranch. Pricing information wasn't immediately available. 'The snack wrap is back,' Joe Erlinger, president of McDonald's USA, said in a video. 'It's because you've sounded off. We've heard you, we've listened.' It's not the only item joining the McDonald's summer menu. On July 8, the Golden Arches rolled out three new spicy McMuffin breakfast sandwiches, offering a twist on its classic egg McMuffin. Its newest burger, the Daily Double, also hit menus nationwide after being offered in select markets, McDonald's website says. It has the makings of a classic McDouble (plus lettuce, onions and tomatoes) and is set to join the McValue Meal Deal as an entree option starting July 22. Find your nearest McDonald's here.
Miami Herald
08-07-2025
- Business
- Miami Herald
McDonald's Announces Breakfast Menu Change
McDonald's has announced a limited-time addition to its U.S. breakfast menu, launching a Spicy McMuffin lineup set to debut on Tuesday at participating restaurants nationwide. The new menu items include the Spicy McMuffin, Spicy Sausage McMuffin, and Spicy Sausage McMuffin with Egg — all featuring the restaurant's new Spicy Pepper Sauce, the company said in a press release. The nationwide offering coincides with the 50th anniversary of the Egg McMuffin, the sandwich credited with ushering in the chain's now-famed breakfast service. Breakfast menus have become a crucial battleground for fast food brands, with U.S. consumers increasingly seeking novel flavors and limited-time options. The new sandwich highlights McDonald's efforts to capitalize on the "spicy" food trend, which has seen increased popularity across American fast food menus. Industry analysts have noted that menu additions can drive short-term sales and boost brand engagement during seasonal promotions. The new sandwiches maintain the core elements of a McMuffin — cheddar cheese, a freshly cracked egg, Canadian bacon or sausage, and a toasted English muffin — but incorporate McDonald's signature Spicy Pepper Sauce. This blend offers "a fiery, delicious twist," the company said. McDonald's also said that its U.S. eggs are now "100% cage-free," which is part of its broader ingredients update that aims to align with consumer demand for animal welfare. The menu change marks the 50th anniversary of the Egg McMuffin's nationwide rollout. Herb Peterson, a former McDonald's franchisee in Santa Barbara, California, created the sandwich in 1971 with the aim to produce a portable version of eggs benedict. The innovation eventually gained national attention, notably through the efforts of McDonald's founder Ray Kroc, and played a pivotal role in establishing breakfast as a major sales segment for the chain. Spicy flavors have become a focal point for fast food innovation, with multiple chains introducing heat-centric menu items to appeal to evolving consumer palates. McDonald's expansion into spicier breakfast options reflects a broader industry movement and an effort to differentiate its morning menu. McDonald's USA President Joe Erlinger said in a press release earlier this year: "At McDonald's, breakfast isn't just a meal; it's a cherished tradition and cornerstone of our brand... Every morning when we open our doors, we are a breakfast restaurant. Whether it's my personal favorite, the Egg McMuffin, or our crispy Hash Browns, fluffy hotcakes, or sweet and savory McGriddles, we're all about giving our customers the best start to their day. Our fans know they can always count on us for a one-of-a-kind breakfast experience, anchored in great value and high-quality ingredients." David Peterson, son of Herb and a McDonald's owner/operator, said: "When I watched my father introduce this idea to Ray Kroc, we could not have anticipated it would become the foundation for the renowned McDonald's breakfast menu... It's been remarkable to see people embrace this innovation over the last five decades, and now we get to share that heritage with a new generation of breakfast fans." Availability of the new breakfast sandwich may vary by location depending on franchise participation. McDonald's urged customers not to delay, saying: "The Spicy McMuffin won't last forever." Related Articles Is the Stock Market Open on Fourth of July? What to KnowGen Z Is Leading America's Boycott ChargeList of Companies Being Boycotted in JulyMcDonald's Exists for Food, Not Social Engineering | Opinion 2025 NEWSWEEK DIGITAL LLC.
Newsweek
08-07-2025
- Business
- Newsweek
McDonald's Announces Breakfast Menu Change
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. McDonald's has announced a limited-time addition to its U.S. breakfast menu, launching a Spicy McMuffin lineup set to debut on Tuesday at participating restaurants nationwide. The new menu items include the Spicy McMuffin, Spicy Sausage McMuffin, and Spicy Sausage McMuffin with Egg — all featuring the restaurant's new Spicy Pepper Sauce, the company said in a press release. The nationwide offering coincides with the 50th anniversary of the Egg McMuffin, the sandwich credited with ushering in the chain's now-famed breakfast service. Stock image. A McDonald's Egg McMuffin and hash browns at a restaurant in Fairfield, California, in 2015. Stock image. A McDonald's Egg McMuffin and hash browns at a restaurant in Fairfield, California, in It Matters Breakfast menus have become a crucial battleground for fast food brands, with U.S. consumers increasingly seeking novel flavors and limited-time options. The new sandwich highlights McDonald's efforts to capitalize on the "spicy" food trend, which has seen increased popularity across American fast food menus. Industry analysts have noted that menu additions can drive short-term sales and boost brand engagement during seasonal promotions. What To Know The new sandwiches maintain the core elements of a McMuffin — cheddar cheese, a freshly cracked egg, Canadian bacon or sausage, and a toasted English muffin — but incorporate McDonald's signature Spicy Pepper Sauce. This blend offers "a fiery, delicious twist," the company said. McDonald's also said that its U.S. eggs are now "100% cage-free," which is part of its broader ingredients update that aims to align with consumer demand for animal welfare. The menu change marks the 50th anniversary of the Egg McMuffin's nationwide rollout. Herb Peterson, a former McDonald's franchisee in Santa Barbara, California, created the sandwich in 1971 with the aim to produce a portable version of eggs benedict. The innovation eventually gained national attention, notably through the efforts of McDonald's founder Ray Kroc, and played a pivotal role in establishing breakfast as a major sales segment for the chain. Spicy flavors have become a focal point for fast food innovation, with multiple chains introducing heat-centric menu items to appeal to evolving consumer palates. McDonald's expansion into spicier breakfast options reflects a broader industry movement and an effort to differentiate its morning menu. An image of the Spicy McMuffin (L) and Egg McMuffin inventor Herb Peterson (R). An image of the Spicy McMuffin (L) and Egg McMuffin inventor Herb Peterson (R). McDonald's What People Are Saying McDonald's USA President Joe Erlinger said in a press release earlier this year: "At McDonald's, breakfast isn't just a meal; it's a cherished tradition and cornerstone of our brand... Every morning when we open our doors, we are a breakfast restaurant. Whether it's my personal favorite, the Egg McMuffin, or our crispy Hash Browns, fluffy hotcakes, or sweet and savory McGriddles, we're all about giving our customers the best start to their day. Our fans know they can always count on us for a one-of-a-kind breakfast experience, anchored in great value and high-quality ingredients." David Peterson, son of Herb and a McDonald's owner/operator, said: "When I watched my father introduce this idea to Ray Kroc, we could not have anticipated it would become the foundation for the renowned McDonald's breakfast menu... It's been remarkable to see people embrace this innovation over the last five decades, and now we get to share that heritage with a new generation of breakfast fans." What Happens Next Availability of the new breakfast sandwich may vary by location depending on franchise participation. McDonald's urged customers not to delay, saying: "The Spicy McMuffin won't last forever."
Hindustan Times
02-07-2025
- Business
- Hindustan Times
McDonald's expands menu with new burger to its menu; What it is, price and where you can get
McDonald's has expanded its value meal package by introducing a new burger to its nationwide menu. McDonald's stated on its website that it is "moving up to the big leagues" after launching the Daily Double in Chicago, Miami, and Seattle.(Unsplash) McDonald's stated on its website that it is "moving up to the big leagues" after launching the Daily Double in Chicago, Miami, and Seattle. American cheese, two beef patties, shredded lettuce, sliced onions, tomato, and mayonnaise are all included in the Daily Double, which will appear on McDonald's McValue Meal Deal bundle menu on July 22. Starting at $5, the Meal Deal bundle comes with a 4-piece chicken McNugget, small fries, a small soft drink, and a selection of sandwiches. At the moment, there are two sandwich options: a McDouble and a McChicken. 'You're getting more, for less' when you choose the Daily Double option in the Meal Deal bundle, according to McDonald's. Boycott against McDonald's The burger was launched when a grassroots campaign organization, the People's Union USA, planned a week-long boycott of McDonald's. The boycott, which took place from June 24 to 30, was announced on Instagram by the group, which accused the restaurant chain of overcharging customers and other business misconduct. McDonald's strongly refutes claims of price gouging. In May, McDonald's USA president Joe Erlinger stated in an open letter that franchisees determine the menu prices for their eateries. 'In doing so, they work hard to minimize the impact of price increases on our fans,' the president said. In the past, the People's Union USA has advocated for boycotts of General Mills, Nestlé, Walmart, and Amazon. Also Read: US revises travel warning for Israel as Iran issues 'fatwa' against Trump, Netanyahu; Full details here McDonald's launches new two treats for customers Last month, McDonald's introduced two new ice cream treats, including Hershey's S'mores McFlurry. Hershey's milk chocolate, marshmallows, graham crackers, and vanilla soft serve are the ingredients that are used in making the McFlurry. According to McDonald's website, 'Whether you're looking to grab a sweet snack before lounging around the campfire or looking to satisfy your summer craving, the HERSHEY'S S'mores McFlurry will be your go-to summer dessert.' For a brief period, McDonald's also offered a Blueberry & Crème Pie, which is filled with vanilla crème and blueberries rather than the traditional apple filling. Its portable baked apple pie is the restaurant chain's signature dish.
