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KPDN Eyes RM300,000 In Sales Through KBBM At Southern Zone Tour
KPDN Eyes RM300,000 In Sales Through KBBM At Southern Zone Tour

Barnama

timea day ago

  • Business
  • Barnama

KPDN Eyes RM300,000 In Sales Through KBBM At Southern Zone Tour

By Mohamad Syazwan Mustafa ISKANDAR PUTERI, June 28 (Bernama) -- The Domestic Trade and Cost of Living Ministry (KPDN) is targeting over RM300,000 in sales through the Buy Malaysian Goods Campaign (KBBM) during its Southern Zone Carnival Tour 2025, which began here yesterday. KPDN Business Development Division director Adiratno Che Ani said the KBBM pavilion recorded RM93,910 in sales on the first day alone, despite coinciding with several large-scale events in the state. bootstrap slideshow 'We are confident that Johor consumers' purchasing power will help us surpass RM300,000 in total sales over the three-day programme, which involves 63 vendors,' he told Bernama at the carnival in Puteri Harbour today. He said the pavilion features entrepreneurs from Johor, Melaka and Negeri Sembilan, representing a variety of local brands that are gaining traction among consumers. 'Among the well-known names taking part are Zus Coffee, Adabi and Mamee Double Decker, along with strategic partners such as Proton and Perodua, which are showcasing their products outside the pavilion,' he said. bootstrap slideshow Adiratno said the campaign not only focuses on food and beverages, but also highlights household items, health and beauty products, clothing and other lifestyle goods produced by local entrepreneurs. 'KBBM has been revitalised to boost public awareness and confidence in locally made products, which are comparable in quality to international brands. It also provides more space for local entrepreneurs to tap into wider markets,' he said. He also urged the public to visit the carnival this long weekend and support local vendors, many of whom may not yet be widely recognised as Malaysian-made brands.

Public Shows Strong Support For ‘Jom Beli Lokal' Campaign At KPDN Carnival
Public Shows Strong Support For ‘Jom Beli Lokal' Campaign At KPDN Carnival

Barnama

timea day ago

  • Business
  • Barnama

Public Shows Strong Support For ‘Jom Beli Lokal' Campaign At KPDN Carnival

GENERAL By Mohamad Syazwan Mustafa ISKANDAR PUTERI, June 28 (Bernama) -- The Buy Malaysian Goods Campaign (KBBM) 2025 themed 'Jom Beli Lokal' has received a positive response from traders and visitors at the Southern Zone Domestic Trade and Cost of Living Ministry (KPDN) Carnival Tour held here. A Bernama check found that most visitors and entrepreneurs welcomed the initiative, viewing it as a timely move to strengthen demand for local products and benefit micro, small and medium enterprises (MSMEs). Café owner Roslinda Basir, 51, said the campaign has opened more opportunities for small-scale entrepreneurs to promote their products directly to consumers. 'At this carnival, I'm selling nasi ambang with a variety of homemade side dishes and sambal. The response over the past two days has been very encouraging. 'With continued support from the government, more Malaysians will get to know and have confidence in products made by local entrepreneurs,' she told Bernama at her booth today. Kuih keria seller Mohamad Riduan Sukiman, 41, also welcomed the campaign, describing it as part of the government's ongoing efforts to empower local industries. 'I hope efforts like this can be extended to rural areas too, because our local products are high quality. We just need to maintain momentum and ensure continuity to reach wider markets,' he said. Visitor Noraini Md Yusof, 32, described the campaign as a timely move to help stimulate the economy of the people in the post-pandemic period.

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