Latest news with #PhilPriceFry
News18
a day ago
- Entertainment
- News18
Why Tinder's New Height Preference Filter Has Sparked Debate
Last Updated: The update is currently being tested among select Tinder Gold and Tinder Platinum subscribers. All you need is love… and now, a little height too. Tinder is making waves with a new feature that allows users to set a preferred height range for the matches they see. The new option was first noticed by a Reddit user who found it in the app's Discovery Settings. According to a report by TechCrunch, the update is currently being tested among select Tinder Gold and Tinder Platinum subscribers. Phil Price Fry, Tinder's VP of Communications, explained to the outlet, 'We're always listening to what matters most to our Tinder users — and testing the paid height preference is a great example of how we're building with urgency, clarity, and focus." 'This is part of a broader effort to help people connect more intentionally on Tinder. Our new product principles guide every decision, and this one speaks directly to a few: prioritising user outcomes, moving fast, and learning quickly. Not every test becomes a permanent feature, but every test helps us learn how we can deliver smarter, more relevant experiences and push the category forward," he added. While dating apps often let users filter potential matches by age or relationship goals, adding a height filter has sparked quite a bit of debate online. One user on X (formerly Twitter) commented, 'So height filter's cool but if guys ask for BMI you'd call Interpol. Modern equality: women get tall genes, men get shamed for preferences. At least we can drop the act, Tinder's basically a genetic stock exchange." Another said, 'Make an 'acceptable weight' slider for women and watch them lose their s***." 'Damn, so the end times is really here. I already give up and banned from Tinder anyway," a person wrote while an individual joked, 'Short guy are triggered." Someone else wrote, 'As long as they let men filter out women based on weight, then I'm all for it." One sarcastic comment read, 'Wow. Technology never ceases to amaze me. This is life changing…" Another asked, 'If Tinder is adding a height filter for women to choose taller men, shouldn't they also add a waist filter for men to choose slimmer women? Fair question, don't you think." While the filter has sparked different opinions, Tinder says that the setting will indicate a preference rather than functioning as a 'hard filter." This means profiles won't be blocked or excluded but the setting will help guide the matches you see.
Economic Times
3 days ago
- Entertainment
- Economic Times
Want your partner to be a certain height? Tinder will now let you filter by it
Tinder is currently testing a feature that allows paid users to set a specific preference for potential matches. It will not block profiles, but it will influence recommendations. The move comes as the dating app attempts to offer more tailored experiences and potentially appeal more to women amid a decline in paid is apparently experimenting with a new height preference feature for its Gold and Premium subscribers. The feature adds to growing concerns about dating app superficiality. The launch of the test comes after Match, the parent company of Tinder, reported a 5% decline in paying users in its most recent earnings. In the first quarter, Match's dating apps had 14.2 million paid subscribers, down from 14.9 million a year earlier, as per a report by TechCrunch. Tinder is capitalizing on the perception that dating apps are shallow. A representative for the company asserted that the discovery setting has been made available as a worldwide test after a Reddit user shared a picture of the updated Tinder app height setting, as quoted in a report by TechCrunch. Given that the app is typically more heavily dominated by men in the US and abroad, the company may be hoping that adding a height setting will entice more women to use and pay for it. ALSO READ: Who is the Japanese pop star Elon Musk reportedly fathered a child with? Mystery deepensAccording to the company, the setting will express a preference rather than acting as a "hard filter." In other words, it will inform recommendations rather than block or exclude an emailed statement, Phil Price Fry, VP of communications at Tinder, said, "We're always listening to what matters most to our Tinder users and testing the paid height preference is a great example of how we're building with urgency, clarity, and focus,' 'This is a component of a larger initiative to encourage more deliberate Tinder connections. Every decision we make with our new product is guided by certain principles, and this one speaks directly to a few of them.'Although not all tests are implemented permanently, they all teach us how to provide more intelligent, pertinent experiences and advance the height setting is likely to generate more controversy and worry, even though dating apps normally allow users to filter for people based on more conventional criteria, such as age, whether they want a long-term relationship, or whether they have children. With the popularity of online dating, evaluating someone entirely on the basis of physical attributes, such as their size or appearance, has become crucial. Tinder's user interface, which places a strong emphasis on browsing through people's photos, contributed to the acceleration of this trend. The popularity of dating apps not only revealed people's inclination for the conventionally attractive, but it also created a culture in which prejudice against taller men was accepted as the I filter Tinder matches based on height?Only if you are a Gold or Premium subscriber in the test group; Tinder is testing a height preference setting. Does the height setting exclude shorter or taller users? No, it only helps guide who Tinder shows you; it does not completely block anyone.
Time of India
3 days ago
- Time of India
Want your partner to be a certain height? Tinder will now let you filter by it
Tinder is currently testing a feature that allows paid users to set a specific preference for potential matches. It will not block profiles, but it will influence recommendations. The move comes as the dating app attempts to offer more tailored experiences and potentially appeal more to women amid a decline in paid users. Tinder is apparently experimenting with a new height preference feature for its Gold and Premium subscribers. The feature adds to growing concerns about dating app superficiality. Why is Tinder adding a height preference now? The launch of the test comes after Match, the parent company of Tinder, reported a 5% decline in paying users in its most recent earnings. In the first quarter, Match's dating apps had 14.2 million paid subscribers, down from 14.9 million a year earlier, as per a report by TechCrunch. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Elegant New Scooters For Seniors In 2024: The Prices May Surprise You Mobility Scooter | Search Ads Learn More Tinder is capitalizing on the perception that dating apps are shallow. A representative for the company asserted that the discovery setting has been made available as a worldwide test after a Reddit user shared a picture of the updated Tinder app height setting, as quoted in a report by TechCrunch. Given that the app is typically more heavily dominated by men in the US and abroad, the company may be hoping that adding a height setting will entice more women to use and pay for it. Live Events ALSO READ: Who is the Japanese pop star Elon Musk reportedly fathered a child with? Mystery deepens Is the height filter a hard requirement? According to the company, the setting will express a preference rather than acting as a "hard filter." In other words, it will inform recommendations rather than block or exclude profiles. In an emailed statement, Phil Price Fry, VP of communications at Tinder, said, "We're always listening to what matters most to our Tinder users and testing the paid height preference is a great example of how we're building with urgency, clarity, and focus,' 'This is a component of a larger initiative to encourage more deliberate Tinder connections. Every decision we make with our new product is guided by certain principles, and this one speaks directly to a few of them.' Will this feature stay long-term? Although not all tests are implemented permanently, they all teach us how to provide more intelligent, pertinent experiences and advance the category. The height setting is likely to generate more controversy and worry, even though dating apps normally allow users to filter for people based on more conventional criteria, such as age, whether they want a long-term relationship, or whether they have children. With the popularity of online dating , evaluating someone entirely on the basis of physical attributes, such as their size or appearance, has become crucial. Tinder's user interface, which places a strong emphasis on browsing through people's photos, contributed to the acceleration of this trend. The popularity of dating apps not only revealed people's inclination for the conventionally attractive, but it also created a culture in which prejudice against taller men was accepted as the standard. FAQs Can I filter Tinder matches based on height? Only if you are a Gold or Premium subscriber in the test group; Tinder is testing a height preference setting. Does the height setting exclude shorter or taller users? No, it only helps guide who Tinder shows you; it does not completely block anyone.
Engadget
5 days ago
- Entertainment
- Engadget
Tinder is testing height preferences
Tinder helped popularize a modern dating culture that puts looks first, and now the app is trying out a new way to capitalize on it. As part of a test, select Tinder Gold and Tinder Platinum subscribers will be able to set a preferred height range for matches they receive in the app, according to TechCrunch . The feature was first spotted by a Reddit user who noticed the option in the app's "Discovery Settings." Deciding that you prefer matches who are 5'10" and up won't necessarily weed out the short kings in your area, but it will influence the recommendations the app offers as you swipe. Tinder has long included ways to spell out your preferences in your profile, and plenty of people go further in their bio, signaling that they only swipe right on people with specific features or interests. Making height preference part of the official settings just formalizes things. Given how dating apps are already associated with superficiality, though, this feature seems intended to be a bit provocative. It could also reflect how Tinder is approaching its paid subscriptions going forward: not just as a way to increase the reach of your dating profile, but as the official method for exerting granular control over who you match with. "This is part of a broader effort to help people connect more intentionally on Tinder. Our new product principles guide every decision, and this one speaks directly to a few: prioritizing user outcomes, moving fast, and learning quickly," Tinder's VP of Comms Phil Price Fry tells Engadget . "Not every test becomes a permanent feature, but every test helps us learn how we can deliver smarter, more relevant experiences and push the category forward." Whether being able to set a height preference becomes a real feature, it doesn't stop people from lying in their dating profile. Though, as TechCrunch notes, Tinder has joked about implementing height verification in the past.
TechCrunch
5 days ago
- Business
- TechCrunch
Tinder tests letting users set a ‘height preference'
Tinder is leaning into dating apps' reputation for superficiality with the launch of a new feature that lets paid subscribers add their height preferences to their profiles. After a Reddit user posted a photo of the new height setting in the Tinder app, a company spokesperson confirmed to TechCrunch that the discovery setting has been launched as a global test. Tinder Gold and Premium subscribers in the test group will have access to the feature, but not free users, we're told. In addition, the setting will indicate a preference, rather than functioning as a 'hard filter,' the company says. That means it won't actually block or exclude profiles but instead inform recommendations. 'We're always listening to what matters most to our Tinder users — and testing the paid height preference is a great example of how we're building with urgency, clarity, and focus,' said Phil Price Fry, VP Comms at Tinder, in an emailed statement. 'This is part of a broader effort to help people connect more intentionally on Tinder. Our new product principles guide every decision, and this one speaks directly to a few: prioritizing user outcomes, moving fast, and learning quickly. Not every test becomes a permanent feature, but every test helps us learn how we can deliver smarter, more relevant experiences and push the category forward.' While typically dating apps let users filter for people by more traditional concerns, like someone's age or whether they want a long-term relationship or kids, the height setting is likely to cause more controversy and concern. Since the rise of online dating, a focus on someone's physicality — like their looks or size — has become a primary factor in determining who's worth a match. Tinder helped accelerate this trend thanks to its user interface, which puts a heavy emphasis on looking through people's photos. Other Tinder users often quickly react to those photos with left or right swipes to indicate interest. In addition to exposing people's preferences for the conventionally attractive, dating apps' popularity led to a culture where a bias toward taller men became the norm. It's not uncommon to come across profiles where women state they're only looking for matches who are at least 6 feet tall, for instance — even if in real life they'd be more flexible about this requirement. Techcrunch event Save now through June 4 for TechCrunch Sessions: AI Save $300 on your ticket to TC Sessions: AI—and get 50% off a second. Hear from leaders at OpenAI, Anthropic, Khosla Ventures, and more during a full day of expert insights, hands-on workshops, and high-impact networking. These low-rate deals disappear when the doors open on June 5. Exhibit at TechCrunch Sessions: AI Secure your spot at TC Sessions: AI and show 1,200+ decision-makers what you've built — without the big spend. Available through May 9 or while tables last. Berkeley, CA | REGISTER NOW Tinder has even poked fun at this trend in previous years, like when it made an April Fools' Day announcement that it would introduce a 'height verification' feature in its app. (Many men didn't find this particular joke funny.) The height bias has also been the subject of other parodies, like when designer Soren Iverson imagined a version of Tinder that let men override users' height requirements for a fee. The company may hope that the addition of a height setting could encourage more women to use and pay for the app, which tends to be more heavily dominated by men both in the U.S. and internationally. The test's launch follows Tinder parent Match's recent earnings, which revealed a 5% fall in paying users. Paid subscribers across Match's dating apps fell to 14.2 million in the first quarter, down from 14.9 million users a year ago.
