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Yahoo
3 days ago
- Business
- Yahoo
Super Bowl LIX Post Event Analysis: Fox Breaks Viewership Records with 127.7 Million Tuning in for Super Bowl LIX
The Super Bowl LIX report analyzes sponsorship, media rights, attendance, and prize money. With 65 broadcast deals globally, Fox leads in viewership with 127.7M US viewers. NFL's $42M average sponsorship saw 11 deals over $50M annually. Prize money rose 4.2% for victors. Dublin, June 05, 2025 (GLOBE NEWSWIRE) -- The "Post Event Analysis: Super Bowl LIX" report has been added to offering. This report provides an overview of the event including its sponsorship portfolio, broadcasters and prize money. An analysis of the events sponsors is included and the estimated annual values of these deals. Information regarding the event's attendance is also included. Key Highlights 65 broadcast deals were secured for the media rights to air Super Bowl LIX globally. Fox has in place a $2.25 billion media rights agreement with the NFL covering the ongoing 11-year domestic TV cycle, which includes rights to the Super Bowl in 2025, 2029 and 2033. The current Super Bowl television rotation schedule permits ABC to broadcast the game in 2027 and 2031, while NBC will air the Super Bowl in 2026, 2030, and 2034. Additionally, CBS is contracted to showcase the event in 2028 and 2032. Fox's broadcast of Super Bowl LIX averaged a record 127.7 million US viewers across television and streaming platforms. Sky Sports and ITV continued to have media rights to broadcast the Super Bowl across the United Kingdom. The NFL established 46 distinct partnerships across the 2024/25 season, allowing these companies to associate their brand with Super Bowl LIX. The average price of an NFL sponsorship, which as part of the central agreement covering the NFL itself, the regular season, the postseason, Pro Bowl Games and the Super Bowl, was $42 million. The National Football League has 11 sponsors who are paying at least $50 million per year according to the analyst, including partnerships with EA Sports, Anheuser-Busch InBev and Nike. In the lead-up to Super Bowl LIX, Quaker State entered into a new agreement with the NFL, confirmed for the remainder of the 2024 season. The deal, which covers Mexico only is valued at $0.6 million. The NFL provides players with several post-season bonus opportunities, allowing them to earn a maximum bonus of $357,000. Philadelphia Eagles players each received $171,000 for their victory over the Kansas City Chiefs. The Kansas City players for their efforts took home $96,000. The prize money for this year's Super Bowl experienced a modest uptick from the previous year. The winning team enjoyed a 4.2% increase, while the runners-up received a 7.2% rise. Company Coverage: Fox EA Sports Anheuser-Busch InBev Quaker State Key Topics Covered: 1. Event Introduction Executive Summary Introduction 2. Media Landscape Super Bowl LIX Broadcast Breakdown Across the United States Super Bowl LIX Broadcast Breakdown Across the Rest of the World 3. Sponsorship Super Bowl LIX Sponsorship Portfolio Super Bowl LIX Sponsorship Portfolio Breakdown 4. Prize Money Super Bowl LIX Prize Money Breakdown 5. Ticketing & Attendance Super Bowl LIX Ticketing & Attendance Breakdown 6. Team Profiles Philadelphia Eagles Kansas City Chiefs 7. Super Bowl Venue Selection Super Bowl Venue Selection Breakdown For more information about this report visit About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. CONTACT: CONTACT: Laura Wood,Senior Press Manager press@ For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
New York Post
6 days ago
- Sport
- New York Post
Lions center Frank Ragnow suddenly retires from NFL at 29 in major blow
Frank Ragnow will not be running it back with the Lions in 2025 on the quest to avenge their early playoff exit. On Monday afternoon, the All-Pro center announced his retirement from the NFL at 29 years old. 'These past couple of months have been very trying as I've come to the realization that my football journey is ending and I'm officially retiring from the NFL,' Ragnow wrote on Instagram. 'I've tried to convince myself that I'm feeling good but I'm not and it's time to prioritize my health and my families [sic] future. I have given this team everything I have and I thought I had more to give, but the reality is I simply don't. I have to listen to my body and this has been one of the hardest decisions of my life. The Lions organization has been absolutely incredible throughout this process and I can't emphasize this enough how grateful I am for this team and all the fans. It was an absolute honor going to battle for you all.' 3 Lions' center Frank Ragnow announced his retirement from the NFL on Monday after seven years. NurPhoto via Getty Images The retirement comes as a blow to the Lions following their dominant 15-2 season that ended in surprising disappointment, losing to the Commanders in the divisional round. The decision seemed to come from mostly health concerns and the four-time Pro Bowler has notably had several injury run-ins in the past, specifically with toe problems. He missed 13 games in 2021 due to what he called 'the most severe degree of turf toe.' He later suffered a different injury to the same toe during the 2022 season, but managed to play through it. 3 Frank Ragnow #77 of the Detroit Lions and NFC arrives during practice prior to the Pro Bowl Games at Camping World Stadium on February 1, 2025 in Orlando, Florida. Getty Images 3 Frank Ragnow #77 of the Detroit Lions points before a play during an NFL football game against the Green Bay Packers at Ford Field on December 5, 2024 in Detroit, Michigan. Getty Images In 2023, Ragnow realized the injury had grown to a point where surgery would not help and the toe would be something he would have to manage for the remainder of his career, he told the Detroit Free Press. Ragnow only missed on game last season — a Week 4 matchup against the Seahawks with a partially torn pectoral muscle. He went on to not miss a start after that, playing 16 games and being named to the Pro Bowl for the third straight season. He was selected by the Lions in the first round, No. 20 overall, of the 2018 NFL Draft out of Arkansas and spent his entire seven-year career in Detroit.
The Star
20-05-2025
- Sport
- The Star
NFL-Teams vote to permit players to compete in LA28 Olympic flag football
FILE PHOTO: Feb 2, 2025; Orlando, FL, USA; A general overall view as NFC quarterback Jared Goff of the Detroit Lions (16) throws the ball on the NFL shield logo at midfield under pressure from AFC safety Derwin James of the Los Angeles Chargers (3) during the 2025 Pro Bowl Games at Camping World Stadium. Mandatory Credit: Kirby Lee-Imagn Images NEW YORK (Reuters) -National Football League teams voted in favour of a resolution allowing their players to compete in flag football at the Los Angeles 2028 Olympics, the NFL said on Tuesday. The league itself had long been on board with players competing in the Games, while multiple athletes - including two-time MVP quarterback Patrick Mahomes - said they wanted to play. The plan cleared a key hurdle on Tuesday, as team owners gave their blessing at a league meeting in Minnesota. The league, NFLPA, Olympic entities and the sport's global governing body IFAF will now be left to work out the fine details, including injury protection measures, standards for field surfaces, as well as players' workload and schedule management. The move could see a major injection of star power into the flag football competition, with the potential to bring U.S. sport's biggest names to their home Games in a country where the NFL reigns supreme in popularity. The NFL has ramped up its promotion of the sport, a non-contact format of American football, since the IOC approved it for the LA28 programme in 2023, with an eye toward drawing more women into an arena long dominated by men. The Olympics will also go a long way towards boosting the NFL's longstanding international ambitions, as the league has moved to globalise the game. (Reporting by Amy Tennery in New York and Rory Carroll in Los AngelesEditing by Toby Davis)
USA Today
20-05-2025
- Sport
- USA Today
Which Dallas Cowboy would represent Team USA at the 2028 Summer Olympics?
Which Dallas Cowboy would represent Team USA at the 2028 Summer Olympics? NFL owners to discuss resolution that may allow one player per NFL club to try out for the 2028 Olympic flag football team. After 2027 ima take a break from football to prepare for the Olympics ! — Micah Parsons (@MicahhParsons11) August 12, 2024 At the Spring League Meetings this week, NFL owners will discuss a resolution that could open the door for NFL players to compete in flag football at the 2028 Summer Olympics in Los Angeles. If passed, Resolution MC-1 and G-4 would authorize the NFL's Management Council to negotiate the terms for participation — including injury protection, insurance, medical standards, and scheduling — and allow one player per team (plus each club's designated International Player) to try out for Olympic flag football. Whispers of this possibility have been floating for years, growing louder when the NFL made flag football a central part of the Pro Bowl Games. And now, it looks like things are getting real. Cowboys wide receiver CeeDee Lamb has already been named on multiple fan and media-created wish lists as an ideal candidate for Team USA. When asked about it last summer, he kept it humble saying, 'I'd rather have the Lombardi, but I'm OK with the gold medal.' Lamb's elite route-running, burst, and evasiveness are tailor-made for a non-contact format where getting open is everything. But if there's room for only one Cowboy, Micah Parsons might have something to say. Back in August, Parsons tweeted, 'I need to find a way to get in the Olympics by 2028.' Moments later, he followed up with: 'I'm taking a break after 2027 to prep for the Olympics.' Was he joking? Maybe. But if there's a competitive stage, Micah wants in. And if flag football becomes a real shot at Olympic gold, you better believe he'll be in the mix. Of course, not everyone's excited. Some long-time flag football athletes, many of whom have spent years building the sport internationally, aren't thrilled at the idea of NFL stars swooping in and taking roster spots. But let's be honest: when other sports like basketball tried to go 'purist' without their top pros, the results were… let's say underwhelming. The Olympics are about showcasing the best. And whether it's tackle or flag, America breeds athletes built for this game. The NFL knows it. The IOC knows it. And every exec riding the wave of global expansion knows it too. So no, this move isn't about fairness. It's about dominance, diplomacy, and dollars. And if Team USA ever falls short in flag football, it won't be because the decision-makers, with all that's at stake, played it safe and left the stars at home. This is a question of "how," not "if." America invented football. The rest of the world might love it now, but in 2028, we plan to own it. Follow Cowboys Wire on Facebook to join in on the conversation with fellow fans!
Yahoo
16-05-2025
- Sport
- Yahoo
If NFL players go to 2028 Olympics for flag football, who would make the USA's Dream Team?
And you thought the 1992 United States men's basketball team crushed the competition. The NFL's team owners will discuss a resolution that would allow NFL players to participate in the 2028 Olympics in flag football. It would allow one player from each team, plus a designated international player, to play. Nothing against those international players, but USA vs. anyone in flag football would make the Dream Team vs. Angola look competitive. The game of flag football is five on five, so let's pick the United States' 2028 Dream Team starting lineup for flag football using NFL players: Lamar Jackson would have been the pick if running was allowed, but quarterbacks can't run in flag football. Jackson would still be a fine pick because he's a great passer too, but we'll go with Mahomes. Because nobody could go wrong picking Mahomes to be their quarterback. One underrated option: Jared Goff, who won last season's Pro Bowl Games offensive MVP and a skills competition there. He's a perfect pocket distributor. But we can take only one player from each team and ... The quarterback can hand it off to a running back or throw, but the running back has to be an elusive threat out of the backfield with the ability to catch. Sorry Derrick Henry, you can't run over the poor defenders in this game. We've seen Gibbs absolutely dust NFL defenders in open space, and good luck to the German or French defender catching up to Gibbs. We could try to get cute and make an argument like "Marvin Mims Jr. had the most separation in the NFL last season so he should be the pick," or "KaVontae Turpin would be the fastest receiver on the field" but let's be real. If nobody can cover Jefferson in the pros, nobody can cover him in the Olympics either. See above. There could be some contrarian argument that this or that slot receiver would be better suited for flag football, or that Xavier Worthy's speed should be considered. You pick one of them, and then tell the NFL's triple crown winner he's not in the starting lineup. Hill has made the NFL look like he's already playing flag football. There's some worry he didn't look like the same explosive player last season. But Hill is practically built for this game. Though it's tough to say no to players like Malik Nabers, Brian Thomas Jr. and Nico Collins for the final starting spot. In flag football one player usually rushes, and Parsons will be just fine at that. His background as an off-ball linebacker at Penn State also helps a little bit. He gets a slight nod over T.J. Watt and Myles Garrett. An international quarterback seeing any of them bearing down might cause any of them to pass out. Yeah, he hasn't played an NFL game yet. But he wouldn't have any problem playing both ways in a flag football world. And his body control is already as good as anyone in the NFL already. Pity the poor defender trying to grab his flag after the catch, if he can even get any playing time as a receiver. Perhaps we can argue that slot cornerbacks are actually better for flag football, considering the speed and space element involved. I'll assume last season's NFL Defensive Player of the Year will be fine in any environment. We do have some recent tape of NFL stars playing flag football, from the Pro Bowl Games last season. Vikings cornerback Byron Murphy Jr. had three pick 6s and was the defensive MVP of that game and should be considered based on that, but we already have Justin Jefferson from the Vikings. Instead, let's go with DeJean, who had the highest Pro Football Focus grade of any cornerback as a rookie for the Philadelphia Eagles last season, and has experience playing safety, slot corner and outside corner. Besides, the Super Bowl champion Eagles have to have some representation. Hamilton is the latest Swiss Army knife safety in the NFL, making plays everywhere for the Baltimore Ravens. That versatility is perfect for an Olympic flag football team. Not that it should matter much, given the rest of the starting lineup.
