Latest news with #Promofix
Web Release
05-08-2025
- Business
- Web Release
TikTok, Promofix and BDD Empower Lebanese Businesses and Creative and Media Agencies With Hands-On Workshop in Beirut
TikTok, Promofix and BDD Empower Lebanese Businesses and Creative and Media Agencies With Hands-On Workshop in Beirut TikTok and Promofix, its official sales partner in Lebanon, hosted a one-day workshop in Beirut, in partnership with BDD, designed to equip businesses and creative agencies with the knowledge and tools to drive tangible results on TikTok. The event brought together marketing leaders, media agencies, businesses and government stakeholders for an immersive program that included deep dives into TikTok's latest product offerings, including its Symphony suite of AI-powered creative tools, hands-on creative enablement sessions, and tailored breakout consultations with TikTok product experts. A highlight of the day was a panel discussion with H.E. Minister of Displaced Persons and Minister of State for Technology and Artificial Intelligence, Kamal Shehadi and Shadi Kandil, General Manager, Global Business Solutions, Middle East, Turkey, Africa, Central and South Asia – TikTok, moderated by Mouhamad Rabah, CEO Beirut Digital District, which explored the intersection of creativity, technology, and economic growth in Lebanon. H.E. Kamal Shehadi commented: 'In Lebanon, we're laying the foundations to leapfrog ahead in the tech space. With world-class talent, a vibrant creative economy, and deep roots in education and healthcare, we're building an ecosystem where innovation can thrive. My vision is for Lebanon to become a place where digital companies don't just recruit, they build. A place where our entrepreneurs can scale ideas from zero to a billion without leaving home.' Throughout the day, attendees were introduced to TikTok's growing suite of creative and advertising tools that are helping brands streamline content production and scale campaigns with greater ease and efficiency. These tools are lowering the barrier to entry for businesses of all sizes in Lebanon, enabling them to tell compelling stories, connect with the right audiences, and drive meaningful results on the platform. Shadi Kandil, General Manager, Global Business Solutions, Middle East, Turkey, Africa, Central and South Asia – TikTok, said: 'Lebanon has long been a hub of creative and entrepreneurial energy. This workshop is part of our ongoing commitment to equipping local businesses and agencies with the tools they need to connect with today's audiences and turn creativity into commercial success.' The event also featured a panel of leading TikTok creators, including Ali Hennawi, who shared how they've used storytelling and experimentation to grow and engage audiences. In parallel, a business panel spotlighted brands that have successfully leveraged TikTok to meet key marketing goals in Lebanon. Imad Jomaa, Founder and President of JGroup, and the visionary leader behind Promofix, said: 'Our collaboration with TikTok marks a pivotal step in Promofix's mission to accelerate Lebanon's digital advancement. Together with TikTok, we are building a dynamic ecosystem where businesses can thrive by combining global expertise with local excellence, underpinned by creative media, commerce and strategic collaboration.' TikTok is continuously developing innovative solutions to help brands embrace creative freedom, experimentation and create at scale. These tools will help brands and businesses of all sizes across Lebanon chart new territories on the platform, by scaling their creativity and performance. Fatih Kafadar, Head of Government Relations and Public Policy, Türkiye and Levant – TikTok, said: 'We're proud to collaborate with both public and private sector partners in Lebanon to support the country's digital growth. Events like this reflect our broader commitment to empowering local ecosystems with tools, knowledge, and access to innovation that fuels inclusive economic opportunity.' With a strong turnout from the country's marketing community, the workshop reaffirmed TikTok and Promofix's joint commitment to nurturing Lebanon's creative economy and digital business landscape.
Campaign ME
04-08-2025
- Business
- Campaign ME
TikTok, Promofix host workshop for creative, media agencies in Lebanon
TikTok and Promofix, its official sales partner in Lebanon, in partnership with Beirut Digital District (BDD), hosted a one-day workshop in Beirut, Lebanon, designed to equip businesses and creative agencies with the knowledge and tools required to drive tangible results on TikTok. The event brought together marketing leaders, media agencies, businesses and government stakeholders for an immersive programme, which included a deep dive into TikTok's latest product offerings, including its Symphony suite of AI-powered creative tools, hands-on creative enablement sessions, and tailored breakout consultations with TikTok product experts. Imad Jomaa, Founder and President of JGroup, and the visionary leader behind Promofix, said, 'Our collaboration with TikTok marks a pivotal step in Promofix's mission to accelerate Lebanon's digital advancement.' 'Together with TikTok, we are building a dynamic ecosystem where businesses can thrive by combining global expertise with local excellence, underpinned by creative media, commerce and strategic collaboration,' Jomaa added. View this post on Instagram A post shared by Beirut Digital District (BDD) (@beirutdigitald) Highlights of the TikTok – Promofix event at BDD During the event, a panel discussion with Kamal Shehadi, HE Minister of Displaced Persons and Minister of State for Technology and Artificial Intelligence, and Shadi Kandil, General Manager, Global Business Solutions, Middle East, Turkey, Africa, Central and South Asia – TikTok, moderated by Mouhamad Rabah, CEO, Beirut Digital District, explored the intersection of creativity, technology and economic growth in Lebanon. HE Kamal Shehadi said, 'In Lebanon, we're laying the foundations to leapfrog ahead in the tech space. With world-class talent, a vibrant creative economy, and deep roots in education and healthcare, we're building an ecosystem where innovation can thrive. My vision is for Lebanon to become a place where digital companies don't just recruit, they build – a place where our entrepreneurs can scale ideas from zero to a billion without leaving home.' Through the event, attendees were introduced to TikTok's growing suite of creative and advertising tools that are helping brands streamline content production and scale campaigns with greater ease and efficiency. They were shown how these tools are lowering the barrier to entry for businesses of all sizes in Lebanon, enabling them to tell compelling stories, connect with the right audiences and drive meaningful results on the platform. Shadi Kandil said, 'Lebanon has long been a hub of creative and entrepreneurial energy. This workshop is part of our ongoing commitment to equipping local businesses and agencies with the tools they need to connect with today's audiences and turn creativity into commercial success.' The event also featured a panel of leading TikTok creators, including Ali Hennaou, who shared how they've used storytelling and experimentation to grow and engage audiences. In parallel, a business panel spotlighted brands that have successfully leveraged TikTok to meet key marketing goals in Lebanon. TikTok highlighted how it is continuously developing innovative solutions to help brands embrace creative freedom, experimentation and create at scale. These tools will help brands and businesses of all sizes across Lebanon chart new territories on the platform, by scaling their creativity and performance. Fatih Kafadar, Head of Government Relations and Public Policy, Türkiye and Levant – TikTok, said, 'We're proud to collaborate with both public and private sector partners in Lebanon to support the country's digital growth. 'Events like this reflect our broader commitment to empowering local ecosystems with tools, knowledge, and access to innovation that fuels inclusive economic opportunity,' Kafadar added. With a strong turnout from the country's marketing community, the workshop reaffirmed TikTok and Promofix's joint commitment to nurturing Lebanon's creative economy and digital business landscape.
Zawya
08-07-2025
- Business
- Zawya
Promofix becomes the authorised Google ads media sales representative across five key MENA markets
Muscat: Promofix, MENA's fastest growing technology provider and a subsidiary of JGROUP, has announced the expansion of its strategic partnership with Google, becoming the authorised media sales representative of Google Ads products and services in five key Middle East and North Africa (Mena) countries: Oman, Bahrain, Qatar, Kuwait, and Jordan. With this new authorisation, Promofix reinforces its position as a digital solutions leader across the Middle East and North Africa. As the officially appointed media sales representative for Google Advertising solutions, Promofix will deliver tailored training, expert account management, strategic guidance, and on-ground services in local languages across key markets. This milestone reflects the company's commitment to driving digital transformation, enabling businesses to reach billions of potential customers at critical moments, and fostering measurable growth and regional competitiveness. Google will continue to directly manage a select portfolio of clients as part of this expanded partnership. Imad Jomaa, Founder and President of JGROUP, stated: 'We are proud to strengthen our collaboration with Google and to bring world class digital solutions closer to businesses in Qatar, Oman, Bahrain, Kuwait, and Jordan. This partnership reflects our commitment to empowering organisations with the tools they need to elevate their digital strategies, enhance customer engagement, and achieve sustainable growth in an ever-evolving digital landscape.' Anthony Nakache, Managing Director at Google MENA, commented: 'We are pleased with our partnership with Promofix to enable the growing digital ads ecosystem. This partnership is a testament to our commitment to empowering businesses across MENA, helping them to connect meaningfully with their customers and unlock new opportunities for growth in the digital economy.' As Promofix looks to the future, the company remains steadfast in its commitment to driving digital excellence and delivering advanced, market-relevant technology solutions that empower clients to grow and succeed across the region. © Muscat Media Group Provided by SyndiGate Media Inc. (
Times of Oman
07-07-2025
- Business
- Times of Oman
Promofix becomes the authorised Google ads media sales representative across five key MENA markets
Muscat: Promofix, MENA's fastest growing technology provider and a subsidiary of JGROUP, has announced the expansion of its strategic partnership with Google, becoming the authorised media sales representative of Google Ads products and services in five key Middle East and North Africa (Mena) countries: Oman, Bahrain, Qatar, Kuwait, and Jordan. With this new authorisation, Promofix reinforces its position as a digital solutions leader across the Middle East and North Africa. As the officially appointed media sales representative for Google Advertising solutions, Promofix will deliver tailored training, expert account management, strategic guidance, and on-ground services in local languages across key markets. This milestone reflects the company's commitment to driving digital transformation, enabling businesses to reach billions of potential customers at critical moments, and fostering measurable growth and regional competitiveness. Google will continue to directly manage a select portfolio of clients as part of this expanded partnership. Imad Jomaa, Founder and President of JGROUP, stated: 'We are proud to strengthen our collaboration with Google and to bring world class digital solutions closer to businesses in Qatar, Oman, Bahrain, Kuwait, and Jordan. This partnership reflects our commitment to empowering organisations with the tools they need to elevate their digital strategies, enhance customer engagement, and achieve sustainable growth in an ever-evolving digital landscape.' Anthony Nakache, Managing Director at Google MENA, commented: 'We are pleased with our partnership with Promofix to enable the growing digital ads ecosystem. This partnership is a testament to our commitment to empowering businesses across MENA, helping them to connect meaningfully with their customers and unlock new opportunities for growth in the digital economy.' As Promofix looks to the future, the company remains steadfast in its commitment to driving digital excellence and delivering advanced, market-relevant technology solutions that empower clients to grow and succeed across the region.
Web Release
04-07-2025
- Business
- Web Release
Promofix Becomes the Authorized Google Ads Media Sales Representative Across Five Key MENA Markets
Promofix, MENA's fastest growing technology provider and a subsidiary of JGROUP, has announced the expansion of its strategic partnership with Google, becoming the authorized media sales representative of Google Ads products and services in five key MENA countries: Oman, Bahrain, Qatar, Kuwait, and Jordan. With this new authorization, Promofix reinforces its position as a digital solutions leader across the Middle East and North Africa. As the officially appointed media sales representative for Google Advertising solutions, Promofix will deliver tailored training, expert account management, strategic guidance, and on-ground services in local languages across key markets. This milestone reflects the company's commitment to driving digital transformation, enabling businesses to reach billions of potential customers at critical moments, and fostering measurable growth and regional competitiveness. Google will continue to directly manage a select portfolio of clients as part of this expanded partnership. Imad Jomaa, Founder and President of JGROUP, stated: 'We are proud to strengthen our collaboration with Google and to bring world class digital solutions closer to businesses in Qatar, Oman, Bahrain, Kuwait, and Jordan. This partnership reflects our commitment to empowering organizations with the tools they need to elevate their digital strategies, enhance customer engagement, and achieve sustainable growth in an ever-evolving digital landscape.' Anthony Nakache, Managing Director at Google MENA, commented: 'We are pleased with our partnership with Promofix to enable the growing digital ads ecosystem. This partnership is a testament to our commitment to empowering businesses across MENA, helping them to connect meaningfully with their customers and unlock new opportunities for growth in the digital economy.' As Promofix looks to the future, the company remains steadfast in its commitment to driving digital excellence and delivering advanced, market-relevant technology solutions that empower clients to grow and succeed across the region. For more information Contact us at [email protected] Website:
