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Yahoo
02-05-2025
- Business
- Yahoo
Oyo to introduce in-house dining across Townhouse hotels
Oyo, a prominent hospitality chain, has announced its expansion into the food and beverages sector, introducing in-house kitchens and quick service restaurants (QSRs) across its Townhouse hotels. This strategic move is anticipated to add between 5%-10% additional revenue at the hotel level on a stable state basis. The company's ambitious programme targets 1,500 of its company-serviced hotels by financial year 2026. Guests will have the option to order meals from the in-house dining facilities or through online platforms, including Oyo's own application. The kitchen setup will be tailored to each hotel's profile, ranging from full-fledged commercial kitchens to pantry setups for essential food items. "In addition to in-house kitchens, the company is also introducing QSR carts and lobby stores under the brand name 'Townhouse Cafe', offering ready-to-eat food options and on-the-go customer needs without the wait time of traditional restaurants," Oyo stated. This initiative aims to cater to the growing demand for convenience and quality within the hospitality sector. The decision follows a successful pilot programme launched in January this year, which included 100 company-serviced hotels across cities such as Delhi, Gurugram, Hyderabad, and Bengaluru. The nationwide rollout is a testament to the programme's initial success. "The initiative aims to enhance the in-hotel dining experience for guests by offering fresh, convenient, and quality meal options across its network," stated Oyo chief operating officer Varun Jain. To support this expansion, Oyo is building a network of trusted F&B experts in key cities across India. This expansion comes at a time when the Indian market is witnessing a premiumisation trend, with customers increasingly willing to spend on enhanced hotel stays. Oyo's in-house dining initiative is expected to significantly improve customer experiences at its company-serviced hotels. In April 2025, ET Travelworld revealed that OYO plans to launch a dedicated app for its premium hotels and mid-market to premium company-serviced hotels. "Oyo to introduce in-house dining across Townhouse hotels" was originally created and published by Hotel Management Network, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.


India.com
02-05-2025
- Business
- India.com
Masterstroke by Oyo's Ritesh Agarwal, enters in…, big challenge for Deepinder Goyal's Zomato, Swiggy
Global travel company led by Ritesh Agarwal, OYO announced its plans to enter into the food and beverage sector by introducing in-house kitchens and Quick Service Restaurant (QSR) carts at its company-serviced hotels. Under the brand name 'Townhouse Cafe,' the initiative will focus on hotels under the 'Townhouse by OYO' banner. In the first phase, set for FY2025-26, will cover 1,500 company-serviced hotels. Guests will also have the option to order meals through online platforms such as the OYO app, website, and online travel agents by selecting the 'Kitchen Services' feature. The kitchen setup would vary from a full-fledged commercial kitchen for an extensive menu or a pantry setup for essential food items, based on the individual hotel profile and back-end infrastructure. 'The F&B initiative is a result of consistent consumer feedback that the hotels should provide in-room dining options as well. The programme is expected to increase customer satisfaction scores. 'OYO is expecting F&B to contribute 5-10 per cent additional revenue at the hotel level on a stable state basis,' the company stated. To test the concept, OYO launched a pilot programme since January this year across 100 company-serviced hotels in cities such as Delhi, Gurugram, Hyderabad and Bengaluru. According to the company, the successful implementation of this pilot has paved the way for the nationwide rollout in the upcoming fiscal year. 'The initiative aims to enhance the in-hotel dining experience for guests by offering fresh, convenient, and quality meal options across its network. '…OYO is developing a network of trusted F&B experts in key cities such as Delhi, Mumbai, Bengaluru, Hyderabad, Pune, Indore, Kolkata, Jaipur, and Lucknow,' Varun Jain, Chief Operating Officer at OYO, said. (With inputs from PTI)


New Indian Express
01-05-2025
- Business
- New Indian Express
OYO to enter QSR space, expects F&B to contribute 5%-10% additional revenue
MUMBAI: Travel tech company OYO is entering into the good & beverage (F&B) business with in-house kitchens and Quick Service Restaurant (QSR) carts/lobby stores at its company-serviced hotels with a focus on Townhouse by OYO branded hotels. OYO is expecting F&B to contribute 5%-10% additional revenue at the hotel level on a stable state basis. As part of this program, OYO said it will cover 1500 of their company-serviced hotels in FY26, providing guests with access to in-house kitchen services. These kitchens will allow guests to order meals seamlessly via online platforms, including OTAs and the OYO app, by selecting the "Kitchen Services" option. In addition to in-house kitchens, OYO said it is also introducing QSR carts and lobby stores under the brand name 'Townhouse Cafe' offering ready-to-eat food options. The menu, as per Oyo, will focus on well-priced meals including regional cuisine and continental food options. To test the concept, OYO launched a pilot program since January this year across 100 company-serviced hotels in select cities such as Delhi, Gurgaon, Hyderabad and Bangalore. Varun Jain, Chief Operating Officer, OYO said "The initiative aims to enhance the in-hotel dining experience for guests by offering fresh, convenient, and quality meal options across its network. To support this, OYO is developing a network of trusted F&B experts in key cities such as Delhi, Mumbai, Bangalore, Hyderabad, Pune, Indore, Kolkata, Jaipur, and Lucknow".
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Business Standard
01-05-2025
- Business
- Business Standard
Oyo forays into F&B, expects 5-10% additional revenue at hotel level
Hospitality chain Oyo on Thursday announced plans to foray into the food and beverages business with in-house kitchens and quick service restaurants (QSR) across its company-serviced hotels called Townhouse by Oyo. The company stated that the move is expected to contribute 5–10 per cent additional revenue at the hotel level on a stable state basis. As part of this programme, Oyo will cover 1,500 of its company-serviced hotels in FY26, allowing guests to order meals from the in-house dining as well as through online platforms, including Oyo's own app. The kitchen setup would vary from full-fledged commercial kitchens for an extensive menu to pantry setups for essential food items, based on the individual hotel profile and back-end infrastructure. 'In addition to in-house kitchens, the company is also introducing QSR carts and lobby stores under the brand name 'Townhouse Cafe', offering ready-to-eat food options and on-the-go customer needs without the wait time of traditional restaurants,' the company stated in a release. The company had launched a pilot programme in January this year across 100 company-serviced hotels in select cities such as Delhi, Gurugram, Hyderabad, and Bengaluru, following which it is being launched nationwide. 'The initiative aims to enhance the in-hotel dining experience for guests by offering fresh, convenient, and quality meal options across its network,' said Varun Jain, chief operating officer, Oyo. 'To support this, Oyo is developing a network of trusted F&B experts in key cities such as Delhi, Mumbai, Bengaluru, Hyderabad, Pune, Indore, Kolkata, Jaipur, and Lucknow,' Jain added. Oyo's initiative is expected to improve customer experiences at its company-serviced hotels at a time when more and more Indians are willing to spend on hotel stays amid a premiumisation trend. HVS Anarock said in a recent report on India's hospitality industry that the branded economy hotel segment, which accounts for just 5–7 per cent of total supply, is emerging as a high-potential growth frontier, particularly in Tier-2, -3 and -4 cities, where value-driven travel is on the rise. 'Encouraged by the current momentum, we expect nationwide occupancy to reach 70 per cent and average room rates (ARR) to cross the ₹10,000 mark in 2026," the report noted. ARR climbed to ₹7,800–8,000 in 2024, marking a 7–9 per cent growth over 2023.
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Business Standard
01-05-2025
- Business
- Business Standard
OYO to enter F&B with in-house kitchens, QSR carts in serviced hotels
Global travel tech firm OYO on Thursday said it plans to enter the food and beverage business with in-house kitchens and Quick Service Restaurant (QSR) carts at its company-serviced hotels. The QSR initiative, under brand name 'Townhouse Cafe', will focus on the 'Townhouse by OYO' branded hotels. It will cover 1,500 company-serviced hotels during the first phase of the programme in FY2025-26. Besides, guests can order meals through online platforms, including the OYO app and website, as well as online travel agents, by selecting the "Kitchen Services" option. The kitchen setup would vary from a full-fledged commercial kitchen for an extensive menu or a pantry setup for essential food items, based on the individual hotel profile and back-end infrastructure. "The F&B initiative is a result of consistent consumer feedback that the hotels should provide in-room dining options as well. The programme is expected to increase customer satisfaction scores. "OYO is expecting F&B to contribute 5-10 per cent additional revenue at the hotel level on a stable state basis," the company stated. To test the concept, OYO launched a pilot programme since January this year across 100 company-serviced hotels in cities such as Delhi, Gurugram, Hyderabad and Bengaluru. According to the company, the successful implementation of this pilot has paved the way for the nationwide rollout in the upcoming fiscal year. "The initiative aims to enhance the in-hotel dining experience for guests by offering fresh, convenient, and quality meal options across its network. "...OYO is developing a network of trusted F&B experts in key cities such as Delhi, Mumbai, Bengaluru, Hyderabad, Pune, Indore, Kolkata, Jaipur, and Lucknow," Varun Jain, Chief Operating Officer at OYO, said.