Latest news with #WMotors
The National
24-05-2025
- Automotive
- The National
ROX Motor begins UAE journey with W Motors to manufacture new energy vehicles
ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to localise production and assembly of its vehicles in the UAE. The agreement, signed at Make it in the Emirates 2025 event last week, marks a major milestone in enhancing regional manufacturing and supporting the country's industrial and sustainability goals. As part of this collaboration, ROX Motor will begin producing its vehicles - starting with the ROX 01 - at W Motors' new facility in Abu Dhabi. This move signifies the first time ROX vehicles will be manufactured outside China, reflecting a commitment to local adaptation and regional resilience. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis Yan, founder and chief executive of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond.' Ralph Debbas, founder and chief executive of W Motors, said: 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies' roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor is accelerating innovation through strategic technology partnerships in the UAE. The company recently entered into a collaboration with Enercap to advance high-performance battery cell applications across its product line, enhancing deployment and operational efficiency regionally and globally. ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint R&D on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300bn strategy. Borouge collaboration brings advanced polyolefin innovation, enabling lighter, more durable interiors and exteriors tailored for everyday use - from bustling city streets to open desert.
What's On
22-05-2025
- Automotive
- What's On
ROX Motor announces partnership with W Motors to create NEVs in Abu Dhabi
Sponsored: This partnership will increase the UAE's industrial base, tech innovation and net-zero goals… ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to bring production and assembly of its vehicles into the United Arab Emirates. The agreement, signed at Make it in the Emirates (MIITE) 2025, marks a major milestone in enhancing the regions manufacturing and supporting the UAE's industrial and sustainability goals. As part of this collaboration, ROX Motor will begin producing its vehicles – starting with the ROX 01 – at W Motors' new facility in Abu Dhabi. This move signifies the first time ROX vehicles will be manufactured outside of China, reflecting a commitment to local adaptation and regional resilience. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis, founder and CEO of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond. Ralph Debbas, founder and CEO of W Motors, added: 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies' roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor is accelerating innovation through strategic technology partnerships in the UAE. The company recently entered a collaboration with Enercap to advance high-performance battery cell applications across its products, enhancing deployment and operational efficiency regionally and globally. ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint research and development on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300bn strategy. Borouge collaboration brings advanced polyolefin innovation, enabling lighter, more durable interiors and exteriors tailored for everyday use – from bustling city streets to open desert. > Sign up for FREE to get exclusive updates that you are interested in
Gulf Today
22-05-2025
- Automotive
- Gulf Today
ROX Motor announces collaboration with W Motors to assemble NEVs in the UAE
ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to localise production and assembly of its vehicles in the United Arab Emirates. The agreement, signed at Make it in the Emirates (MIITE) 2025, marks a major milestone in enhancing regional manufacturing and supporting the UAE's industrial and sustainability goals. As part of this collaboration, ROX Motor will begin producing its vehicles—starting with the ROX 01—at W Motors' new facility in Abu Dhabi. This move signifies the first time ROX vehicles will be manufactured outside of China, reflecting a commitment to local adaptation and regional resilience. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis, Founder & CEO of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond.' Ralph Debbas, Founder & CEO of W Motors, added, 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300Bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies' roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor is accelerating innovation through strategic technology partnerships in the UAE. The company recently entered a collaboration with Enercap to advance high-performance battery cell applications across its product line — enhancing deployment and operational efficiency regionally and globally. ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint R&D on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300B strategy.
Gulf Business
22-05-2025
- Automotive
- Gulf Business
ROX motor announces deal with W motors to produce NEVs in Abu Dhabi
Image: Supplied ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to localise production and assembly of its vehicles in the United Arab Emirates. The agreement, signed at Make it in the Emirates (MIITE) 2025, marks a major milestone in enhancing regional manufacturing and supporting the UAE's industrial and sustainability goals. As part of this collaboration, 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis, founder and CEO of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond.' Ralph Debbas, founder and CEO of W Motors, added: 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint R&D on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300bn strategy. Borouge collaboration brings advanced polyolefin innovation, enabling lighter, more durable interiors and exteriors tailored for everyday use – from bustling city streets to open desert.
Zawya
22-05-2025
- Automotive
- Zawya
ROX Motor partners with W Motors to manufacture new energy vehicles in Abu Dhabi
Dubai, UAE: ROX Motor, the global luxury electric vehicle brand, has entered a strategic manufacturing partnership with UAE-based W Motors to localise production of its new electric vehicles in Abu Dhabi. Signed during the Make it in the Emirates (MIITE) 2025, the agreement marks the first time ROX Motor will manufacture outside of China. This strategic move aims to accelerate Rox Motor's expansion in the Middle East, support the UAE's industrialisation goals, and deliver next-generation NEVs tailored to regional needs. As part of this collaboration, ROX Motor will begin producing its vehicles starting with the ROX 01—at W Motors' new facility in Abu Dhabi. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies. Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond,' said Jarvis, Founder & CEO of ROX Motor. Set to be assembled at W Motors' newly established state-of-the-art facility in Abu Dhabi, the partnership shows ROX Motor's commitment to regional adaptation, industrial empowerment, and supply chain resilience. Ralph Debbas, Founder & CEO of W Motors, added, 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' This strategic initiative aligns with the UAE's national directives, including Operation 300Bn, Industry 4.0, and the Net Zero by 2050 agenda empowering the transition toward a diversified, knowledge-driven, and sustainable economy. Beyond manufacturing, ROX Motor is actively depending on its technological footprint in the UAE. The company recently collaborated with Enercap to support new high-performance battery development for ROX's NEV lineup. Furthermore, a joint R&D initiative with Borouge, the region's petrochemical leader, will explore cutting-edge polyolefin materials for automotive use advancing localised materials science and strengthening the regional supply ecosystem. Media contact contact@ About Rox Motor ROX Motor is an international new-energy vehicle company, focused on Smart, All-terrain, REEV innovation. We are dedicated to empowering those who yearn to explore faraway places through advanced technologies. Our vision is to become the world's leading outdoor lifestyle brand. For more information, please visit their website About W Motors Founded in 2012, W Motors is the Middle East's first manufacturer of high-performance luxury sports cars and has since evolved into a fully integrated mobility solutions provider. Headquartered in Dubai, UAE, the company specialises in automotive design, engineering, research and development, manufacturing, and technology consultancy. W Motors is renowned for its iconic vehicles, including the Lykan HyperSport, which gained international acclaim in Universal Studios' Furious 7, and the Fenyr SuperSport. Through its Special Projects Division, W Motors develops bespoke mobility solutions, such as the GHIATH program for Dubai Police, emphasising security, defence, and smart technologies. In 2024, the company inaugurated its state-of-the-art automotive facility in Dubai, encompassing its headquarters, design and engineering centre, R&D incubator, production lines, and the region's only automotive-focused composites division.
