Latest news with #WhiteMaltesers
Scottish Sun
07-07-2025
- Business
- Scottish Sun
Shoppers spot discontinued Maltesers flavour back on UK supermarket shelves after a decade
Plus how to save money when buying chocolate SAVVY shoppers have spotted a discontinued Maltesers flavour back on UK supermarkets shelves after a decade away. The happy news was posted on the very popular Facebook group NewfoodsUK. Advertisement 2 A new flavour of Maltesers was spotted on supermarket shelves Credit: Alamy New Maltesers discovered in Sainsburys 2 Shoppers spotted the sharer bag of White Chocolate Maltesers in Sainsburys Credit: Facebook / Newfoodsuk The image of the sharer bag was captioned: "More to share bags of the new White Chocolate Maltesers now available at Sainsbury's" The post racked up nearly 500 likes and 200 comments from chocolate fans eager to share their excitement. One user wrote: "Had a whole bag to myself Friday night, nice, love Maltesers. "I did buy from Sainsbury's was on a nectar offer too." Advertisement Another said: "I would love these." "This is what I was looking for last week!," declared a third fan. Another added: "I need these." Many more claimed they looked "yummy" and couldn't wait to buy them. Advertisement The White chocolate snacks Maltesers' new white chocolate snacks are available at major retailers — but sweet lovers will need to act fast before they sell out. They were the white chocolate version of Maltesers. The key difference between them and the original was that, instead of being covered in milk chocolate, they were covered in a delicious white chocolate coating. Maltesers are round balls of malted milk covered in chocolate. Advertisement They were launched in 1937 after being created by American Forrest Mars Sr. Maltesers were were originally aimed at "dieting women" as a "lighter" way to enjoy chocolate. How to save money on chocolate We all love a bit of chocolate from now and then, but you don't have to break the bank buying your favourite bar. Consumer reporter Sam Walker reveals how to cut costs... Go own brand - if you're not too fussed about flavour and just want to supplant your chocolate cravings, you'll save by going for the supermarket's own brand bars. Shop around - if you've spotted your favourite variety at the supermarket, make sure you check if it's cheaper elsewhere. Websites like let you compare prices on products across all the major chains to see if you're getting the best deal. Look out for yellow stickers - supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they've been reduced. They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged. Buy bigger bars - most of the time, but not always, chocolate is cheaper per 100g the larger the bar. So if you've got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger. They have since become popular across Europe and in Canada, Australia and New Zealand. White Maltesers were discontinued in 2014 White Maltesers were pulled from shelves 11 years after they first launched in 2003. Advertisement White Maltesers were originally launched as a seasonal product but became so popular that they began being sold all year round. It has been reported that they were discontinued due low sales but many chocolate lovers were devastated to see the end of their run. In 2017 a petition was started to bring the sweet treat back. The petition's creator had hoped to garner 2,500 signatures of support but as of March 2024 only 1,637 had signed the campaign. Advertisement In 2022 Mars launched a dark chocolate version of Maltesers.
Scottish Sun
29-06-2025
- General
- Scottish Sun
Shoppers spot discontinued Maltesers flavour hitting UK shelves as they scramble to stock up
Read below to see where you can buy discontinued chocolate bars CHOC SHOCK Shoppers spot discontinued Maltesers flavour hitting UK shelves as they scramble to stock up A SAVVY shopper has spotted a discontinued Maltesers flavour back on UK shelves — and sweet treat fans are scrambling to stock up. The Malteser lover posted the find on the popular Facebook group NewfoodsUK. 1 The discontinued Maltsers were posted on the popular Facebook group NewfoodsUK They wrote: "Smaller bags of the new White Chocolate Maltesers spotted at our local convenience store!" The post racked up hundreds of likes and comments from chocolate fans eager to share their excitement. One user wrote: "Finally they are back, loved them the first time around, gutted when they stopped them, might have to hunt around some convenience stores tomorrow." "Loved these," commented a second. A third user said: "Omg white malteasers not been out in years." While a fourth disappointed shopper added: "Can't get hold of them anywhere morrisons is always sold out." Maltesers' new white chocolate snacks are available at major retailers — but sweet lovers will need to act fast before they sell out. What were White Maltesers? White Chocolate Maltesers were the white-chocolate version of Maltesers. The key difference between them and the original was that, instead of being covered in milk chocolate, they were covered in a delicious white chocolate coating. Maltesers are round balls of malted milk covered in chocolate. They were launched in 1937 after being created by American Forrest Mars Sr. Maltesers were first released in the UK and were originally aimed at "dieting women" as a "lighter" way to enjoy chocolate. They have since become popular across Europe and in Canada, Australia and New Zealand. Why and when were White Maltesers discontinued? White Maltesers were discontinued in 2014. They were pulled from shelves 11 years after they first launched in 2003. White Maltesers were originally launched as a seasonal product but became so popular that they began being sold all year round. It has been reported that they were discontinued due low sales but many chocolate lovers were devastated to see the end of their run. In 2017 a petition was started to bring the sweet treat back. The petition's creator had hoped to garner 2,500 signatures of support but as of March 2024 only 1,637 had signed the campaign.
Daily Mirror
27-06-2025
- Entertainment
- Daily Mirror
Major crisps brand brings back iconic flavour 20 years after it was discontinued
After two decades of pleading, crisp fans' wishes have been granted as the return of a 90s and early noughties favourite is set to return this summer A nostalgic and tangy crisp flavour is making a bold comeback after last being on the shelves 20 years ago, with an exact return date confirmed. Discos, the crisps owned by KP Snacks, is returning with the popular pickled onion flavour, which was last seen back in 2005, and people are chuffed. And the good news is, the return of the iconic flavour is here to stay. Fans will find the pickled onion flavoured Discos in convenience stores across the UK from August 27, and they will be priced at £1.35 for a 70g bag. Brits were so heartbroken about the disapperance of the flavour, one passionate individual went to the extreme of trying to persuade KP Snacks to bring them back some 12 years after they disappeared from shelves. Launching a petition, the super-fan wrote: "These crisps were by far the best tasting pickled onion crisps on the market! Fellow crisp lovers help bring these back! KP can you not bring them back for a trial Halloween?!" The petition was signed by 428 supporters who all agreed they should return in what was described as an "important cause". Back in 2024, one person took to X to call Discos the "best ever" in a post and gushed: "As a nation, we don't give enough credit to Discos for being some of the best crisps around." Another crisp lover chimed: "I'd sell my soul for a pack of picked onion discos..." Amy Heap, marketing manager at Discos said: "This legendary flavour has been a fan favourite for years, and its mouth-tingling tang is guaranteed to take your snack game to the next level. "Whether you've loved them forever or you're just discovering their iconic punch, we can't wait for you to tear open a bag and try them." It comes after Mars recently confirmed one of its beloved chocolates will be making a return after being discontinued over 10 years ago. The major food corporation has confirmed that white chocolate Maltesers are back. The chocolate snack hit the shelves of major supermarket chains and independent retailers on June 16, with shoppers able to choose from fun-sized and share bag sizes. Maltesers are balls of crunchy, light, and airy malt coated in milk chocolate. White Maltesers first came to the UK nearly 25 years ago back in 2003. Originally, they were a seasonal product but became so popular that they began being sold all year round. Sadly, the white chocolate option was discontinued in the UK over a decade ago in 2014, reportedly due to low sales. However, fans called for the snack to make a return ever since. One fan on X - formerly Twitter - posted: "I beg @MaltesersUK bring white chocolate Malteasers back, I crave them every week."
Daily Mirror
13-06-2025
- Entertainment
- Daily Mirror
Maltesers fans got wild for new 'moreish' flavour as they rush to buy it
Maltesers are an iconic chocolate treat known and loved since their invention in the 1930s. A new flavour has caused a flurry of excitement among chocolate lovers eager to track them down Maltesers fans are eager to get their hands on a new flavour of the beloved sweet treat after spotting it in the supermarket. The popular confectionery has been a staple in the Mars family since it was created back in 1936 by Forrest Mars Sr, going on to be sold to the masses one year later. A sweet, small sphere; Maltesers are crafted from honeycomb that's then coated in a thick, creamy layer of milk chocolate. The treat derives its distinctive malt flavour - and name - from its famed honeycomb centre. This flavour is something known and loved across the nation but now, there's a new version making its presence known in supermarkets and stores up and down the country. White Maltesers are back, much to the delight of fans. This version of the iconic confectionery proved popular when it hit the shelves over a decade ago - and caused sadness when it was discontinued. Chocolate lovers are eager to snap them up now they've returned again. Hit food account Sweet Reviews UK has built a loyal following on social media after regularly sharing news and updates on the latest sweet treat releases. Recently, the account spotlighted the returning white chocolate Maltesers after picking up a pack from Morrisons. Sharing a simple image of the white chocolate packet of Maltesers on Instagram, Sweet Reviews UK penned: 'We finally got our hands on the new White Chocolate Maltesers - and even though it was only the small snack-size bags, they did not disappoint! 'Deliciously sweet with that classic malty crunch, they've got an almost caramelised flavour that makes them seriously moreish.' There was one complaint, though. Sweet Reviews added: 'We're gutted we haven't found the big bags yet… but let's be honest, our waistlines are probably grateful as we could easily demolish a lot of these!' They rated the white Maltesers nine out of 10 and shared they'd spotted them at Morrisons. In the comments section, people shared their thoughts. One person said: 'I can't wait to try these, they look so good'. Another, who appeared to have never tried white Maltesers before, said: 'Omg I need them right NOW. I can't believe we're only just getting white Maltesers in 2025!! I feel like these should've always been a thing!! What a time to be alive!!' A third shared: 'Apparently Morrisons are going to be stocking a more to share version soon. As in a big bag but for £3'. Sweet Reviews UK replied: 'Yes, the bigger bags are in a lot of Morrisons stores now, just our one that doesn't seem to have the big bags! They're in a lot of stores now'. When news of white Maltesers' return was shared on TikTok, people were equally eager to snap them up. One person commented: 'These were the best so gutted they were discontinued' while another declared: 'Yes they are better than the regular Maltesers!! I've not recovered from them being discontinued'. When Maltesers first arrived on the scene, they were first marketed as 'energy balls' and sold in boxes before proving phenomenally popular among those with a sweet tooth. According to the brand's website, 187 million Maltesers are sold annually in the UK, which translates to around 'six products every second'.
South Wales Argus
11-06-2025
- Entertainment
- South Wales Argus
Mars confirms White Maltesers returning after 'huge demand'
White Maltesers, which left the shelves 11 years ago, are officially coming back. They have recently been seen by shoppers, with some wondering if it was leading to an official return. Now Mars Wrigley, which is also responsible for M&Ms, Snickers, Skittles and, of course, Mars bars, has confirmed the news. A packet of the returning White Maltesers (Image: Mars Wrigley) Mars confirms White Maltesers returning after 'huge demand' White Maltesers were launched by Mars in 2003 in the UK. However, the chocolates were discontinued in 2014 due to "low sales". Since then, fans have been demanding the treat make a return, with multiple petitions even appearing online. One fan on X (formerly Twitter) said: "@MaltesersUK bring back the white chocolate Maltesers please." Another person posted: "Had a dream last night that white chocolate maltesers were back and I bought a whole crate of them." Discontinued UK Sweets/Chocolates Now, after what Mars Wrigley has said was "huge public demand", the popular snack is making its "long-awaited comeback". The new product combines the "classic Maltesers crunchy centre with a "thin layer of white chocolate". A spokesperson from Mars Wrigley said: 'We're delighted to bring Maltesers White Chocolate back for the passionate fans who have been anticipating their return for years. "Maltesers is all about encouraging people to look on the light side of life and so definitely try them if you've not done so before.' Fans excited for return of "all time favourite" White Maltesers White Maltesers have been spotted in some UK stores and shared on social media. Facebook account Newfoodsuk posted a picture of a packet with the caption: "Trying the new White Chocolate Maltesers, and yes they are as good as we remember." Fans rushed to the comments with excitement. One said: "I need them right this instant. They are my all-time favourite snack and wanted them back so much." Another said: "Ahhhh these are one of my favourite chocolates everrrrrr, where can I get these! I've been waiting years!!" A third joked: "Waited my whole life for these to come back." Recommended reading: Morrisons is already advertising white Maltesers in three different size packs on its website. Starting at a 30g pack for £1.05, there is also a 74g pack for £2.50 or a 126g sharing bag for £2.95. Maltesers White Chocolate will be widely available from June 16, Mars Wrigley said.
