Latest news with #YachtWorld
Associated Press
6 days ago
- Business
- Associated Press
Boats Group Debuts Internal AI Customer Support Agent to Deliver Faster, More Consistent Help for Dealers and YachtCloser Users
MIAMI, June 4, 2025 /PRNewswire/ -- Boats Group today announced the launch of its new Customer Support Agent, an internal AI-powered tool that helps the company's account management and support teams deliver faster, more consistent assistance to dealers, brokers, and OEMs across its marketplaces—including YachtWorld, Boat Trader, and transaction platform YachtCloser. The AI Customer Support Agent provides Boats Group employees with instant, step-by-step instructions—complete with screenshots—for the most frequently asked customer questions. This includes everything from managing inventory listings to navigating reporting dashboards and using YachtCloser. 'Our goal is to be more responsive without sacrificing quality,' said John Barrile, Chief Technology Officer at Boats Group. 'AI Customer Support Agent doesn't replace the personal touch—it reinforces it by giving our team better tools to deliver clear, reliable help.' Designed specifically to support human agents, the AI Customer Support Agent is not a chatbot or automated responder. Instead, it enhances the team's ability to assist customers quickly and accurately, particularly when solving repetitive or technical tasks. The result is a more efficient, more dependable support experience for Boats Group clients, without losing the relationship-first approach the company is known for. This launch is part of a broader AI strategy focused on real-world usefulness over buzzword adoption. By developing tools in collaboration with beta users and frontline support teams, Boats Group ensures each AI feature is built for the practical workflows of the marine industry. 'While many companies are racing to launch AI features, we're focused on building the ones that truly help our customers succeed,' said Mike Grabowski, Chief Product Officer at Boats Group. 'AI Customer Support Agent is the kind of tool that doesn't just save time—it improves the overall experience.' Boats Group's investment in AI is centered around enabling its team and partners to work smarter, not replacing people. With more AI-driven features planned in 2025 and beyond, Boats Group remains committed to developing tools that support both human expertise and customer expectations. For more information about AI Customer Support Agent and Boats Group's approach to AI, visit About Boats Group Boats Group operates the world's most trusted and widely used online marketplaces for buying and selling boats, including Boat Trader, YachtWorld, and For over 30 years, Boats Group has led the marine industry's transformation, consistently setting the standard for how boats are discovered, marketed, and sold online. Today, the company reaches more than 200 million boat shoppers annually and is powering the next generation of recreational boating commerce with AI-enabled tools, data-driven marketing solutions, financing services, and actionable insights. Backed by the largest inventory and audience in the industry, Boats Group helps OEMs, dealers, and brokers grow their business and connect with buyers more efficiently than any other source. Media Contact: Courtney Chalmers VP of Marketing, Boats Group Email: [email protected] Phone: 1-877-354-4069 View original content to download multimedia: SOURCE Boats Group, LLC
Associated Press
02-04-2025
- Business
- Associated Press
Boats Group Extends Partnership with OneWater Marine and Denison Yachting, Reinforcing Commitment to Digital Excellence
MIAMI, April 2, 2025 /PRNewswire/ -- Boats Group, the leading online marketplace for buying and selling boats, announced that OneWater Marine, a premier marine retailer, has renewed its multi-year partnership with Boats Group. This renewal reflects OneWater's confidence in Boats Group's ability to drive enhanced customer engagement and ultimately boost boat sales. Bob Denison, President of Denison Yachting, a OneWater Marine company, along with Robert Long, Vice President of Marketing, have led this collaboration. With their deep-rooted expertise in digital marketing and the brokerage industry, Denison and Long have been pivotal in aligning OneWater's utilization of Boats Group's platforms. Their understanding of the evolving digital landscape and its role in the boat-buying experience reinforces why Boats Group remains a key partner. 'Denison Yachting is committed to delivering the best possible experience for boat buyers and sellers, and Boats Group continues to be the gold standard in online marketplaces,' said Bob Denison. 'This partnership ensures that our listings receive maximum visibility, connects us with active customers, and ultimately drives sales.' Over the past two years, Boats Group has introduced significant innovations to improve the online shopping experience, making it easier for consumers to browse listings, compare options, and make confident purchasing decisions. OneWater Marine values these enhancements and will continue to benefit from Boats Group's audience reach, lead generation capabilities, and data-driven marketing strategies. 'This partnership underscores our shared vision of innovation and growth in the boating industry,' said Andreas Madsen, CRO of Boats Group. 'Bob Denison and the OneWater team understand the critical role we play in today's market, and we are proud to be their trusted partner in delivering the tools and technology that accelerate their success.' The renewed agreement between OneWater Marine and Boats Group solidifies their commitment to providing the best experience for boat buyers and sellers. As the industry evolves, this partnership will continue to drive visibility, engagement, and sales—ensuring OneWater Marine remains at the forefront of marine retail. About Boats Group Boats Group operates the world's leading online marketplaces for buying and selling boats, including Boat Trader, YachtWorld, and With a global audience of millions of boat buyers, we provide data-driven marketing solutions, AI-driven tools, financing services, and industry insights to help OEMs, dealers, and brokers maximize their sales potential. About OneWater Marine, Inc. OneWater Marine Inc. is one of the largest and fastest-growing premium marine retailers in the United States. OneWater operates a total of 98 retail locations, 9 distribution centers/warehouses and multiple online marketplaces in 19 different states, several of which are in the top twenty states for marine retail expenditures. OneWater offers a broad range of products and services and has diversified revenue streams, which include the sale of new and pre-owned boats, finance and insurance products, parts and accessories, maintenance, repair, and other services.
