Latest news with #shoppingevent
Arabian Business
2 days ago
- Business
- Arabian Business
Amazon extends Prime Day sale due to ‘thoughtful shopping' shift in UAE, Saudi, says chief
Amazon has announced its longest-ever Prime Day in the Middle East, extending the annual shopping event to seven days from July 25 July-31, as customers in the UAE and Saudi Arabia increasingly adopt strategic approaches to spending. 'We are seeing a significant shift toward more thoughtful, strategic shopping — customers are no longer simply making impulse purchases but are becoming savvy deal-hunters who carefully research prices and strategically time their purchases around major sale events,' Stefano Martinelli, Vice President of Amazon Middle East and North Africa told Arabian Business. According to Martinelli, the research conducted by HarrisX for Amazon, combined with internal insights, shows a marked shift in shopping behaviour. Amazon Prime Day 2025 extended to seven Days in UAE, Saudi Arabia 'This approach to shopping shows how consumers are becoming more sophisticated in their purchasing decisions, particularly appreciating extended sale periods that allow them to make well-considered choices,' he said. According to the research, 80 per cent of Saudi Arabian shoppers and 75 per cent of UAE consumers report a strong sense of accomplishment when securing items during limited-time offers, with many saying it brings as much satisfaction as traditional leisure activities. Digital memberships are also growing in importance, with 81 per cent of Saudi shoppers and 73 per cent of UAE customers viewing them as essential for convenience. Globally, Amazon Prime now serves over 200 million paid members. 'Understanding these evolving preferences has continued to shape our approach to Prime Day, which we have now extended into a week-long sale event. I'm particularly proud of all the ways we are helping members make the most out of Prime Day, directly responding to local shopping preferences with an extended seven-day sale featuring millions of deals across brands they love, as well as ways to save even more through instant bank discounts, flexible payment options, fast and free delivery options,' Martinelli said. 'There has never been a better time to be a Prime member, and there are lots of ways to save in the week ahead whether Prime members are crossing items off their wish lists, preparing for summer trips, or getting ready for back-to-school season,' he added. Shoppers also prefer longer sales, with 73 per cent of UAE customers and 80 per cent of Saudi customers favouring extended periods. 'Shoppers across the UAE and Saudi Arabia are becoming increasingly strategic in their approach to major sales events like Prime Day. Our research shows that more than a third (36 per cent) of regional customers now actively research prices and utilise various tools to secure the best possible deals. In the UAE specifically, nearly one in three shoppers (29 per cent) deliberately time their purchases to coincide with sales events, showcasing a growing sophistication in shopping behavior and a clear focus on maximising value for money,' Martinelli said. Prime Day offers millions of deals across more than 30 categories, including access to products from Amazon US, UK and Germany through the Global Store. 'This extended format isn't just about giving Prime members more time to shop – it's about creating a more relaxed and convenient shopping experience for them,' he added. Prime Day 2025 offers week-long deals across 30+ categories in UAE, KSA For the first time, Prime Day also includes discounts in Amazon Bazaar, a recently launched in-app shopping experience featuring fashion, home and lifestyle products, with many items priced at AED25 or less. Amazon has focused on fast delivery as a core trust driver. 'Today, we offer Same-Day Delivery and Next-Day Delivery options across major cities in both the UAE and Saudi Arabia, demonstrating our commitment to speed and convenience. Our delivery network has expanded substantially across both countries, allowing us to reach customers faster than ever before, with some items arriving in as little as a few hours in select cities,' Martinelli explained, highlighting a recent partnership with UAE-based 7X to transform urban delivery in Dubai. 'This type of innovation, alongside our existing delivery infrastructure and AI-powered systems, helps us prepare for high-volume shopping events like Prime Day, ensuring we can maintain our delivery promises to customers even during peak periods,' he said. Prime membership in the region, priced at AED/SAR 16 per month or AED/SAR 140 annually, offers benefits including unlimited free same-day and one-day delivery on eligible items, free international delivery, and access to entertainment services such as Prime Video and Prime Gaming. In the UAE, members also get Deliveroo Plus Silver and Amazon Fresh. Popular categories during previous Prime Days included electronics, beauty, grocery, health and personal care, and home. This year's deals include brands such as Samsung, Dyson, Bose, Tommy Hilfiger, and Adidas, as well as local small businesses. 'Prime Day is more than just a sale — it's our way of celebrating and thanking our valued Prime members. This special event is curated exclusively for Prime members, offering them access to millions of deals across more than 30 categories, including access to incredible deals from Amazon US, UK and Germany via the Global Store. Prime Day combines incredible exclusive deals with all the year-round benefits of Prime membership, including free and fast delivery options, access to Prime Video, Amazon Fresh, Prime Gaming, and more. It's an annual shopping event that brings exceptional savings and fast delivery options to our Prime members across a wide selection of products they want and need from both local and international brands,' Martinelli said.
Arabian Business
15-07-2025
- Business
- Arabian Business
Amazon extends Prime Day in UAE to seven days starting July 25
Amazon has announced that Prime Day will run for seven days in the UAE, from July 25 at 12:01 AM local time until July 31. Prime members can access deals on across more than 30 categories including essentials, school items, groceries, Amazon Fresh, electronics, fashion, beauty, kitchen products, home goods, toys, and Amazon Devices. The shopping event offers deals from local and international brands, bank discounts, payment options, and delivery services for Prime members preparing for summer and the back-to-school season. 'Prime Day is our exclusive annual shopping event that brings exceptional savings and fast delivery options to our Prime members across a wide breadth of products they want and need from both local and international brands. This year, we are delivering even more value by extending the sale event to seven days, giving members in the UAE more time to explore millions of deals on products they love,' Stefano Martinelli, Vice President of Amazon Middle East and North Africa said. 'With new offers dropping throughout the sale event, we are thrilled to deliver our biggest Prime Day yet and reinforce our commitment to making life both easier and more enjoyable for members,' he added. Prime Day: Extended savings and deals Prime members can shop deals from Samsung, Philips, Sony, Bose, Levoit, Dyson, Braun, Ninja, Whoop, ASICS, Boss, Roborock, Humantra, Anker, PlayStation, LEGO, Crocs, Sketchers, Guess, JW PEI, Tissot, Hisense, CeraVe, e.l.f., Rimmel London, Pampers, and Ariel. The event will support local small and medium-sized businesses. Prime members will access deals from Amazon US, UK, and Germany through the Global Store with international delivery on products. New deals will appear throughout the seven-day period, with bank discounts available from select financial institutions. Prime Day will feature savings on Amazon Bazaar, a shopping experience launched within the mobile app. The platform offers fashion, home, and lifestyle products, with most items priced at AED 25 or less and some products starting at AED 4. Prime members can access Amazon Bazaar by tapping the Bazaar icon on the mobile app, searching for 'Bazaar', or visiting on mobile browsers. Prime membership costs AED 16 per month or AED 140 per year in the UAE. Non-Prime members can join at to access Prime Day deals and year-round benefits. Members can add items to lists before Prime Day to track deals or use Buy Again to find deals on frequently purchased products. Prime membership includes: Free same-day and one-day delivery on orders placed before 12 PM with no minimum purchase requirement. Free international delivery from Amazon US, UK, and Germany through the Global Store with no minimum purchase. Access to Prime Day, early access to seasonal sales including White Friday Sale, and year-round discounts on local and international brands. Amazon Fresh service offering groceries and essentials with two-hour scheduled delivery at select locations. Prime Video streaming service with movies and TV series, including Amazon Original movie Heads of State starring John Cena and Idris Elba, crime drama Ballard featuring Maggie Q, and the third season of The Summer I Turned Pretty premiering July 16. Prime Gaming providing game content and a library of games. Deliveroo Plus Silver offering delivery on orders of AED 60 or more from restaurants, grocery stores, and retail stores. Amazon Home Services is providing 10 per cent off professional services with no discount cap on unlimited orders. Prime members can shop through the Amazon app or the website. 'Prime remains the best way to experience everything Amazon has to offer, and we are excited to help our members make the most of their shopping with unbeatable savings once again this Prime Day,' Martinelli said.
The Sun
09-07-2025
- Business
- The Sun
The Dyson Airwrap I.D is literally my prized possession and it's been slashed by £80 for Prime Day
AMAZON has been dropping some incredible deals for its Prime Day sale, and I've spotted a huge discount one of the beauty world's best-loved products. The Dyson Airwrap I.D has been slashed by an impressive £80 for the shopping event, taking it down from £479.99 to £399.99. Dyson Airwrap i.d. Multi-Styler and Dryer, £399.99 (was £479.99) The air styler is the most sought-after beauty tech tool, so it's rare to see it be slashed so significantly. I got my Dyson Airwrap I.D earlier this year and I can honestly say that it's transformed my haircare routine. After years of trying and failing to master the art of a bouncy blow-out, the Airwrap's user-friendly design has been a game-changer for me. The I.D is an upgraded version of the original model, which can be controlled through your smartphone. Using the Dyson app, beauty fans are able to create a personalised styling routine, which makes the Airwrap switch between the settings automatically. It comes with a storage case and six attachments, including two of the iconic auto-wrap barrels. Dyson Airwrap i.d. Multi-Styler and Dryer, £399.99 (was £479.99) BUY HERE There are two versions designed for either straight/ wavy hair or curly/ coil hair, with different attachments to suit each hair type. Both versions have been slashed to £399.99 in the Amazon Prime sale, but it's unclear how long the deal will be running. For more information on the viral buy, you can ready my full review of the Dyson Airwrap I.D. The hair drying nozzle and the 40mm curling barrel are my go-to attachments for creating bouncy curls, and I've found the key to ensuring the style stays in place all day is to use a mousse while the hair is still wet. My favourite is the Color Wow Xtra Large Bombshell Volumiser, which is also on sale for Amazon Prime Day. It's reduced by an impressive 43% right now, so shoppers can pick it up for £13.68 instead of £24. You can follow The Sun's live blog for all the top Amazon Prime Day deals as they come in. Amazon's shopping extravaganza is live from 8-11 July, but deals are constantly changing. There are plenty of incredible beauty deals currently in the Amazon sale, including Color Wow's viral Dream Coat Spray that's been slashed by 41%. The multifunctional spray works to fight frizz and give a glossy finish to the hair once it's been activated by heat. Fake tan fanatics have also been rushing to pick up the cult St. Tropez One Hour Express Tan, and it's at its lowest price of £12.25 for a 200ml bottle that usually costs £33.
Yahoo
08-07-2025
- Business
- Yahoo
Do you really save money on Prime Day?
One of the biggest online shopping events of the year — Prime Day — will take place July 8-11 across 26 countries. What began in 2015 as a celebration of Amazon's anniversary has since grown into a multiday retail extravaganza that rivals Black Friday and Cyber Monday in both hype and sales volume. But amid the excitement, an important question remains: Do you really save money on Prime Day? Here's what you need to know before loading up your virtual cart. Prime Day is a global sales event created by Amazon that allows Prime members to access exclusive discounts and deals on a number of products across the site. The first Prime Day took place a decade ago to mark Amazon's 20th anniversary. It has since evolved to span several days throughout many countries, with this year's Prime Day event being the longest so far at four days. Shoppers can score limited-time deals on a wide range of products, from big-ticket electronics and home appliances to beauty products, clothing, and Amazon's own devices like Echo speakers and Fire tablets. And millions participate each year. In 2024, global sales for Amazon Prime Day totaled $14.2 billion over a 48-hour period, according to Capital One Shopping Research. Keep in mind that to access these deals, you must be a Prime member, which costs $14.99 per month or $139 per year. However, Amazon offers a free 30-day trial, allowing new users to shop the event without paying up front. Read more: Amazon Prime Day 2025: We found the best deals to shop before the sale officially kicks off You may be wondering whether Prime Day is just another overblown shopping holiday like Black Friday, when retailers offer increasingly unimpressive deals to encourage unnecessary spending. There's no denying that some Prime Day deals offer real value. The key is having a smart shopping strategy in place to purchase items you actually need at a steep discount — not impulsively spending to take advantage of perceived savings. Historically, shoppers have seen discounts of 30%-70% on items such as Apple AirPods, laptops, robot vacuums, smart home devices, and branded kitchen appliances. Amazon's own products, including Kindles, Fire TVs, and Echo Dots, usually come with the deepest discounts. In 2023, Prime Day purchase discounts totaled $2.5 billion, according to Capital One. Retail analysts have found that many of these items are offered at their lowest prices of the year. So yes, if you've had your eye on a specific product and it happens to be on sale during Prime Day, you could walk away with serious savings. Read more: 7 money-saving perks for Amazon Prime members Keep in mind that not all the deals offered on Prime Day are really worth it. It's important to have a plan and do your research ahead of time so you know whether you're looking at a true discount. One common tactic retailers use to encourage spending is 'price anchoring,' where the listed original price is inflated, making the discount look more impressive than it actually is. In some cases, the so-called sale price is just a return to the item's normal price after a brief increase in the weeks leading up to Prime Day. Another issue is the impulse-buy nature of the event. Flash deals and lightning sales are designed to create urgency, leading many shoppers to make purchases they wouldn't otherwise consider. If you buy something you don't need — or wouldn't have bought without the flashy red countdown clock — you're not really saving money, even if the price is lower. If you're hoping to cash in on Amazon Prime savings, it's important to make a game plan. It's easy to get distracted by discounts and make impulsive purchases while browsing. Before you start shopping, make a list of the key items you really want. Prioritize finding deals on those must-haves — and only buy them if it makes sense for your budget. Decide how much money you can comfortably afford to spend on Prime Day ahead of time and stick to that limit. You'll avoid throwing your budget off track and ending up with buyer's remorse. This year, Amazon is offering over 40 personalized deal features to help shoppers find discounts on products they're most likely to be interested in. Look for personalized suggestions within the 'Recommended deals for you,' 'Top deals for you,' and 'Customers' Most-Loved' features to zero in on the deals you may be looking for. Amazon's Subscribe and Save feature offers year-round discounts on items you need to stock up on regularly. On Prime Day, these items may have an additional discount that could help you score extra savings. Many major retailers such as Walmart, Target, and Best Buy will have their own sales and promotions around Prime Day when they know shoppers are in the mood to splurge. Before you check out, compare the price of items in your cart across a few different retailers to ensure you're getting the lowest price overall.
Digital Trends
08-07-2025
- Business
- Digital Trends
For peace of mind: Anker Solix portable power stations are 44% off for Prime Day
Amazon's Prime Day is a great time to look for portable power station deals, as these devices can get pretty expensive. They're a necessity for every home though, and if you don't have one yet, you should check out these two offers for Anker Solix portable power stations. The Anker Solix C1000, originally sold for $799, is down to $449 for a $350 discount, while the Anker Solix F3800 Plus, originally sold for $4,799, is down to $2,699 for a $2,100 discount. However, if you're interested in taking advantage of either of these bargains, we highly recommend moving fast because we're not sure if they'll remain on sale through to the end of the shopping event. Anker Solix C1000 — $449 $799 44% off The Anker Solix C1000 is a portable power station that you can bring during your outdoor adventures, or to use with your devices whenever there's a power outage at home. With a capacity of 1,056Wh and output of up to 2,400W, it will be able to deliver enough juice for most appliances. With an AC power supply and UltraFast charging enabled through the Anker app, the portable power station's battery can go from zero to 100% in as quick as 58 minutes, though you can also recharge it with a 600W solar panel is an fast as 1.8 hours. The Anker Solix C1000 promises 3,000 battery cycles over a 10-year lifespan, and it's 44% off right now for savings of $350. Anker Solix F3800 Plus — $2,699 $4,799 44% off If you want a portable power station that can support your whole home, you should go for the Anker Solix F3800 Plus, which we gave an impressive score of 4.5 stars out of 5 stars in our review. Its base capacity of 3,840Wh can be expanded to 26,880Wh if you purchase additional expansions batteries, and it can provide 6,000W of AC output that can run appliances such as air conditioners, washers, and dryers. The Anker Solix F3800 Plus can be charged using an AC outlet, solar panels, or gas generators, and it can even be paired with the Anker Solix Home Power Panel to function as a whole-house backup system. Get it now while it's 44% off, for a massive $2,100 discount.
