Latest news with #TheDevilWearsPrada
The Guardian
14 hours ago
- Entertainment
- The Guardian
Devil Wears Prada 2 to Spider-Man 4: is the Hollywood hype machine starting too early?
Do you want to know who might be starring, cameoing or in some way appearing in the upcoming sequel to The Devil Wears Prada? Well, you might not have a choice. Ever since filming on the Anne Hathaway/Meryl Streep reunion commenced in New York a few weeks ago, set photos and accompanying news items have become plentiful (don't click that link if you don't want to know the rumors about a major star). Of course, gossip pages breathlessly reporting casting rumors are not sanctioned by a movie studio, like a teaser, poster, trailer or announcement video. At the same time, the movie hype machine has been blurring the line between genuine marketing and tweet-grade micro-teases all summer long. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. Learn more. For example: is there a teaser trailer for next summer's Spider-Man: Brand New Day? It's the next Marvel movie after this July's Fantastic Four reboot, and plenty of summer blockbusters-to-be have called their shots with a teaser a year in advance, so it would make sense to get a little something out there. A teaser is kinda-sorta what Sony posted a few weeks ago, only it was hyped up as a 'suit reveal', which seems like an attempt to redress a 20-second teaser in literal new clothes. It also seems like a backfire if the strategy involves anyone beyond the most diehard 5% of movie-watchers realizing or caring that Tom Holland walks up to the camera wearing a Spider-Man costume that is slightly different than the six other Spider-Man costumes he's donned in other appearances. There is also a behind-the-scenes video of a movie that's barely started filming. It recalls the absurdly lengthy 'chair reveal' of cast members from Avengers: Doomsday parceled out over five hours, which is getting its own sequel soon. (Not everyone was announced, of course. Not least because the movie's screenplay was not finished at the time of that announcement and filming commencement.) Even Christopher Nolan, who has generally mastered the art of keeping his highly anticipated movies to the realm of teasers and trailers – a teaser for his Imax-shot version of The Odyssey emerged just about a year before its planned July 2026 release – succumbed to the hype machine when that Odyssey teaser was accompanied by tickets for select showtimes going on sale. That's right, if you want to plan a movie outing 50 weeks from now, you can see about booking an Odyssey ticket at your local Imax (if applicable). Or rather, you could have if your AMC app didn't crash; most of those showings sold out quickly. To some extent, this is business as usual. There's been year-out hype for movies for literal decades at this point; Alien 3 had a teaser trailer that infamously teased a movie with a completely different premise (Aliens on Earth?!). Some of it is also just the studios attempting to compete with the speed and ferocity of digital-era hype, to be heard above the constant buzz of phone notifications over virtually nothing (as well as the semi-regular global calamity). After all, the days of getting by on trailers, posters and TV ads alone are long gone, right? Maybe not. The biggest global opening of the past weekend was the horror movie Weapons, which exceeded expectations for its launch based largely off of ... trailers that explained the premise of the movie. Obviously there's more to a marketing campaign than that. In the spring, the film launched a website mocked up to look like news postings about Maybrook, the fictional town in the movie, with shades of The Blair Witch Project from 1999. But the baseline of the movie's marketing was a couple of trailers that showed a lot of creepy imagery but said little about the multi-character plot beyond what the movie reveals in its first two minutes: one night, a group of third-graders from the same class mysteriously rise from their beds, run outside, and disappear into the night. The movie is about figuring out what happened to them; no casting announcements, announcement videos, or greetings from the set needed. For well over a year, about the only thing anyone repeated about this movie in the Hollywood trade publications was that it was a 'horror epic' with some elements in common with another 1999 classic, Paul Thomas Anderson's Magnolia. Of course, Weapons operated with the luxury of less attention from both its studio and the outside press. It's not the kind of superhero movie or high-profile sequel that gets clicks a year before it comes out. But this strategy isn't only employed for smaller films. Disney's Lilo & Stitch remake, the second-biggest global hit of the year so far, certainly had plenty of promotion, tie-ins, brand activations and so on. But it successfully waited until much closer to its release date, putting out a couple of traditional low-footage teasers at the end of 2024, and a full trailer a few months before the movie's release in 2025. Sinners, an ambitious movie with an audience more in line with Weapons, also managed to avoid selling much-hyped nothingburgers, and was able to take audiences by surprise. Next year's crop of much-hyped sequels will still probably draw crowds. Streep, Hathaway, Nolan, Spider-Man and whoever is in the Avengers these days all have plenty of fans. But the rush to blow up what would normally be lines in a press release to an epic and ceremonious scale still feels sweaty – maybe sweatier, even, as if companies including Disney are desperate to project the image of day-stopping news when another name of an old X-Men cast member turns up on a chair. As recently as the release of Deadpool & Wolverine, the company prized spoiler protection, with almost none of the movie's various in-joke cameos signaled ahead of time. That seemed like good marketing, but maybe it was just fear of the fact that many of those cameos were intentionally expectations-undermining jokes, rather than mega-applause moments. It's harder to tell in retrospect because the hype machine has spent so much time accidentally eliminating the difference between teasers, spoilers and piles of random crumbs.
Tatler Asia
18 hours ago
- Entertainment
- Tatler Asia
The Lohanaissance is real: Lindsay Lohan serves 8 ultra-stylish looks for ‘Freakier Friday'
The preppy perfection with a double twist This butter-yellow Balmain tweed suit, worn on Good Morning America , was a layered homage tailor-made for fashion insiders. It nodded to Annie James—Lohan's posh London twin in The Parent Trap —with its preppy cardigan-and-skirt energy, while unmistakably echoing Cher Horowitz's iconic yellow plaid set from Clueless . Styled with yellow Christian Louboutin heels, a black Hermès bag and Jessica McCormack diamond earrings, the look bridged two beloved '90s fashion moments while establishing Lohan's current luxury credentials. 'The Devil Wears Prada' wink for fashion lovers Above Lohan blooms in a printed minidress from Oscar de la Renta. (Photo: Instagram / @lindsaylohan) This delicate cherry blossom–printed minidress from Oscar de la Renta's Pre-Fall 2025 collection featured an Easter egg that was more cerebral than visual. Lohan's Instagram caption—'Florals? For Freakier Friday? Groundbreaking. So excited for all that's blooming!'—playfully nods to Meryl Streep's Miranda Priestly in The Devil Wears Prada . Finished with lace detailing and a tumble of golden curls, the look doubled as a stylish litmus test for fashion insiders who caught the clever reference. The Carrie Bradshaw tribute for New York City For the Freakier Friday special screening in New York, Lindsay Lohan wore a custom white Jacquemus midi dress featuring a dramatically ruffled tulle skirt. The tutu moment was a nod to Carrie Bradshaw's iconic Sex and the City opening credits look, confirmed by Lohan on Instagram. The location made the reference even smarter: honouring New York's most iconic fictional fashion figure, in New York, was a move of pure sartorial savvy. The psychedelic power move in Pucci Above The actress wears Pucci's signature Marmo print. (Photo: Instagram / @lindsaylohan) Departing from direct film references, this vibrant 'Marmo' cocktail dress marked a shift into pure fashion territory. The custom Pucci piece featured the house's signature psychedelic marble print in pink, black and beige. Paired with a matching tasselled bag from Pucci's Spring 2025 collection and Aquazzura mules, it was a head-to-toe power move. The deeper message? Aligning with a heritage brand amid its revival signalled mutual recognition—and serious industry clout. The ultimate 'Freaky Friday' homage The London premiere delivered the tour's most emotionally resonant look: a custom Ludovic de Saint Sernin gown in lavender metal mesh, dripping with Swarovski crystals. It was a couture-level reimagining of Anna Coleman's lilac outfit from Freaky Friday 's final wedding scene. The vintage Judith Leiber guitar-shaped clutch sealed the reference, nodding to Anna's band, Pink Slip. This transformation, from early-2000s teen fashion to high-concept luxury, perfectly mirrored Lohan's grown-up evolution. The princess moment with a rockstar edge For the star-studded Los Angeles premiere at El Capitan Theatre, Lohan wore a custom pale pink Miu Miu chiffon gown with crystal-embellished straps—a refined take on classic Disney Princess glamour. But the Easter egg was in the accessories: a US$4,995 Judith Leiber 'Microphone Karaoke' clutch offered a clever nod to Anna Coleman's rockstar alter ego. Paired with rose-cut diamond jewellery by Lorraine Schwartz and Veronica Lake–inspired waves, the look struck a balance between Old Hollywood elegance and pop culture flair. The diplomatic fashion moment in Rosa Mexicano The Mexico City premiere was a masterclass in sartorial diplomacy. Lindsay Lohan wore an architectural fuchsia Balmain gown from Resort 2026, complete with cascading ruffles and a commanding silhouette. While it tapped into the Barbiecore trend, fashion insiders noted a deeper layer: the specific hue matched Rosa Mexicano, a vibrant pink with cultural roots in Mexico. Styled with Lorraine Schwartz jewellery and a sleek updo, the look signalled global style fluency. Credits This article was created with the assistance of AI tools
Telegraph
18 hours ago
- Entertainment
- Telegraph
Social media ‘spoiling the Devil Wears Prada sequel'
The Devil Wears Prada sequel is at risk of being 'ruined' by social media, fans have complained. The second instalment is set for release in May 2026 and will see Anne Hathaway and Meryl Streep reprise their roles as Andrea Sachs and Miranda Priestly. But when filming began in June, images of the characters' outfits and the New York sets were quickly shared across Instagram, X and TikTok. It has resulted in an outcry from fans, who have waited nearly 20 years for the sequel, pleading for publications and paparazzi to stop 'spoiling the magic'. Viren Shah, the fashion commentator, said the film has been 'totally ruined by the constant photos' published online. He said: 'Every day when I check X, I see more paparazzi shots of scenes being filmed and outfits being revealed. The Met Gala photographs in particular sent me over the edge. I would have loved to experience that scene for the first time in the theatre.' The pictures of Streep and Tucci recreating Anna Wintour's annual fashion event at New York's Metropolitan Museum of Art were published by Vogue Magazine on their official Instagram page. Sharing five pictures of the scene earlier this week, the publication wrote: 'It's another day on set of The Devil Wears Prada 2, and this time the cast has donned some great gowns for their Met Gala-esque scene. 'Head to the link in our bio to see all the costumes from the film so far, along with the familiar faces who appeared on the gala steps.' However, fans despaired in the comments section, with one pleading: 'Stop sharing spoilers…we have been waiting [for] this for years and [these] photos and information from the set ruins it'. Mr Shah explained that fashion is 'such a central part of the film', adding: 'It's more than just costuming. In the sequel, I think it plays an even bigger role, especially as we see a more evolved version of Andy. 'It's disappointing to have these looks revealed so early, because the wow moment is lost before we even sit down in the theatre.' The sequel will follow Priestly, the editor-in-chief of fictional fashion magazine Runway, in a battle against her former assistant turned rival executive Emily Charlton, played by Emily Blunt. There has remained more secrecy around Hathaway's role in the sequel. The original film grossed over $326m worldwide and Streep won a Golden Globe for her role as Priestly, as well as an Oscar nomination. Holly Agnes, another fashion commentator, described the sequel's widespread online coverage as a 'a double-edged sword'. She said: 'On one hand, social media has become the ultimate tool for generating buzz and audiences do love behind-the-scenes content. Fans have always turned up in real life, lining the streets to get a glimpse of productions during filming and the internet makes that more accessible for everyone. 'But on the other hand, this particular film is all about the outfits and the fashion is almost like its own character. Some of the spoilers we've seen (like the Met Gala moment) I really feel could've been left as a surprise. 'Costumes are so much more than just clothes, they are part of the storytelling,' she added.
The Guardian
19 hours ago
- Entertainment
- The Guardian
Devil Wears Prada 2 to Spider-Man 4: is the Hollywood hype machine starting too early?
Do you want to know who might be starring, cameoing or in some way appearing in the upcoming sequel to The Devil Wears Prada? Well, you might not have a choice. Ever since filming on the Anne Hathaway/Meryl Streep reunion commenced in New York a few weeks ago, set photos and accompanying news items have become plentiful (don't click that link if you don't want to know the rumors about a major star). Of course, gossip pages breathlessly reporting casting rumors are not sanctioned by a movie studio, like a teaser, poster, trailer or announcement video. At the same time, the movie hype machine has been blurring the line between genuine marketing and tweet-grade micro-teases all summer long. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. Learn more. For example: is there a teaser trailer for next summer's Spider-Man: Brand New Day? It's the next Marvel movie after this July's Fantastic Four reboot, and plenty of summer blockbusters-to-be have called their shots with a teaser a year in advance, so it would make sense to get a little something out there. A teaser is kinda-sorta what Sony posted a few weeks ago, only it was hyped up as a 'suit reveal', which seems like an attempt to redress a 20-second teaser in literal new clothes. It also seems like a backfire if the strategy involves anyone beyond the most diehard 5% of movie-watchers realizing or caring that Tom Holland walks up to the camera wearing a Spider-Man costume that is slightly different than the six other Spider-Man costumes he's donned in other appearances. There is also a behind-the-scenes video of a movie that's barely started filming. It recalls the absurdly lengthy 'chair reveal' of cast members from Avengers: Doomsday parceled out over five hours, which is getting its own sequel soon. (Not everyone was announced, of course. Not least because the movie's screenplay was not finished at the time of that announcement and filming commencement.) Even Christopher Nolan, who has generally mastered the art of keeping his highly anticipated movies to the realm of teasers and trailers – a teaser for his Imax-shot version of The Odyssey emerged just about a year before its planned July 2026 release – succumbed to the hype machine when that Odyssey teaser was accompanied by tickets for select showtimes going on sale. That's right, if you want to plan a movie outing 50 weeks from now, you can see about booking an Odyssey ticket at your local Imax (if applicable). Or rather, you could have if your AMC app didn't crash; most of those showings sold out quickly. To some extent, this is business as usual. There's been year-out hype for movies for literal decades at this point; Alien 3 had a teaser trailer that infamously teased a movie with a completely different premise (Aliens on Earth?!). Some of it is also just the studios attempting to compete with the speed and ferocity of digital-era hype, to be heard above the constant buzz of phone notifications over virtually nothing (as well as the semi-regular global calamity). After all, the days of getting by on trailers, posters, and TV ads alone are long gone, right? Maybe not. The biggest global opening of the past weekend was the horror movie Weapons, which exceeded expectations for its launch based largely off of ... trailers that explained the premise of the movie. Obviously there's more to a marketing campaign than that. In the spring, the film launched a website mocked up to look like news postings about Maybrook, the fictional town in the movie, with shades of The Blair Witch Project from 1999. But the baseline of the movie's marketing was a couple of trailers that showed a lot of creepy imagery but said little about the multi-character plot beyond what the movie reveals in its first two minutes: One night, a group of third-graders from the same class mysteriously rise from their beds, run outside, and disappear into the night. The movie is about figuring out what happened to them; no casting announcements, announcement videos, or greetings from the set needed. For well over a year, about the only thing anyone repeated about this movie in the Hollywood trade publications was that it was a 'horror epic' with some elements in common with another 1999 classic, Paul Thomas Anderson's Magnolia. Of course, Weapons operated with the luxury of less attention from both its studio and the outside press. It's not the kind of superhero movie or high-profile sequel that gets clicks a year before it comes out. But this strategy isn't only employed for smaller films. Disney's Lilo & Stitch remake, the second-biggest global hit of the year so far, certainly had plenty of promotion, tie-ins, brand activations and so on. But it successfully waited until much closer to its release date, putting out a couple of traditional low-footage teasers at the end of 2024, and a full trailer a few months before the movie's release in 2025. Sinners, an ambitious movie with an audience more in line with Weapons, also managed to avoid selling much-hyped nothingburgers, and was able to take audiences by surprise. Next year's crop of much-hyped sequels will still probably draw crowds. Streep, Hathaway, Nolan, Spider-Man and whoever is in the Avengers these days all have plenty of fans. But the rush to blow up what would normally be lines in a press release to an epic and ceremonious scale still feels sweaty – maybe sweatier, even, as if companies including Disney are desperate to project the image of day-stopping news when another name of an old X-Men cast member turns up on a chair. As recently as the release of Deadpool & Wolverine, the company prized spoiler protection, with almost none of the movie's various in-joke cameos signaled ahead of time. That seemed like good marketing, but maybe it was just fear of the fact that many of those cameos were intentionally expectations-undermining jokes, rather than mega-applause moments. It's harder to tell in retrospect because the hype machine has spent so much time accidentally eliminating the difference between teasers, spoilers and piles of random crumbs.
News18
a day ago
- Entertainment
- News18
Cristiano Ronaldo Proposal: Georgina Rodríguez's Breathtaking 35-Carat Ring Breaks The Internet;N18G
Janhvi Kapoor & Sidharth Malhotra Just Made Ivory The Hottest Wedding Trend At Gaurav Gupta's Show Anne Hathaway, Meryl Streep, Emily Blunt Redefine Power Dressing In The Devil Wears Prada 2 Sydney Sweeney's 'Good Jeans' Ads Spark Major Controversy On Race; Doja Cat Takes A Dig | N18G trending news 'Ranbir Kapoor Kissed Me': Anuv Jain Recalls Meeting Actor, Calls Him 'Brilliant' Holiday Declared For This Movie Release, Tickets Sold At Rs 4500! IndiGo to operate direct flights from Mumbai to Tashkent, Almaty Cristiano Ronaldo & Georgina Rodríguez ENGAGED! Inside Their Fairytale Love Story & Wedding-N18G latest news
