Firstsource launches Gigsourcing Platform to streamline gig economy workforce

Business Upturn

29-05-2025

By Aman Shukla Published on May 29, 2025, 16:13 IST
Firstsource Solutions Limited, a company within the RP-Sanjiv Goenka Group, has introduced the Firstsource Gigsourcing Platform, a new crowdsourcing tool aimed at enhancing how businesses utilise the gig economy. This platform is part of Firstsource's relAI suite of AI-driven solutions and connects companies with skilled freelance workers worldwide. It offers a workforce model designed to be flexible, scalable, and cost-efficient, addressing common challenges related to hiring, managing, and coordinating gig workers.
According to Ritesh Idnani, Managing Director and CEO of Firstsource, the Gigsourcing Platform represents a significant step in the company's UnBPO approach. The platform combines AI technology, industry knowledge, and access to a global freelance talent pool to help organizations adapt to the changing nature of work, which is becoming more decentralized and digital. The goal is to enable clients to operate more efficiently and effectively by adopting a new way of managing work.
The platform provides features that support both enterprises and gig workers. For businesses, it simplifies the process of creating projects, onboarding freelancers, and tracking performance to ensure smooth execution. For gig workers, it offers easy registration, access to available projects, and automated payment processes to improve their overall experience.
Functionality within the platform includes onboarding processes that comply with regional regulations, management of user roles and access, qualification tests to ensure freelancers meet required standards, and integration options such as single sign-on to streamline operations. Payment systems are designed to be straightforward, helping gig workers receive their earnings without difficulty.
The platform also offers software-as-a-service capabilities that allow organizations to maintain a private group of freelancers and manage internal resource allocation alongside external talent.
This launch builds on Firstsource's earlier release of the Agentic AI Studio, further demonstrating the company's focus on transforming work processes through technology. Together, these platforms aim to reshape how tasks are sourced, performed, and scaled in the modern workforce.
Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at BusinessUpturn.com