EXCLUSIVE Noel Gallagher's secret weapon: How daughter Anais, 25, has a 'subtle yet strategic' influence over her father - and it's helping to win over younger fans
25-year-old Anais Gallagher, based in London, is a breakout Gen Z influencer, leveraging her nepo baby status to become an internet star in her own right, thanks to her humble nature and approachability.
Now, Anais is extending her skillset to her Oasis vocalist father, 58, who, despite his musical talents, might require a helping hand when it comes to winning over socially conscious twentysomethings.
Media and PR expert Chad Teixeira told Femail how the influencer and model is working behind the scenes to ensure her father's long-term success. He said, 'Anais Gallagher is quietly but effectively helping to modernise her father's public image – and she's doing it in a way that feels both natural and authentic.
'As someone who understands the language, humour and cultural nuances of Gen Z, she's become an unexpected but highly valuable asset to Noel Gallagher as he navigates a new chapter in his career.'
The expert pointed to reports that claimed Anais encouraged her father to cut ties with English comedian and actor, Russell Brand, following his rape and sexual assault charges.
'The reported decision to step back from figures like Russell Brand signals a clear awareness of how reputations are shaped in today's culture. It's a reminder that public figures are increasingly judged not just on their own words and actions, but on the company they keep.
Noel previously shared a close bond with Brand, who denies the charges, and was best man at his wedding to pop star Katy Perry in 2010. Brand returned the favour one year later, and took up the same role at Noel's wedding to his now ex-wife, Sarah MacDonald.
Anais, whose mother is Meg Matthews, is said to have urged her father to remove Brand from his social media accounts because the close friendship 'wasn't a good look' for his image.
Noel and the comedian reportedly formed a bond after Noel attended one of his stand-up gigs in 2005. In 2014, during an interview with Vice's music website, Noisey, Mr Gallagher declared: 'I love Russell'.
But now Noel, who held a close friendship with Brand for decades, has publicly cut ties with his former friend, a source told The Sun.
The source said: 'Anais realised that her dad's close links to Brand and all the stuff they'd done together wasn't a very good look. She's very PR savvy.
'There was a discussion and Noel agreed cutting ties was the best. Anais, Noel and the rest of the family are horrified at Brand's alleged behaviour and had no idea what was going on.'
According to Teixeira, Anais further enhances her father's image by sharing down-to-earth posts on her blossoming TikTok account, where she currently has 177,000 followers.
He said, 'Her influence is subtle but strategic, whether it's through her growing presence on TikTok or her ability to offer perspective on how certain associations might land with younger audiences.'
Anais is quickly growing her fanbase online by sharing insights into her everyday life on TikTok, from recording her trips, gym workouts, and her getting ready to see her father and uncle perform on their reunion tour.
@anais_gallagher ♬ Hello - Oasis
On TikTok, her clip where she posed with rollers in her hair as she prepared to watch Oasis perform at Cardiff gained over 800,000 views.
Her impact on the ongoing tour travels beyond her social media posts, and Anais is also said to have helped piece together the setlist and also gave the band insights into what younger fans might want to hear.
Teixeira added, 'What makes Anais's role so effective is that she isn't trying to overhaul her father's identity.
'She respects his legacy while helping him navigate the expectations of a new generation, one that values accountability, authenticity, and social awareness. She's essentially bridging the gap between iconic status and modern relevance.
'For a music legend like Noel Gallagher, this kind of intergenerational dynamic isn't just good optics, it's good PR.
'Anais helps ensure his voice continues to resonate, not just with long-time fans, but with a younger audience discovering him for the first time.'
Elsewhere, Anais and her cousin, Gene Gallagher, 24, who is Liam's youngest son, played a major part in reuniting the warring brothers for the tour - 15 years after they last played together.
A source said: 'Liam has seen the passion the younger generation have for the Oasis tracks. Some of them weren't even born when the band split.
'It hadn't dawned on Noel and Liam until recently that their own kids had never properly seen them together. They didn't want to wait until it was too late to show them why they are Britain's biggest band.'
After 15 years, the brothers have finally reunited for 41 shows across Europe and the 900,000 fans who have eagerly snapped up tickets will not be disappointed with the set list, which is crammed with the nineties band's classics.
Opening with Acquiesce - a song from their first 1995 album, they will follow with Morning Glory the titular song of the second studio album with Supersonic playing sixth.
Elsewhere, Liam and Noel will play Half the World Away, Slide Away, Live Forever before finishing with their three most popular songs Don't Look Back in Anger, Wonderwall and Champagne Supernova.
And Anais made sure her father had a good luck hug before he went on stage for his first reunion show in Cardiff last Friday.
In a sweet clip shared by a fan to TikTok, Anais was seen running up to her father and giving him a hug while he watched Richard Ashcroft perform before his set.
Anais was later pictured throwing her arms in the air as she danced the night away with her close friend Callum Scott Howells, while her mother and Noel's ex-wife Meg Mathews was also in the crowd.
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Anais Gallagher, 25, is not only known as Noel Gallagher's daughter - she is also a huge TikTok star and model who has been helping Gen Z fall in love with Oasis' music Noel Gallagher's daughter, Anais, is quietly reinventing his public image, not with the help of a general marketing campaign, but by engaging with her Gen Z peers. Anais Gallagher, 25, is building a name for herself as a model and social media influencer. Based in London, she has also played a growing role in shaping the public image of her father, Noel Gallagher, the former Oasis guitarist and songwriter. Noel, 58, is widely recognised as a major figure in British rock alongside his brother Liam having been apart of the most successful band to ever emerge from Manchester. However, reaching younger audiences has not always come naturally to him - especially given that Oasis had their heyday in the 1990's. However, Anais is reportedly helping bridge the age and generation gap, using her online presence to present a more current and relatable side of her father, especially on TikTok and Instagram. Chad Teixeira, a media strategist, told Femail that her approach has been incredibly effective in younger people discovering her dad's music. 'Her influence is subtle but strategic,' he said. 'Whether it's through TikTok or her ability to offer advice on how certain decisions might be received by younger people.' Anais has 177,000 followers on TikTok, where she shares casual and unfiltered content. One video showing her in hair rollers before attending an Oasis concert in Cardiff received over 800,000 views. Reports also suggest she had input on the tour setlist and offered feedback on what newer fans might expect from a reunion. Teixeira said Anais is not trying to change her father's identity, but rather helping him adjust to changing cultural expectations. 'She respects his legacy while helping him stay relevant to a generation that values authenticity and accountability,' he said. Anais, along with her cousin Gene Gallagher, who is the 24-year-old son of Liam Gallagher, also played a role in reconciling the Gallagher brothers after a 15-year split. Their involvement is said to have helped bring about the Oasis reunion tour. At the opening night in Cardiff, Anais was seen hugging her father backstage before the show. The moment, captured by a fan as Richard Ashcroft performed, was widely shared online. Later, she was seen dancing alongside actor Callum Scott Howells, while her mother, Noel's ex-wife Meg Mathews, was also present in the crowd. Oasis kicked off their long-awaited reunion tour with a sold-out concert in Cardiff, marking the band's first live performance together in 15 years. The show featured a mix of classic hits like 'Wonderwall' and 'Don't Look Back in Anger,' alongside fan favourites from their back catalogue.
