Netflix Tudum live host Sofia Carson has always had 'a seat at the table' with this streamer
We all know Sofia Carson is booked and busy, particularly with so many beloved Netflix projects like Purple Hearts, Carry-On and The Life List. But now she's adding live host to her Netflix resume, helming the 2025 Tudum event in Los Angeles on Saturday, which will stream live on the site.
"It's been a really beautiful collaboration with Netflix and the production team," Carson highlighted to Yahoo Canada. "When they invited me to be the host of this event, it was such [an] easy yes."
"We've had such a beautiful partnership over the years and this feels like a beautiful continuation of that. And so it's been a lot of creative meetings, a lot of bringing to life some exciting ideas, script writing. And then, of course, now this week we're getting into the nitty gritty of rehearsals and bringing to life some special moments."
Carson is, like all of us, excited about a performance from Lady Gaga, in addition to more surprises that can't be revealed just yet. But she's also looking forward to appearances from Jenna Ortega for Wednesday, the Stranger Things cast, Ben Affleck and Matt Damon, and to get an update on the upcoming season of Squid Game.
But what really makes Netflix stand out amongst its competitors is that the company is bringing its fans in on the fun. Throwing an event that's open to fans to participate in-person, or stream from home around the world.
"That's the beauty and the power behind Netflix is that it really is a family, and it's global, and fans are first and foremost, every day, but especially on Saturday," Carson said. "It's a global fan event. It's our love story to them, an ode to them, and a thank you to them for the love and extraordinary, endless support that they've given to us."
"I hope that they feel celebrated and satiated with the information that we're going to give them, and the performances and all of the appearances."
The host will also reveal more details about her upcoming movie My Oxford Year, starring and produced by Carson, who shares the screen with Corey Mylchreest. Carson plays Anna, an American who's fulfilling her childhood dream of attending the University of Oxford, but when she meets a charming local, Jamie (Mylchreest), and their lives shift.
So what makes Netflix such an appealing company for Carson to continue to work with? Carson stressed that she really has felt supported as an artist, in front of and behind the camera.
"It's an honour and a privilege to work for a company like Netflix and to create with them, and to be respected, not only as an actor, an executive producer, but now also a host," Carson said.
"From the very first project that I did with them, where I was also a producer, which was Purple Hearts, I just really received a seat at the table, and behind-the-scenes and in front of the camera, and it's always been that way. And they really are kind of artist forward, and it's really beautiful to be supported in that way."
The event will stream live on Netflix, included in all subscription plans.
The event begins at 8:00 p.m. ET/5:00 p.m. PT on Saturday, May 31
If you've been wondering, what actually is "Tudum?" Yes, it's the spelled out version of the sound that plays before each TV show or movie you watch on Netflix.
It's also the name given to a companion site to Netflix that houses information about all your favourite films and shows, including trailers, first-look photos and interviews.
The first Tudum event was held in January 2020 in São Paulo, Brazil, which drew 50,000 fans over four days. When the event returned in 2023, there were 35,000 in-person attendees with more than 78 million views across Netflix's global social channels.
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