
Best Fire TV and Firestick Prime Day deals as 4K stick drops to 'lowest price ever'
With Amazon's highly-anticipated Prime Day event finally here, shoppers still have three days of bargains to shop through. From technology to homeware to beauty and fashion, there is something for everyone in the massive sale.
And the retail giant hasn't excluded their own tech from the sale. For those who have been wanting to buy a Fire TV stick or upgrade their older model, Amazon has given major price cuts across their range.
Additionally, Amazon also has a range of Fire TVs that have also been reduced, so shoppers can have all of their favourite streaming services at their fingertips for less no matter what device you prefer.
The Fire TVs are perfect for those who are used to the Firestick software and are in need of a new telly. With all of your usual streaming and catch-up apps already built in, all shoppers need to do is remember their usernames and passwords.
Now before shoppers go rushing to grab a new device for a bargain price, it should be noted that these deals are only available for Prime members. If you do not pay the £8.99 subscription to Amazon, you will need to pay the regular retail price.
Along with next day delivery, Amazon Prime members also get access to Prime Video and Amazon Music. For those wanting to start up a membership, Amazon currently has a 30-day free trial available for new sign ups - which can be cancelled at any time.
Easy to install, the Amazon Fire TV stick is compatible with a variety of devices, turning your regular TV into a smart device. For those unsure of which gadget to buy, we have rounded up all of the best deals so shoppers can easily find the best deal that works for them.
Amazon Fire TV Stick HD
For shoppers who want HD quality, Amazon's newest generation Fire Stick HD will allow shoppers to watch their favourite shows and films in Full HD for only £23.99. Along with an Alexa Voice Remote, shoppers can choose between their favourite streaming and catch-up apps or watch Live TV with this nifty device.
All shoppers need to do is plug the Fire Stick into the HDMI port of their TV and they will gain access to music, TV apps and more in an instant - you just need to remember your log in details for each of the apps.
With 5,000 people buying this device in the past 30 days, one happy shopper said: "Love my fire stick. So easy to navigate, saves me money every day, without compromising on the programs and channels I enjoy. The design is compact and hardly noticeable, both volume control and functionality is excellent."
However one shopper cautioned about the type of batteries you buy for the remote. They said: "The batteries (Amazon's own brand) in the remote control went flat within 3 weeks."
The most popular stick in Amazon's range is the Fire TV Stick 4K. With over 19,500 ratings, this device currently has a 4.7 star rating. The added bonus is that Amazon has also dropped the gadget to its 'lowest price ever' as part of their Prime Day sale - £27.99.
This device will elevate your viewing experience as it features WiFi 6 support to provide smooth 4K streaming, even when other devices are connected to the router. Offering a full cinematic experience, this device features Dolby Vision, HDR10+ and immersive Dolby Vision audio.
What further sets this device apart is that it is the only streaming media player that has access to the Xbox app. This allows shoppers to stream games such as Forza Motorsport, Starfield, Palworld and discover hundreds more.
One delighted five-star reviewer said: "I had my previous Fire TV Stick for almost 10 years, and it did me well. This newer version is so fast, it's great being able to watch live TV without the buffering and stuttering that was occurring. Definitely worth the money. Set up is easy, and can get all the apps I need."
However, one shopper said: "You cannot uninstall some apps that come with it that are end of life, such as Freevee."
The most expensive device in the range is the Amazon Fire TV Stick 4K Max. With the most powerful processor, this device will provide lightning-fast app starts and fluid navigation. In comparison to the 4K edition, this Max version comes with double the storage - 16GB - and is supported by WiFi 6E.
Shoppers can also turn their TV into an art gallery with this device as it is the first-ever streaming stick that includes Fire TV Ambient Experience. This lets users display over 2,000 pieces of museum-quality art and photography on their TV.
One happy customer said: "Absolutely love the new Fire TV Stick 4K Max. It's noticeably faster and more responsive than the older versions – apps load quicker, navigation is smoother, and streaming starts instantly. The picture quality is fantastic with support for 4K Ultra HD, Dolby Vision, and HDR10+. Everything looks sharp and vibrant on screen.
"Setup was super easy and the Alexa Voice Remote is a real bonus – very handy for searching or controlling smart home devices. I also like the extra storage space compared to the standard 4K Stick, which is useful if you install multiple apps."
However one shopper was slightly confused, noting: "One thing I find interesting is this latest and greatest still has the old fashioned micro USB as the power source, does the job but seems strange when all other devices now use USB C."
For those wanting a hands-free experience, Amazon has also reduced the price of the Fire TV Cube. Said to be twice as powerful as the 4K Max Stick, this device is powered by an octa-core processor.
With a built-in Alexa, shoppers can control their compatible TV, as well as other devices such as soundbars, all with their voice. This means shoppers can find their latest binge watch or a new blockbuster film without having to lift a finger.
One five-star reviewer commented: "Perfect quality TV shows every time. The build feels quality with a nice weight behind it. Because it has an ethernet port I'm able to take advantage of my 1.3GB Internet connection, so no more buffering. Easy to set up.
"You can easily sideload 3rd party apps & vpns. With amazon prime you get excellent value for money & lots of movies through all the streaming services it supports. Excellent entertainment value & highly functional."
However, one shopper struggled with the voice control: "I prefer this to the Firestick. Biggest plus for me is to be able to turn the TV on and off without the remote etc. Biggest let down though is that it picks and chooses what command to action. Me and my wife have had to resort to shouting at it every so often so this lets it down."
For those looking for a new TV, Amazon has also knocked the prices of some of their Fire TVs. Featuring a stunning 4K Quantum Dot Display, this TV will deliver films, shows and live TV in brighter, richer and more lifelike colours.
Equipped with all of your favourite streaming and catch up apps built-in, shoppers will also have access to the Fire TV Ambient Experience. With Alexa also included, shoppers can navigate the TV hands-free. Other TV sizes are also available - 43", 50" and 65".
One shopper praised: "I wanted to get a new TV and wanted to get this one for a while. I'm glad I did. It's a great TV; good sound, good graphics, hands free, so you don't need to touch remote. Alexa is responsive and works well. Overall I think it's a superb TV and I'm really glad I bought it."
However, one shopper complained about the start-up time: "What's even more baffling is the start-up time when turning it on, it can take up to 60 seconds just to load the system before you can even begin watching anything."
For those looking for a cheaper TV, shoppers can get this Amazon TV for £169.99 in the sale. Supported by HDR10, HLG and Dolby Digital Audio, viewers will be able to watch films and TV shows in HD 720p resolution.
With two standard HDMI inputs to connect to satellite TV and video game consoles, this TV can sync up to other Amazon Fire TV devices to provide a seamless viewing experience from room to room.
With a 4.4 star rating, one delighted shopper said: "I recently purchased this TV while was on sale has I was looking for new one for my bedroom I'm genuinely impressed with the quality it delivers at such an affordable price The built in smart features are a huge plus It comes with all the major streaming apps pre installed Netflix, Prime Video, YouTube, and more."
However, another shopper noted: "For the price the TV is pretty good, my only issue is that some programs or channels seem to take a while to show, particularly with the live channels like BBC or ITV etc. Other than that I am quite pleased with TV."
To buy the Amazon Fire TV 32-inch 2-Series, click HERE.
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