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Bhool Chuk Maaf Box Office Collection Day 11: Rajkummar Rao-Wamiqa Gabbi film earns Rs 62.82 crore, will finish strong in last three days of its theatrical release

Bhool Chuk Maaf Box Office Collection Day 11: Rajkummar Rao-Wamiqa Gabbi film earns Rs 62.82 crore, will finish strong in last three days of its theatrical release

Indian Express2 days ago

Bhool Chuk Maaf Box Office Collection Day 11: Rajkummar Rao and Wamiqa Gabbi's Bhool Chuk Maaf is certainly making a mark during its limited theatrical run. Released on May 23 in the theatres, the film was expected to struggle because of its unique two-week run at the theatres before it starts streaming on OTT. Consisting of only two weekends, this kind of run limits the power of the word of mouth and doesn't provide the film with the chance of making some real money. The film, however, has managed to do well in the circumstances.
Directed by Karan Sharma, the film has already gone past films such as Shahid Kapoor's Deva that had an India net collection of just Rs 33.9 crore, while John Abraham's much awaited The Diplomat earned Rs 40.73 crore. Bhool Chuk Maaf, with the 'time-loop' conflict at the centre of its narrative, has managed to overshadow all these films, including some more that were released this year, and the makers will be hoping for a strong finish. The occupancy rates maintained an average of 10%, with the morning and afternoon shows bringing in 5.27% and 11.78%, respectively, while the evening and night shows achieved 11.06% and 12.47%.
ALSO READ: PVR-Inox top boss declares Rajkummar Rao's Bhool Chuk Maaf a 'genuine hit' after theatrical release dispute: 'Has revived theatres'
The reason why the remaining three weekdays are even more crucial for the film is that new competitors will be entering the arena right as it makes its exit. The Mani Ratnam directorial Thug Life, starring Kamal Haasan, will be releasing on June 5, and the ensemble comedy Housefull 5 is releasing on June 6. Thug Life marks the return of Ratnam and Haasan coming together, while Housefull 5 has a cast which is bound to chew away a big chunk of Bhool Chuk Maaf's audience. The cast of Housefull 5 includes Akshay Kumar, Abhishek Bachchan, Riteish Deshmukh, Sonam Bajwa, Jacqueline Fernandez, Jackie Shroff, and Nana Patekar.
Bhool Chuk Maaf might have been able to draw some audiences to the theatres while competing with the two aforementioned movies, but that question will remain unanswered as the film will be released on Prime Video on June 6, ending its theatrical run. Initially due to the recent India-Pakistan conflict, the makers of the film had decided to launch the film straight to OTT, but multiplex group PVR INOX intervened with a lawsuit. Post the legal action, Maddock Films decided to have this one-off two-week theatrical run.

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