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This might just be the most irreverent collaboration of 2025.

This might just be the most irreverent collaboration of 2025.

Graziadaily17-07-2025
Some collaborations just make sense. When two brands like Mowalola and Marc Jacobs come together, it feels less like a business move and more like a match made in chaotic, cool-girl heaven. That's exactly what we're getting with Marc Jacobs by Mowa, a limited-edition capsule that merges Marc's maximalist nostalgia with Mowalola Ogunlesi's much-hyped unruliness.
Fresh off the back of collabs with Miss Sixty, THE SKATEROOM and Ksubi, the Nigerian-born, London-raised designer is now taking on what may be her most headline-worthy project yet. Available now on marcjacobs.com, the drop features a mashup of both brands' visual signatures. Think: razor-sharp baby tees, attitude-packed jewellery, glossy accessories, and reimagined icons from the Marc Jacobs archive.
The collab was first teased on Instagram, where Mowalola posted campaign imagery alongside underground icons Rico Nasty and Deto Black. Together, they model mini skirts, moon-shaped bags, and other punky accessories stamped with a new 'Marcjacobs by Mowa' logo that feels like the early 2000s got a reboot with a bad attitude.
The standout piece? An XL Circle bag, blown up to near-suitcase proportions and studded with enough hardware to make even a minimalist pause and reconsider their aesthetic. It's exactly what fans of both brands didn't know they needed. Mowalola, who's long been revered for her rebellious takes on youth culture, identity, and gender, describes the collection as her own interpretation of New York City energy (which, in other words, is shorthand for Marc Jacobs). It's raw and a little unhinged in the best way. As a designer, she continues to walk the line between fashion and provocation, making it impossible to look away. 1.
Marc Jacobs by Mowa, The Mowalola XL Circle Bag
Price: $795 2.
Marc Jacobs by Mowa, Shrunken Tee
Price: $95 3.
Marc Jacobs by Mowa, The Mowalola XL Sack
Price: $795 4.
Marc Jacobs by Mowa, Tank Top
Price: $95 5.
Marc Jacobs by Mowa, Box Tee 6.
Marc Jacobs by Mowa, Charm Necklace
Price: $95 7.
Marc Jacobs by Mowa, Circle Bag
Price: $325
Renee Washington , Grazia's digital fashion and beauty writer, lives online. With a penchant for wispy lashes and streetwear, she writes about the worlds of fashion and beauty from the viewpoint of the modern fashion girlie..
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