Best £10 Tuesday deals as Boots cuts prices on L'Oreal and more
Health and beauty retailer Boots has launched one of its biggest ever £10 Tuesdays this week, offering discounts on more than 200 items. It comes as the high street chain is celebrating five years of the widely popular weekly deal, which gives shoppers discounts on top-tier beauty, skincare, grooming, and wellness products.
Since kicking off the weekly event during the first Covid-19 lockdown in 2020, the deal has seen thousands of loyal shoppers return week after week to bag a beauty bargain, sometimes with discounts of up to £30. Today, shoppers can expect a wide selection of high-end brands at dramatically slashed prices, making this anniversary drop one of the most generous yet.
Beauty enthusiasts will be thrilled to find some of the most sought-after products included in the promotion. Among the standout deals is the No7 Pure Retinol, Vitamin C & SPF 30 Day Cream Duo, originally priced at £39.95, now available for £10.
The powerhouse duo combines three of the most dermatologist-recommended skincare ingredients—retinol, vitamin C, and SPF 30. Traditionally, skincare advice has cautioned against combining vitamin C and retinol due to potential irritation concerns, with retinol being recommended for evening use as it can increase sun sensitivity. However, No7 has found a way to unite these ingredients together to be even more effective at improving skin texture and tone.
The potent blend of three dermatologist-recommended ingredients in a day cream is designed to simplify skincare routines for people with busy lifestyles, without compromising on efficacy.
For those looking to maximise their savings, L'Oreal's luxurious Age Perfect Cell Renew Midnight Serum would usually set shoppers back £35, but is £10 until 11.59pm tonight. Other major price cuts include PRAI Beauty's Ageless Lip Line Filler (originally £29.99) and Lumene's glow-boosting Invisible Illumination Beauty Serum, which typically retails at £34.50.
Men are not left out either, with the No7 Men Protect & Perfect Intense Advance Collection, normally priced at £35. While Father's Day may have been and gone, this would be a great set to put away for Christmas or an upcoming birthday.
Some of the products that were originally under £30 are not to be sniffed at either. It's not often we can pick up a cult favourite mascara like Too Faced Better Than Sex Mascara for £10, especially when it's normally £28.
Skincare lovers with sensitive skin can benefit from Curél's Replenishing Night Cream, down from £25, and eye-care devotees can find the Olay Eyes Ultimate Eye Cream - designed to target dark circles and puffiness - at a fraction of its original £24.99 tag.
But Boots isn't the only place to shop discounted beauty this week, with plenty of other retailers offering summer sales, too. Cult Beauty is giving shoppers up to 40% off a range of products, including salon-quality hair care, transformative skin care, and luxurious body care.
Meanwhile, there's up to 70% off at LookFantastic and up to 30% off selected lines at Sephora. One of our top picks from the LookFantastic sale sees this Sol de Janeiro Perfume Mist Discovery Set, which is originally priced at £38, down to £26.60. It gets perfume fans four purse-friendly sprays.
Back at Boots, it's important to remember that, while £10 Tuesday is enticing, not every deal is a winner. Some products, such as the Maybelline Grippy Serum Makeup Primer were only £10.99 to start with. Shoppers would be better off waiting for a three for two deal, or 20% off selected beauty to buy this. Similarly, L'Oreal's Infallible Faux Brow Tint Pen, previously £11.99, only saves £1.99 on the RRO. The £12.99 Max Factor Lipfinity Lipstick is also only marginally discounted, so doesn't offer quite the same level of value compared to the more premium items included.
Nonetheless, Boots' £10 Tuesday birthday celebration is expected to draw huge online crowds and it is still a very good way to replenish old favourites or try something new. Shop all of the £10 Tuesday deals here.
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