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Best Prime Day Amazon Device Deals: Grab the Best Savings of the Year on Amazon's Tablets, TVs and More

Best Prime Day Amazon Device Deals: Grab the Best Savings of the Year on Amazon's Tablets, TVs and More

CNET10-07-2025
Amazon's Prime Day sale brings some serious savings on a wide variety of items from different brands, be it tech, home goods or everyday essentials. But this sale also brings some of the best prices on Amazon's own lineup of devices, which includes everything from TVs and tablets to smart speakers and security cameras.
Since this is Amazon's big sale, you'll see record-low prices on many Amazon-brand items. Our shopping experts have found the top offers and listed them below, but keep in mind that many of these deals will require a Prime membership.
We'll be working around the clock to update this roundup as we go through the sale, so be sure to check back soon if you don't see a deal you like. Plus,you can also get a bunch of other incredible bargains right now, so take a look at our roundups of the best TV, laptop, headphone and Apple device deals for even more savings.
Hey, did you know? CNET Deals texts are free, easy and save you money.
Best Prime Day deals on Amazon devices
Echo Dot with Amazon Basics smart bulb: $37
A nice 41% savings for Prime members on the Echo Dot smart speaker and an Amazon Basics smart bulb is a great way to add convenience to your day. With Alexa control and automated routines and scheduling, this duo can easily integrate into your Amazon-based smart home. And the color bulb supports 16 million colors, adding whatever ambiance you want to your space.
Details
Save $26 $37 at Amazon
Close
Fire TV Soundbar: $85
If you want an affordable but powerful soundbar, this one should cover it. It comes with plenty of great features, which basically means you'll be able to hear your movies and shows much better.
Details
Save $35 $85 at Amazon
Close
Blink Outdoor 4: $100
We can all use a little more peace of mind, and at over 60% off, this three-pack of outdoor security cameras is a great investment. The cameras offer 1080p HD video and two-way talk, with a battery life of up to two years.
Details
Save $160 $100 at Amazon
Close
Amazon Echo Spot: $45
Amazon's Echo Spot smart speaker is down to $45 right now, matching its lowest price -- one we last saw during 2024's holiday sales. Now is a great time to grab this combination speaker and alarm clock, which is compact enough for a nightstand or office desk. You can choose from black, glacier white or ocean blue.
Details
Save $35 $45 at Amazon
Close
Echo Show 8: $110
Amazon's Echo Show 8 is one of our absolute favorite smart displays for 2025 and it's now down to just $110. That's a solid $40 discount and makes it easier to grab this convenient Alexa gadget for your smart home. The Echo Show 8 makes for a great control center if you're grabbing multiple Amazon devices.
Details
Save $40 $110 at Amazon
Close
Ring Alarm 14-piece smart home security system: $199
Want a DIY security system? This kit can keep you alert if you have a 2-4 bedroom home. It includes one base station, two keypads, eight contact sensors, two motion detectors and one range extender. You can also add sensors and accessories as needed, but those are sold separately. Additionally, you can subscribe to Ring Home Standard (for a separate fee) to keep your system online even if the Wi-Fi goes down and even add professional monitoring.
Details
Save $131 $199 at Amazon
Close
Fire Max 11 tablet: $140
The Fire Max 11 is a great budget tablet with a beautiful 11-inch screen, perfect for streaming, reading and chilling out. It has a 14-hour battery life and is certified for low blue light to minimize eye strain.
Details
Save $90 $140 at Amazon
Close
Amazon 55-inch Fire TV 4-Series: $340
Amazon's 4-Series of Fire TVs gives you a vivid 4K image and the relatively streamlined UI of Amazon Fire TV without going overboard on bells and whistles like the Omni Series and its even fancier QLED and Mini-LED variants. If you're thinking of a smart TV for a guest room or the office, this is a TV that will easily stay in budget but won't slack on quality.
Details
Save $120 $340 at Amazon
Close
Kindle Colorsoft Signature Edition: $180
This 32GB Kindle device has a high-contrast color display and supports wireless charging. The battery lasts up to 8 weeks on a single charge, so you don't have to worry about pausing your reading to plug it in to recharge.
Details
Save $100 $180 at Amazon
Close
Eero Max 7 mesh Wi-Fi router: $420
Expand your Wi-Fi coverage to up to 2,500 square feet with this mesh router. It supports internet speeds of up to 10Gbps and can connect to over 250 devices.
Details
Save $180 $420 at Amazon
Close
Kindle Paperwhite Kids: $130
If you're looking at a normal Kindle Paperwhite, I strongly suggest saving some money with the Kids version, which is $20 cheaper than the Signature Edition. While the Kids version is 16GB instead of 32GB, it comes with a free cover and a 2-year "worry-free guarantee" warranty that covers accidental damage. That's especially handy if you push the claimed waterproofing too far.
Details
Save $50 $130 at Amazon
Close
Amazon 75-inch Omni Mini-LED Fire TV: $1,300
Amazon has cut the price of its in-house Fire TV by $200. The Omni Mini-LED competes with some of the best Mini-LED TVs and includes 960 dimming zones, providing depth and detail.
Details
Save $200 $1,300 at Amazon
Close
Amazon Echo Pop: $22
The Echo Pop is Amazon's smallest smart speaker and makes a convenient addition to your nightstand, kitchen counter or side table. With hands-free Alexa access, you can easily set timers, stream music, check the weather and even control other smart devices on your network.
Details
Save $18 $22 at Amazon
Close
Amazon Fire TV Stick 4K: $25
Take half off the newest Amazon Fire Stick right now at Amazon. It gives you a crystal-clear 4K picture, plus it's AI-powered and uses Wi-Fi 6, so it's pretty quick, too.
Details
Save $25 $25 at Amazon
Close
Amazon Echo Buds: $45
Amazon's latest Echo Buds boast a pretty impressive set of features for less than $50. They're equipped with 5.7mm dynamic drivers for solid sound and support active noise cancellation with a pass-through mode for when you need to be more aware of your surroundings. Plus, they allow you to access Amazon Alexa hands-free.
Details
Save $95 $45 at Amazon
Close
More Prime Day offers on Amazon devices and accessories:
Do I have to be an Amazon Prime member to shop Prime Day?
To access most Prime Day deals -- particularly on Amazon's own devices -- you'll need to be a Prime member. If you've always wanted the benefits of Prime but haven't made the jump, now's a great time to subscribe. Subscribing now could lead to significant savings as tariffs are expected to raise prices on a lot of goods. In fact, 64% of shoppers have bought or plan to buy a tech product soon, ahead of tariff price increases, according to a recent CNET survey.
Read more: How to Sign Up for a Prime Membership
Is Amazon Prime Day a good time to buy Echo, Kindle and Fire TV devices?
Yes. Amazon withholds its biggest price cuts for its Prime events and offers them exclusively to its Prime members. During previous events, we've seen record-low pricing on everything from Echo smart speakers and Fire tablets to Fire TV Sticks, Ring and Blink security devices, Kindle e-readers and more.
How we choose deals
CNET has a team of shopping experts and deal hunters who've operated across major sales events for many years, making sure you understand when a deal is worth taking advantage of and when it's worth skipping. Whether it's for Black Friday, Prime Day or the Fourth of July, we have the expertise to make sure you get the best deal possible.
To do this, we look for real discounts, quality reviews and remaining sale time when choosing an offer to show you.
Real discounts mean real discounts. We look at the price history for that product to make sure no manufacturers are inflating prices to make the discount seem more substantial than it is.
Quality reviews are equally important for any product, but particularly for deeply discounted items. If it breaks the first time you use it, the discount isn't really worthwhile.
Remaining sale time is a huge part of our vetting process. If a deal seems like it will only be around for a short while or will only be available for the remaining stock, we'll let you know in advance, so you don't return later only to be disappointed.
We are also considering the rising costs associated with tariffs to help you find items worth buying now.
Read more: Tariff Tracker: We're Watching Prices for 11 Products You Might Need to Buy
Watch this: How to Hack Amazon Prime Day: Shopping and Deals Advice
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Trump tariffs live updates: Retail earnings to put tariffs' impact in focus; Trump says semiconductor tariffs coming soon
Trump tariffs live updates: Retail earnings to put tariffs' impact in focus; Trump says semiconductor tariffs coming soon

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Trump tariffs live updates: Retail earnings to put tariffs' impact in focus; Trump says semiconductor tariffs coming soon

Several major retailers will report earnings in the coming week, which may give a first glimpse into how President Trump's tariffs have affected their bottom lines. The list includes Walmart (WMT), Target (TGT), Home Depot (HD), Lowe's Companies (LOW) TJ Maxx parent TJX Companies (TJX) and Ross Stores (ROST). During Walmart's first-quarter earnings call, CEO Doug McMillon said the tariffs would result in higher prices, but didn't elaborate. A few days later, Trump posted to Truth Social that the company should "eat the tariffs" and not blame them for raising prices. This week's earnings reports should show how much Walmart and the other retailers have fared. On Friday, Trump said he would unveil tariffs on semiconductor imports over the next couple of weeks as he prepares to expand his tariff agenda to different sectors. "I'll be setting tariffs next week and the week after on ... chips — chips and semiconductors," he told reporters. 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In a Federal Register notice late on Friday, the Commerce Department said the Bureau of Industry and Security was adding 407 product codes to the Harmonized Tariff Schedule of the United States that identify the goods to be hit with the additional duties on the steel and aluminum content of those products. The non-steel and non-aluminum content will be subject to the tariff rates President Donald Trump has imposed on the goods originating from specific countries, the notice said. The levies on the goods on the expanded list go into effect on August 18. Read more here. Consumers' inflation expectations rise amid Trump tariffs Inflation expectations rose from July to August, indicating that consumers remain uncertain about President Trump's trade policies. Year-ahead inflation expectations increased to 4.9% from 4.5% last month, according to the University of Michigan's survey of consumers. Long-run inflation expectations also rose to 3.9% in August from 3.4% in July. "Overall, consumers are no longer bracing for the worst-case scenario for the economy feared in April when reciprocal tariffs were announced and then paused," Joanne Hsu, the university's Surveys of Consumers director, wrote. "However, consumers continue to expect both inflation and unemployment to deteriorate in the future." Consumer sentiment also deteriorated month over month, falling for the first time in four months. The University of Michigan's Consumer Sentiment Index fell to 58.6 from 61.7 a month ago. Read more here. US import prices rebound in July on higher consumer goods costs US import prices rebounded in July in the latest sign that inflation is set to pick up because of tariffs. Reuters reports: Read more here. Trump says semiconductor tariffs could reach 300% President Trump said Friday he is planning on unveiling tariffs on semiconductor imports over the next two weeks, hinting that those duties could reach as high as 300%. From Bloomberg: Read more here. 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These tariffs are bananas An interesting spot from this week's inflation data: Prices for the reliable, potassium-heavy banana have jumped to their highest price ever recorded. Banana prices peaked around $0.64 per pound in the post-COVID inflation wave and then went on a slow downward trajectory. That is, until April 2025, when President Trump announced his first wave of sweeping tariffs. Prices are now hovering near $0.66 per pound. As the Yale Budget Lab chief Ernie Tedeschi noted on X, the average tariff rate on banana imports went from virtually nothing to very much something as Trump imposed tariffs on most US trading partners. That's nuts! Tapestry forecasts annual profit below estimates on tariff pain Tapestry (TPR) stock fell 8% before the bell on Thursday after the Coach handbag maker forecast annual profit below estimates. The company cited higher costs due to tariffs that have hit its margins. Reuters reports: Read more here. 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Tariffs bring in record $27.7 billion in July as Trump calls haul 'incredible for our country' Yahoo Finance's Brett LoGiurato and Ben Werschkul report: Candidates at Iowa State Fair hear from voters about Trump tariffs (Bloomberg) — Republican Representative Zach Nunn is making an Iowa State Fair video about President Donald Trump's tax law, shot on a John Deere tractor under the blazing August sun. In it, Nunn, one of the nation's most vulnerable incumbents, talks to constituent Sarah Curry about how the expanded child tax credit will help with the cost of one child's speech therapy. Nunn is also planning to use the state fair as the backdrop for more videos selling the bill's provisions temporarily cutting taxes on tips and overtime. Economic issues — namely, Trump's tax package and his tariff war with countries that buy much of Iowa's agricultural products — will be front and center in Nunn's race, and he's eager to get a jumpstart defining the issues. So, too, are Democrats, who see Iowa's two swing districts as must-wins in their push to take back the House majority. Democrat Jennifer Konfrst, who is working to unseat Nunn, said she approaches Iowans at the fair asking them what keeps them up at night and the answer is usually 'costs.' Read more here. (Bloomberg) — Republican Representative Zach Nunn is making an Iowa State Fair video about President Donald Trump's tax law, shot on a John Deere tractor under the blazing August sun. In it, Nunn, one of the nation's most vulnerable incumbents, talks to constituent Sarah Curry about how the expanded child tax credit will help with the cost of one child's speech therapy. Nunn is also planning to use the state fair as the backdrop for more videos selling the bill's provisions temporarily cutting taxes on tips and overtime. Economic issues — namely, Trump's tax package and his tariff war with countries that buy much of Iowa's agricultural products — will be front and center in Nunn's race, and he's eager to get a jumpstart defining the issues. So, too, are Democrats, who see Iowa's two swing districts as must-wins in their push to take back the House majority. Democrat Jennifer Konfrst, who is working to unseat Nunn, said she approaches Iowans at the fair asking them what keeps them up at night and the answer is usually 'costs.' Read more here. Tariffs' impact on Walmart, other retailers' earnings about to come into focus Several major retailers will report earnings this week, which may give a first glimpse into how President Trump's tariffs have affected their bottom lines. The list includes Walmart (WMT), Target (TGT), Home Depot (HD), Lowe's Companies (LOW) TJ Maxx parent TJX Companies (TJX) and Ross Stores (ROST). The Trump administration has urged retailers not to raise prices for consumers to offset the tariffs' impact, with a particular focus on Walmart, The Street reminds us: Read more here. Several major retailers will report earnings this week, which may give a first glimpse into how President Trump's tariffs have affected their bottom lines. The list includes Walmart (WMT), Target (TGT), Home Depot (HD), Lowe's Companies (LOW) TJ Maxx parent TJX Companies (TJX) and Ross Stores (ROST). The Trump administration has urged retailers not to raise prices for consumers to offset the tariffs' impact, with a particular focus on Walmart, The Street reminds us: Read more here. Trump's trade war not likely to cause recession, Moody's economist says Economist Justin Begley of Moody's Analytics tells USA Today that President Trump's economic policies won't cause a recession or stagflation, but will likely slow growth and push up inflation. The economy isn't in stagflation yet, Begley said, "but it's edging that way," he adds: Read more here. Economist Justin Begley of Moody's Analytics tells USA Today that President Trump's economic policies won't cause a recession or stagflation, but will likely slow growth and push up inflation. The economy isn't in stagflation yet, Begley said, "but it's edging that way," he adds: Read more here. Commerce department applies 50% steel, aluminum tariffs to more products (Reuters) -The Trump administration widened the reach of its 50% tariffs on steel and aluminum imports by adding hundreds of derivative products to the list of goods subject to the levies. In a Federal Register notice late on Friday, the Commerce Department said the Bureau of Industry and Security was adding 407 product codes to the Harmonized Tariff Schedule of the United States that identify the goods to be hit with the additional duties on the steel and aluminum content of those products. The non-steel and non-aluminum content will be subject to the tariff rates President Donald Trump has imposed on the goods originating from specific countries, the notice said. The levies on the goods on the expanded list go into effect on August 18. Read more here. (Reuters) -The Trump administration widened the reach of its 50% tariffs on steel and aluminum imports by adding hundreds of derivative products to the list of goods subject to the levies. In a Federal Register notice late on Friday, the Commerce Department said the Bureau of Industry and Security was adding 407 product codes to the Harmonized Tariff Schedule of the United States that identify the goods to be hit with the additional duties on the steel and aluminum content of those products. The non-steel and non-aluminum content will be subject to the tariff rates President Donald Trump has imposed on the goods originating from specific countries, the notice said. The levies on the goods on the expanded list go into effect on August 18. Read more here. Consumers' inflation expectations rise amid Trump tariffs Inflation expectations rose from July to August, indicating that consumers remain uncertain about President Trump's trade policies. Year-ahead inflation expectations increased to 4.9% from 4.5% last month, according to the University of Michigan's survey of consumers. Long-run inflation expectations also rose to 3.9% in August from 3.4% in July. "Overall, consumers are no longer bracing for the worst-case scenario for the economy feared in April when reciprocal tariffs were announced and then paused," Joanne Hsu, the university's Surveys of Consumers director, wrote. "However, consumers continue to expect both inflation and unemployment to deteriorate in the future." Consumer sentiment also deteriorated month over month, falling for the first time in four months. The University of Michigan's Consumer Sentiment Index fell to 58.6 from 61.7 a month ago. Read more here. Inflation expectations rose from July to August, indicating that consumers remain uncertain about President Trump's trade policies. Year-ahead inflation expectations increased to 4.9% from 4.5% last month, according to the University of Michigan's survey of consumers. Long-run inflation expectations also rose to 3.9% in August from 3.4% in July. "Overall, consumers are no longer bracing for the worst-case scenario for the economy feared in April when reciprocal tariffs were announced and then paused," Joanne Hsu, the university's Surveys of Consumers director, wrote. "However, consumers continue to expect both inflation and unemployment to deteriorate in the future." Consumer sentiment also deteriorated month over month, falling for the first time in four months. The University of Michigan's Consumer Sentiment Index fell to 58.6 from 61.7 a month ago. Read more here. US import prices rebound in July on higher consumer goods costs US import prices rebounded in July in the latest sign that inflation is set to pick up because of tariffs. Reuters reports: Read more here. US import prices rebounded in July in the latest sign that inflation is set to pick up because of tariffs. Reuters reports: Read more here. Trump says semiconductor tariffs could reach 300% President Trump said Friday he is planning on unveiling tariffs on semiconductor imports over the next two weeks, hinting that those duties could reach as high as 300%. From Bloomberg: Read more here. President Trump said Friday he is planning on unveiling tariffs on semiconductor imports over the next two weeks, hinting that those duties could reach as high as 300%. From Bloomberg: Read more here. Applied Materials' shares sink on weak China demand, tariff risks Shares in Applied Materials (AMAT) sank 14% before the bell on Friday after the chip equipment maker issued weak fourth-quarter forecasts on sluggish China demand, fueling concerns over tariff-related risks. Reuters reports: Read more here. Shares in Applied Materials (AMAT) sank 14% before the bell on Friday after the chip equipment maker issued weak fourth-quarter forecasts on sluggish China demand, fueling concerns over tariff-related risks. Reuters reports: Read more here. China's economy lags in July under pressure from tariffs and a weak property market China's economy lagged in July as factory output and retails sales slowed and house prices dropped, according to data released on Friday. President Trump's tariffs have added to uncertainty on exports and are looming over the world's second-largest economy. Concerns linger despite Trump extending a pause in sharp hikes in import duties for 90 days, beginning Monday, following a 90-day pause that began in May. AP reports: Read more here. China's economy lagged in July as factory output and retails sales slowed and house prices dropped, according to data released on Friday. President Trump's tariffs have added to uncertainty on exports and are looming over the world's second-largest economy. Concerns linger despite Trump extending a pause in sharp hikes in import duties for 90 days, beginning Monday, following a 90-day pause that began in May. AP reports: Read more here. Taiwan lifts 2025 growth forecast, defying US tariff worries Bloomberg News reports: Read more here. Bloomberg News reports: Read more here. These tariffs are bananas An interesting spot from this week's inflation data: Prices for the reliable, potassium-heavy banana have jumped to their highest price ever recorded. Banana prices peaked around $0.64 per pound in the post-COVID inflation wave and then went on a slow downward trajectory. That is, until April 2025, when President Trump announced his first wave of sweeping tariffs. Prices are now hovering near $0.66 per pound. As the Yale Budget Lab chief Ernie Tedeschi noted on X, the average tariff rate on banana imports went from virtually nothing to very much something as Trump imposed tariffs on most US trading partners. That's nuts! An interesting spot from this week's inflation data: Prices for the reliable, potassium-heavy banana have jumped to their highest price ever recorded. Banana prices peaked around $0.64 per pound in the post-COVID inflation wave and then went on a slow downward trajectory. That is, until April 2025, when President Trump announced his first wave of sweeping tariffs. Prices are now hovering near $0.66 per pound. As the Yale Budget Lab chief Ernie Tedeschi noted on X, the average tariff rate on banana imports went from virtually nothing to very much something as Trump imposed tariffs on most US trading partners. That's nuts! Tapestry forecasts annual profit below estimates on tariff pain Tapestry (TPR) stock fell 8% before the bell on Thursday after the Coach handbag maker forecast annual profit below estimates. The company cited higher costs due to tariffs that have hit its margins. Reuters reports: Read more here. Tapestry (TPR) stock fell 8% before the bell on Thursday after the Coach handbag maker forecast annual profit below estimates. The company cited higher costs due to tariffs that have hit its margins. Reuters reports: Read more here. Tariff confusion drives record volume at Los Angeles Port (Bloomberg) — The Port of Los Angeles said it handled the highest container volume in its 117-year history last month, as uncertainty over President Donald Trump's tariffs drives shippers to front-load cargoes. Already the busiest port in the country, LA moved more than 1 million twenty-foot equivalent units (TEUs) in July, an 8.5% increase from a year ago, the operator said on Wednesday. That includes containers entering and exiting its terminals, with loaded imports rising by a similar percentage to nearly 544,000 TEUs. The total volume handled was 14.2% higher than in June. Read more here. (Bloomberg) — The Port of Los Angeles said it handled the highest container volume in its 117-year history last month, as uncertainty over President Donald Trump's tariffs drives shippers to front-load cargoes. Already the busiest port in the country, LA moved more than 1 million twenty-foot equivalent units (TEUs) in July, an 8.5% increase from a year ago, the operator said on Wednesday. That includes containers entering and exiting its terminals, with loaded imports rising by a similar percentage to nearly 544,000 TEUs. The total volume handled was 14.2% higher than in June. Read more here. Pharma tariffs are likely weeks away, Reuters reports US tariffs on pharmaceutical imports are coming but not imminent, Reuters reported Wednesday, citing unnamed sources. Trump has previously warned duties on the drug industry could reach as much as 250%. Reuters reports: Read more here. US tariffs on pharmaceutical imports are coming but not imminent, Reuters reported Wednesday, citing unnamed sources. Trump has previously warned duties on the drug industry could reach as much as 250%. Reuters reports: Read more here. Brazil's Lula announces $5.5 billion in credits for exporters hit by US tariffs Brazilinan President Luiz Inácio Lula da Silva has announced a plan that includes $5 billion in credit to help local exporters handle tariffs . Associated Press reports: Read more here. Brazilinan President Luiz Inácio Lula da Silva has announced a plan that includes $5 billion in credit to help local exporters handle tariffs . Associated Press reports: Read more here. Swiss say tariffs could raise costs for US F-35A jets The original price of the 36 fighter jets Switzerland is buying from the United States could go up by more than $1 billion due to the impacts of tariffs. Reuters reports: Read more from Reuters here. The original price of the 36 fighter jets Switzerland is buying from the United States could go up by more than $1 billion due to the impacts of tariffs. Reuters reports: Read more from Reuters here. AI boom could help manufacturers adapt to global tariff landscape Mark Bendeich of Reuters details how the confluence of supply chain disruption from Trump's tariff policy and the rise of AI software solutions is leading to increased innovation among manufacturers. Richard Howells, SAP vice president and supply chain specialist, emphasized that the uncertainty surrouding Trump's trade policy is driving the technology push. "That's how it was during the financial crisis, Brexit and COVID," Howells stated. "And it's what we're seeing now." Read more here. Mark Bendeich of Reuters details how the confluence of supply chain disruption from Trump's tariff policy and the rise of AI software solutions is leading to increased innovation among manufacturers. Richard Howells, SAP vice president and supply chain specialist, emphasized that the uncertainty surrouding Trump's trade policy is driving the technology push. 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Treasury Secretary Scott Bessent ruled out Chinese investments as part of a US trade deal. When asked if China would offer a multi-billion dollar pleadges like Japan, South Korea and the EU, Bessent said no. Bloomberg News reports: Read more here. Tariffs bring in record $27.7 billion in July as Trump calls haul 'incredible for our country' Yahoo Finance's Brett LoGiurato and Ben Werschkul report: Yahoo Finance's Brett LoGiurato and Ben Werschkul report: Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Meta smart glasses with a built-in display might cost as much as an iPhone
Meta smart glasses with a built-in display might cost as much as an iPhone

Digital Trends

time16 minutes ago

  • Digital Trends

Meta smart glasses with a built-in display might cost as much as an iPhone

Over the past few years, XR devices have exploded in popularity, and while at it, the costs have also gone up dramatically as the underlying tech keeps pushing new boundaries. For example, Apple's Vision Pro costs $3,500, while the Meta Quest Pro hit the shelves at $1,500. Smart glasses, especially those with a built-in display unit, are also slowly climbing up the price ladder. It seems Meta will buck that trend, or at least beat initial estimates for its next-gen smart glasses that are set to arrive later this year. 'Meta recently figured out a way to slash the price for consumers down to about $800, I'm told. The move stems in part from the company accepting lower margins to boost demand — a common tactic for new products,' says a report by Bloomberg. How do Meta's smart glasses work? Currently in development under the codename 'Hypernova,' Meta had initially planned to hawk the smart glasses at roughly $1,000, while some estimates put the price at $1,400. With the purported $800 asking price, it seems Meta is essentially matching the iPhone 16's sticker value in the market, and possibly, the upcoming iPhone 17, as well. It's pretty obvious that Meta will push these glasses as the next-gen personal computing device, one that is an alternative to smartphones, especially the ubiquitous iPhones in its home market. For comparison, display-equipped smart glasses made by the likes of Xreal and Viture usually fall in the $400-600 bracket, and so do next-gen AI glasses with optical projectors, such as the Even G1. Recommended Videos Meta is essentially pulling off the same formula as Google Glass. Instead of a dual-display system that you will find on smart glasses sold by RayNeo, Viture, and Xreal, Meta's 'Hypernova' smart glasses will only feature a monocular display fitted in the lower portion of the right lens. 'Information will only be displayed in front of the wearer's right eye and will appear most clearly when they are looking downward,' says a Bloomberg report. Powered by Qualcomm silicon, the upcoming Meta smart glasses will feature apps for capturing photos, viewing media, launching maps, and checking notifications. How can they stand out? For more intuitive controls, Meta will reportedly offer a neural wristband that will allow users to control the glasses using wrist gestures and hand movements. Smartwatches such as the Samsung Galaxy Watch 8 have already implemented a gesture-based system for navigating the UI. Notably, the wristband will come bundled in the retail package of the 'Hypernova' smart glasses. Interestingly, the glasses will run a customized version of Android, though there might not be a dedicated app store installed on the wearable. Controls will reportedly be handled by a mix of tap and swipe inputs on the side frame. This is going to be a huge driving force for adoption if Meta and Google can somehow figure out a way to at least access and respond to app notifications coming from your connected phone. But it appears that Meta won't let Google enjoy that cake, especially with Google already working on its own AR glasses built atop the Android XR platform. 'The new version will continue to rely heavily on the Meta View phone app,' reports Bloomberg. The Hypernova smart glasses are expected to arrive in a month from now, and it would be worth waiting to see how they explore AI integration when compared to Google's Gemini on the wearable platform.

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