Crayola is bringing back 8 'fan-favorite' retired crayon colors, including Dandelion
Crayola is bringing back 8 'fan-favorite' retired crayon colors, including Dandelion
Fans of Crayola's Dandelion crayon color rejoice: Crayola is bringing a collection of eight "nostalgic fan-favorite crayon colors," including Dandelion, out of retirement by popular demand for the first time in its 122-year history.
Crayola, in a news release Wednesday, said the company "received an outpouring of fan requests to bring back some of their retired favorites, especially since Dandelion left the crayon box in 2017."
"The decision to unretire these eight colors for a limited time will delight and surprise consumers, increase the brand's available color palette and give a nod to the company's first iconic eight crayon box launched in 1903," the news release said, adding colors dating back to 1990, such as Orange Red and Violet Blue will also be returning for a limited time.
Crayola's Chief Marketing Officer Victoria Lozano said in a statement the company hopes the limited-edition colors "inspire even more creative moments for our fans."
Which crayon colors is Crayola bringing back?
Colors making a comeback include:
Dandelion
Blizzard Blue
Magic Mint
Mulberry
Orange Red
Violet Blue
Lemon Yellow
Raw Umber
The colors will return in limited-edition packs, according to Crayola.
Limited-edition colors also coming in pencils and markers
Crayola isn't just bringing back the past favorite colors as crayons only. The company says it will also be introducing "Limited Edition Collection Colored Pencil" and "Limited Edition Collection Marker" packs offering the "8-count retired crayon colors in additional art tool formats."
How to buy Crayola's limited-edition crayons
While the company has not specified an exact date for when the retired color collection will be available, it said the assortment of products including crayons, markers and colored pencil packs, activity kits and themed coloring books will be available soon at most national retailers including Target, Walmart, Staples and Blick. To find your nearest retailer stocking Crayola products, visit the brand's website here.
For the year-long celebration, Crayola is also partnering with brands such as Lee, Caboodles and S'well, who will offer "custom programs and products inspired by the limited-edition colors," the brand said, adding it will also roll out "surprises" throughout the year, "especially during key seasonal moments such as back-to-school and holiday."
Saman Shafiq is a trending news reporter for USA TODAY. Reach her at sshafiq@gannett.com and follow her on X and Instagram @saman_shafiq.
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