Luxury Watch Brand IWC Schaffhausen Opens New Boutique in Bahrain
Swiss label IWC Schaffhausen has officially opened its latest boutique in Marassi Galleria, Bahrain. The boutique offers IWC's luxury watch collections, including the Portugieser, Pilot's Watch, Ingenieur and Portofino.
The 160-square-metre boutique features fully open facades, blending into the mall's vibrant setting. Inside, guests can also enjoy the perpetual calendar display on the wall, dedicated to showcasing IWC's watchmaking expertise. There's also a lounge area where visitors can sit down with expert advisors to learn more about the craftsmanship behind the watches.
Adding to the experience, the boutique includes a Big Pilot Cafe, where guests can enjoy coffee, refreshments, and light bites while browsing. With a focus on personalisation, the boutique provides tailored consultations to help each guest find a timepiece that reflects their individual style.
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