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RT Arabic and Moscow authorities launch campaign for Middle Eastern visitors (PHOTOS)

RT Arabic and Moscow authorities launch campaign for Middle Eastern visitors (PHOTOS)

Russia Today4 days ago
RT Arabic and the Moscow Department of Transport have launched a new campaign to welcome Arabic-speaking tourists to the Russian capital. The project, titled 'Marhaban, Moskva' ('Hello, Moscow!'), aims to make the city's public transportation system more accessible for visitors from the Middle East and North Africa.
As part of the initiative, eye-catching posters have been placed at central bus and tram stops across the city. Featuring greetings in both Russian and Arabic, the banners blend cultural icons, including traditional Russian matryoshka dolls painted in Khokhloma style, a centuries-old decorative technique known for its vivid red, gold, and black floral patterns, alongside the iconic Arabic dallah, a symbol of Eastern hospitality.
The collaboration also provides Arabic-speaking visitors with an opportunity to scan a link on the posters to access a new 'Hello, Moscow!' section on the RT Arabic website offering curated guides on how to navigate the city, recommended transport routes, and updates on events happening around town.
As part of the campaign, the Department of Transport has issued a special edition of Troika transport cards, which are reusable smart cards used for paying fares on Moscow's public transit, featuring the same Russian-Arabic design.
'It's great to hear Arabic on Moscow's streets and see tourists enjoying the city,' said Maya Manna, head of RT Arabic. 'We and the Transport Department share the goal of making Moscow accessible and welcoming.'
The initiative adds a multilingual touch to the city's streets, just as Moscow prepares to host the Russia-Arab World summit on October 14–15, 2025.
'Moscow is a global tourist hub,' said Maxim Liksutov, deputy mayor for transport. 'We're working to make travel easier for all visitors, and this is our second collaboration with RT to support Arabic-speaking guests.'
The posters will remain in place through the end of the summer season, offering a friendly 'Marhaban!' to all Arabic-speaking travelers exploring the Russian capital.
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Alaska: Before it was America's last frontier, it was Russia's first
Alaska: Before it was America's last frontier, it was Russia's first

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  • Russia Today

Alaska: Before it was America's last frontier, it was Russia's first

Choosing Alaska as the meeting place for the presidents of Russia and the United States may look unconventional. However, it is a deeply symbolic and probably intentional choice. Alaska is more than just a remote US state; it once served as Russia's frontier, its only significant overseas possession, and was considered almost a mythical land. The story of Russian America, similar to those of other Russian frontiers, was full of drama and adventure. By the early 18th century, Russians had explored most of Siberia and come up against a natural barrier. For over a century, explorers journeyed eastward in search of fur, walrus ivory, and other treasures that Siberia could offer. In the southeast, they encountered the vast and largely unknown expanse of China, leading to various confrontations before the borders with the Asian power were established. Further north, they navigated the picturesque, majestic, yet seemingly impractical Kamchatka Peninsula. Beyond lay only the immense Pacific Ocean, and those who reached its waters felt like they were standing at the edge of the world. Farther north, in some of the harshest terrains where survival was a challenge even by Siberian standards, lay the Chukotka Peninsula, home to the fierce and untamed Chukchi people. This was the farthest corner of Russia, a wild and hostile area fraught with danger. While developing Chukotka proved to be a challenge, the explorers had a pretty good idea about its contours. In the mid-17th century, while searching for fur, explorer Semyon Dezhnev navigated around Chukotka and reported a strait to the east. It didn't take long to discover new lands beyond that strait. In Siberia, rumours circulated about Russians who had been swept by storms onto the American continent, where they settled. Captured Chukchi also told tales about the unknown land. Over time, the conflict with the Chukchi ended and gave way to trade relations, and the Chukchi became Russian subjects. However, there seemed to be no reason to arrange an expedition to Alaska. Crossing the ocean was just too costly. Nevertheless, the Russians continued to explore the region. In the mid-18th century, a massive research expedition encompassing Siberia, the Arctic Ocean, and eventually the waters of the Pacific was launched. The expedition was split into seven teams, each with a specific task. In 1741, a group led by Captains Bering and Chirikov reached the American continent aboard two packet boats. They didn't find any Russian settlements, but confirmed that this was indeed the American continent. Gradually, Russians learned more about the region and began harvesting marine animals – primarily various seals and sea otters – in the Pacific. Additionally, they discovered Arctic foxes in Alaska. All these factors made voyages to Alaska economically promising. The Russians established settlements along the shores of America, and several companies laid claim to the riches of Alaska. In the 1780s, they began constructing small forts along the Alaskan coastline. In 1784, an expedition led by Irkutsk merchant Grigory Shelikhov built a fort on Kodiak Island. By the end of the century, it had developed into a thriving fortress with residents and priests who baptized the local Aleuts. At that time, there were barely over 500 Russian settlers. Empress Catherine the Great sent additional settlers – laborers, officials, and clergy. Competition among fur traders culminated in the formation of the Russian-American Company in 1797, which pushed its rivals out of the market. Shelikhov died a wealthy man, and his heirs transformed the Russian-American Company into a local monopoly; the Russian Empire granted it many privileges. Life in Alaska was extreme even by Russian standards, but there were always people who were willing to come – usually, to escape serfdom, taxes, and oppressive masters. One such settler shrugged off the hardships, saying, 'There are no masters in America.' The Russians established friendly relations with the Aleuts, the most numerous local group, who eagerly adopted new tools, useful European household items, and customs, gradually drawing closer to their Russian neighbors. In 1799, Shelikhov's close associate Alexander Baranov established a fort in Sitka. Here, the Russians crossed paths with English traders and, more importantly, the Tlingit Indians. This fierce warrior tribe believed the Russians were encroaching on their land and hunting sea otters within their territory, which was indeed true. Additionally, many Russians married Tlingit women, stoking resentment among the indigenous men. Unlike the British, the Russians also refused to sell firearms to the Tlingits. Confrontation became nearly inevitable: everyone wanted sea otters, and everyday challenges heightened tensions. Bloodshed followed. In 1802, the Tlingits attacked, captured and burned down the fort while most of the inhabitants were out hunting, killing nearly all its defenders and ambushing hunting parties in the area. A total of 24 Russians and about 200 allied Aleuts and Eskimos were killed. Baranov was furious but kept his composure. In 1804, he led an expedition back to Sitka with 150 Russians and 900 Eskimos, Aleuts, and allied Indians. They besieged the Tlingit wooden stronghold, bombarding it with cannons. The Tlingits, fearing capture, killed their elders and children to prevent them from falling into Russian hands and fled. In 1805, fighting broke out again at the Yakutat fort, resulting in more casualties and brutal skirmishes. While these conflicts slowed Russian expansion, they didn't stop it. The Tlingits were hardly the peaceful natives of pastoral tales – having eaten one missionary, they claimed that they had partaken of his body and blood. Fighting continued, and Baranov did not live to see its end. Old and worn out, he retired and died on his way back to St. Petersburg. Nevertheless, the Russians and Tlingits eventually found common ground and divided the land. In 1818, they signed a peace treaty. Much like with the Chukchi on the Eurasian continent, the Tlingits were ultimately subdued through trade; tobacco, potatoes, and bread proved stronger than cannons. The Russians continued their journey along the shores of America, and for a time, there was even a Russian settlement in California – Fort Ross. The land for this little town was acquired from the native tribes in exchange for three blankets, three pairs of trousers, two axes, and three hoes. The Russians were drawn to California by a practical consideration: Alaska was too cold, so Fort Ross was established to supply food for the hunters. At Fort Ross, they raised livestock, planted orchards, and even built small ships that they sold to the Spanish. Interestingly, alongside the Russians, several dozen Aleuts migrated from Alaska to California as well. Eventually, the colony was dissolved, but it has survived to this day as an open-air museum. Throughout this time, the Russians faced a major challenge – there were too few of them in America. Despite the colonization of Alaska and expeditions to California, the Russian population in America did not exceed 1,000 people. Russia's Far East was already considered remote territory; even today, reaching Kamchatka or Chukotka from central Russia is difficult and expensive. This was especially true in the era of the Russian Empire, when the Trans-Siberian railway and air travel didn't exist. Kamchatka and Chukotka are at the far edges of the continent, meaning that to get to Alaska from central Russia, one had to travel to what felt like the edge of the world, board a ship, and cross the ocean. There were also about as many 'Creoles' – descendants of mixed marriages with Aleut, Eskimo, and Native American women. Over time, their numbers grew, and by the mid-19th century, there were about 1,500 Creoles and 600-700 Russian settlers. However, these were still very small colonies. The fate of the Russian settlements in America mirrored the story of Viking colonies on the opposite side of the continent: for the Scandinavians, Greenland was a distant outpost, while Vinland – America – lay even further beyond. If the Russians had trouble exploring and developing Siberia due to its vast expanses and harsh climate, it's no wonder that they simply didn't have enough people and resources when it came to Alaska. Russian priests eased the situation somewhat. The missionaries carried out active work and instead of engaging in witch hunts, learned local languages and helped the population. As a result, to this day there is still a considerable number of Orthodox Christians in Alaska – the descendants of those converted by the Russian missionaries. By the mid-19th century, Russia began questioning the necessity of having a colony in Alaska. The population of sea otters had declined due to relentless hunting. The prices paid by the Russian-American Company to hunters were rising, leading to diminishing profits from reselling. For a while, the colony's budget was buoyed by an unconventional trade – harvesting ice for California, which was in the throes of a gold rush and willing to pay for ice to store food. However, that source soon dried up as well. Russian rulers had several reasons to be concerned about Alaska: due to its remote location, it was difficult to protect the colony in case of an armed conflict; meanwhile, it consumed resources and the return on investment was minimal. The idea to sell the territory originated with Nikolai Muravyov-Amursky, the governor-general of Eastern Siberia. A staunch Russian imperialist who made significant contributions to the development of Siberia and strengthening Russia's position in the Far East, Muravyov recognized a harsh reality: the United States and the British had far easier access to Alaska, and selling it would be wiser than facing potential conflict without the means to defend the territory. These considerations led to negotiations with the US government. In 1867, Emperor Alexander II sold Russian America for $7.2 million – a substantial sum for that era. The Russian government rightly concluded that holding onto a territory where there were so few Russians and which lacked serious economic value made little sense. Moreover, Russia needed the money: the funds from Alaska went toward building the railway network in Russia. Today, many Russians view the sale of Alaska with good-natured irony. The story has lingered in popular culture – in one song, Russia offers America valenki [Russian felt boots] to help deal with the cold, while a famous Russian rock opera tells the romantic story of Nikolai Rezanov, a Russian diplomat and explorer, who fell in love with María Concepción Argüello, the daughter of the Spanish governor of San Francisco. They became engaged and Rezanov set off back to Russia, vowing to return, but fell ill and passed away on the journey. The rock opera 'Juno and Avos' based on this poignant love story has become a classic in Russia. As for Alaska, it remains the point where Russia, the US, and the indigenous peoples of that rugged and beautiful land once crossed paths.

RT Arabic and Moscow authorities launch campaign for Middle Eastern visitors (PHOTOS)
RT Arabic and Moscow authorities launch campaign for Middle Eastern visitors (PHOTOS)

Russia Today

time4 days ago

  • Russia Today

RT Arabic and Moscow authorities launch campaign for Middle Eastern visitors (PHOTOS)

RT Arabic and the Moscow Department of Transport have launched a new campaign to welcome Arabic-speaking tourists to the Russian capital. The project, titled 'Marhaban, Moskva' ('Hello, Moscow!'), aims to make the city's public transportation system more accessible for visitors from the Middle East and North Africa. As part of the initiative, eye-catching posters have been placed at central bus and tram stops across the city. Featuring greetings in both Russian and Arabic, the banners blend cultural icons, including traditional Russian matryoshka dolls painted in Khokhloma style, a centuries-old decorative technique known for its vivid red, gold, and black floral patterns, alongside the iconic Arabic dallah, a symbol of Eastern hospitality. The collaboration also provides Arabic-speaking visitors with an opportunity to scan a link on the posters to access a new 'Hello, Moscow!' section on the RT Arabic website offering curated guides on how to navigate the city, recommended transport routes, and updates on events happening around town. As part of the campaign, the Department of Transport has issued a special edition of Troika transport cards, which are reusable smart cards used for paying fares on Moscow's public transit, featuring the same Russian-Arabic design. 'It's great to hear Arabic on Moscow's streets and see tourists enjoying the city,' said Maya Manna, head of RT Arabic. 'We and the Transport Department share the goal of making Moscow accessible and welcoming.' The initiative adds a multilingual touch to the city's streets, just as Moscow prepares to host the Russia-Arab World summit on October 14–15, 2025. 'Moscow is a global tourist hub,' said Maxim Liksutov, deputy mayor for transport. 'We're working to make travel easier for all visitors, and this is our second collaboration with RT to support Arabic-speaking guests.' The posters will remain in place through the end of the summer season, offering a friendly 'Marhaban!' to all Arabic-speaking travelers exploring the Russian capital.

Luxury brands suffer as tourism slumps in Europe and Japan
Luxury brands suffer as tourism slumps in Europe and Japan

Russia Today

time06-08-2025

  • Russia Today

Luxury brands suffer as tourism slumps in Europe and Japan

Luxury brands have reported declining sales in Europe and Japan as American and Chinese tourists, once major drivers of growth, have cut back on overseas spending, according to the Financial Times. Last year saw a surge in luxury sales fueled by tourist activity, as Chinese shoppers flocked to Japan when the yen was at a 30‑year low, the paper wrote on Monday. Meanwhile, American consumers benefited from a strong dollar and increased their luxury spending in Europe. Those trends have reversed in 2025, as the yen has strengthened and the US dollar weakened amid tariffs imposed by US President Donald Trump, the FT noted. Speaking to the paper, Cécile Cabanis, chief financial officer at LVMH, which owns Louis Vuitton and Dior, attributed a 9% organic decline in Q2 sales for its fashion and leather goods division to changing tourist patterns. 'Spending by American tourists slowed down very strongly,' she said, adding that declining tourist sales in Japan could not be offset by local demand. The FT noted that US demand could weaken further amid expectations that imported goods will become more expensive due to Trump's tariffs. Investment firm Bernstein revised its 2025 luxury revenue forecast from 5% growth to a 2% decline to reflect this outlook. Bernstein analyst Luca Solca said the downturn in tourist shopping points to broader problems in the industry, which raised prices beyond inflation during years of strong demand. 'Luxury consumers are still looking for value – Chinese tourists are not in Japan because they want to go see Mount Fuji,' he is quoted as saying. 'Too many luxury brands pushed too many price increases.' Despite market pressure, brands like LVMH have been hesitant to adopt discounting strategies, maintaining their focus on exclusivity and high margins through premium pricing. According to a Bain & Company report from last year, the global luxury customer base contracted by roughly 50 million consumers between 2022 and 2024, declining from approximately 400 million to 350 million. It attributed the decrease to economic uncertainty and rising prices.

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