6,000 philanthropists supporting P4 scheme in Vizianagaram: Municipal Commissioner
Vizianagaram Municipal Commissioner P. Nallanayya has said that nearly 6,000 philanthropists have come forward to support the Public-Private-People Partnership (P4) programme, a State government initiative aimed at eradicating poverty.
He said the ongoing survey under the P4 programme was progressing smoothly across all 50 municipal divisions to identify 'golden families' in need of support and mentorship.
Mr. Nallanayya emphasised that the process of linking donors with beneficiary families would be carried out transparently, in accordance with the State government's P4 guidelines.
He called upon members of organisations such as the Chamber of Commerce, Rotary Club, Lions Club, and others to actively participate in the initiative, which he described as a novel and inclusive model for poverty alleviation.
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Time of India
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Global Vijayawada diaspora joins hands to uplift ‘golden families' under P4 scheme
Vijayawada: In a major boost to NTR district's fight against poverty, people from Vijayawada who have settled across the globe are stepping in to support the P4 (People–Public–Private–Partnership for Poverty Reduction) scheme. Tired of too many ads? go ad free now Nearly 900 Non-Resident Vijayawadians (NRVs), known for their active involvement in social service across Andhra Pradesh, are now being encouraged to mentor vulnerable families back home. Recognising their success stories and philanthropic spirit, the NTR district administration is tapping into this global network to assist 'Bangaru Kutumbams' (Golden Families) — economically weaker households identified for upliftment under the P4 policy. Taking this initiative forward, District Collector Dr G Lakshmisha recently held a special meeting with a group of NRVs and members of the PB Siddhartha College of Arts and Sciences Alumni Association at the Collectorate. "NRVs are ideal partners in this mission. They've seen success across the world and are now ready to give back to their roots. The P4 policy is a path to eliminate poverty by 2029 by connecting the top 10% of society to uplift the bottom 20%," the collector said. He added that 86,398 golden families have already been identified in the district, of which 30,617 families have been adopted by 3,897 volunteer guides. The administration now hopes that more NRVs will join hands in guiding these families in skill development, employment, self-employment, and access to health services. NRVs including P Suresh, Y Manidhar and Harshasai pledged their involvement in the initiative. P B Siddhartha alumni members Swaroop, A Prashant Chowdhury, G S C Bose, and Sumabindu Atluri also assured their support. Collector Lakshmisha emphasised that this global-local partnership will not only combat poverty but also enhance Vijayawada's identity as a city of entrepreneurship, culture, and compassion.
The Hindu
a day ago
- The Hindu
6,000 philanthropists supporting P4 scheme in Vizianagaram: Municipal Commissioner
VIZIANAGARAM Vizianagaram Municipal Commissioner P. Nallanayya has said that nearly 6,000 philanthropists have come forward to support the Public-Private-People Partnership (P4) programme, a State government initiative aimed at eradicating poverty. He said the ongoing survey under the P4 programme was progressing smoothly across all 50 municipal divisions to identify 'golden families' in need of support and mentorship. Mr. Nallanayya emphasised that the process of linking donors with beneficiary families would be carried out transparently, in accordance with the State government's P4 guidelines. He called upon members of organisations such as the Chamber of Commerce, Rotary Club, Lions Club, and others to actively participate in the initiative, which he described as a novel and inclusive model for poverty alleviation.
The Print
a day ago
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Adaptive reuse, public-private synergy can drive heritage conservation: Report
The report — 'Building Public-Private Synergies for Heritage Conservation' — was released at an international heritage tourism conclave held on the premises of the iconic Lukshmi Vilas Palace in Gujarat's Vadodara on July 25. Jointly made by a leading business chamber and a global consultancy firm, it has also recommended 'adaptive reuse' of old buildings through PPP model and 'CSR funding' for heritage conservation. New Delhi, Jul 27 (PTI) Emphasising that heritage conservation must be seen as both a 'moral obligation and a strategic investment', a new report has pitched for greater synergy between public and private sectors, and use of digital technology to drive preservation efforts. Tourism, conservation and industry experts gathered at the conclave and deliberated on leveraging India's rich heritage for economic revitalisation, community development, and cultural continuity. 'Heritage conservation must be seen seen as both a moral obligation and a strategic investment, where country's heritage could be transformed from static monuments to vibrant and living symbols of identity, enabling it to continue inspiring and enriching future generations,' the 28-page report says. It also cited some successful conservation projects in various parts of India, as well as well-known preservation models in the UK, Spain, Italy and other countries. The report, jointly made by the PHD Chamber of Commerce and Industry (PHDCCI) and KPMG in India, stresses that heritage conservation in India is 'at its defining moment'. It must be recognised that the 'cultural landscape' around a heritage site is 'critical for the interpretation of the site and its built heritage', and thus is very much its integral part. Owing to its importance and nature of role in serving as a record for future generations, it becomes imperative to preserve this history and culture, hence requires time-to-time conservation, it says. The report through succinct examples underlines that heritage conservation means all the processes of looking after a place to retain its historical, architectural, aesthetic, cultural significance and includes maintenance, preservation, restoration, reconstruction and adoption or a combination of more than one of these. It also lays emphasis on adaptive reuse of heritage buildings as cafes, museums, galleries or other cultural spaces, and creating synergy through public-private-partnership (PPP) models, citing the case study of Uttar Pradesh. Besides, the report also recommends funding through Corporate Social Responsibility (CSR) and underlines coupling it with community outreach for best results. The report acknowledges the role of technology in this sector, and pitched for using Augmented Reality/Virtual Reality (AR/VR) for immersive storytelling and smart management tools for visitors' analysis and climate-responsive monitoring. On digital preservation, it emphasised on using technology to document, conserve and promote heritage and create inventories, especially for sites vulnerable to climate threats or human conflict. It also pitched for combining state and private funds to increase the overall funding available for heritage conservation projects. By combining state and private funds, heritage conservation projects can 'reduce their dependence on a single funding source', access a wider range of resources, expertise, this ensuring greater financial stability and sustainability of conservation efforts. As travellers increasingly seek authentic, immersive experiences, heritage tourism has emerged as a 'cornerstone of cultural identity, community empowerment, and regional branding, the report says. India, with its vast inventory of monuments, UNESCO World Heritage Sites, historic towns, palaces, forts, and intangible traditions, is 'uniquely positioned to lead this space'. India is endowed with iconic sites such as the Taj Mahal, Red Fort, Humayun's Tomb, ruins of old Nalanda university, ancient temples, medieval tombs and colonial-era structure and relics, which draw both awe and interest and intrigue among travellers. According to the Ministry of Tourism, Government of India's annual report (2022), cultural and heritage tourism is an important and evolving concept within India's total tourism economy, with growth potential fuelled by rising domestic demand and international interest in India's civilisation legacy, the report says. Citing a 2024 report, it further says that India's heritage tourism market is projected to reach USD 57.14 billion by 2033, driven by its rich cultural diversity, along with rising global interest in spiritual and experience travel, boosting domestic and international tourist inflow. The PHDCCI-KPMG report also cites some of the challenges facing efforts for heritage conservation, such as inadequate funding which can lead to neglect, deterioration, and loss of heritage sites; lack of technical expertise; insufficient community engagement; and maintenance challenges. The other factor is complexity of heritage projects. Heritage assets are often complex and multi-faceted. The complexity of such assets can make it challenging to develop effective conservation strategies. PTI KND MNK MNK This report is auto-generated from PTI news service. ThePrint holds no responsibility for its content.
