ICAUR brand launches in Dubai
iCAUR V27 & 03T: Hybrid Innovation Meets J-Style Design Philosophy
At the launch, two new SUV models - the iCAUR V27 and iCAUR 03T were unveiled with technical specifications confirming their adoption of advanced range-extender Hybrid powertrains designed to optimize performance and driving range. Visually, the V27 and 03T emphasize a distinctive, boxy silhouette - a core element of iCAUR's "J-Style" design philosophy. This approach is explicitly tailored to resonate with style-conscious and youthful Middle Eastern buyers seeking standout presence.
As iCAUR's first mid-to-large SUV, the V27 REEV blends retro aesthetics with modern technology, creating a striking visual identity defined by rugged character. Measuring over 5 meters in length and nearly 2 meters in both width and height, this model conveys a firm stance. The V27 also offers exceptional range performance, eliminating anxiety on long journeys. Its golden REEV powertrain ensures stable, consistent power delivery, even in complex terrain conditions.
The iCAUR 03T REEV is a smart boxy SUV equipped with a class-leading i-AWD system. It dynamically adjusts power distribution for optimum traction and stability. Featured a pioneering all-aluminum multi-cavity cage body and a comprehensive active safety system includes 11 active safety features, the 03T REEV model is aimed to offer a worry-free drive where enjoyment takes the front seat.
Brand Launch: Modular Design and AI-Robotics Driven New Ecosystem Model
This launch event unveiled the customization ecosystem of iCAUR featuring three core configurations (pickup, convertible, space exploration) with technical specifications including quick-release fenders, LEGO-inspired brake lamp assemblies, and 100+ plug-and-play accessories via standardized interfaces. The demonstration also integrated the AiMOGA humanoid AI robot's operational capabilities across smart mobility and lifestyle scenarios, presenting a prototype framework for personalized automotive adaptation. This platform establishes iCAUR's strategic positioning youth-oriented EV market through scalable hardware architecture and AI-enabled interface solutions. It will meet the demand of consumers in the Middle East for personalized products and intelligent lifestyle.
Middle East Market Expansion: Regional Partnerships Align with Grand GCC Vision
During the event, Mr. Zhang Xiaolong, General Manager of Chery International Middle East, outlined iCAUR's aggressive regional roadmap. The brand has secured cooperation intentions with three leading distributors, laying the groundwork for rapid market penetration. Initial rollouts will target UAE, Qatar, and Bahrain by late 2025, with plans to expand across the middle east nations.
'Our goal is to make iCAUR the most desirable automotive brand in the Middle East,' stated Mr. Zhang. 'We aim to cultivate a vibrant, culturally attuned community that celebrates individuality and cutting-edge design.'
According to official data, by the end of June 2025, Chery Group had cumulatively exported 5 million vehicles to overseas markets, making it the first Chinese automaker to achieve this milestone. As a key component of the group's global strategy, the iCAUR brand will focus on the Middle East as its core market, offering consumers a new and innovative travel experience.
About iCAUR:
iCAUR is an all-new brand developed by Chery Group, born for the global market. Backed by Chery's deep manufacturing heritage and cutting-edge innovation, iCAUR targets the young and young at heart with its integrated "Category + Ecosystem + Culture" model.
In collaboration with ecosystem partners, the brand is developing a comprehensive service system, launching a diverse range of premium offerings, and establishing a global community network—thus transforming from a pure automobile manufacturer into a global ecological integrator driven by 'Made-in-China' intelligence. The Dubai launch serves as a pivotal milestone in iCAUR's regional commitment and global expansion strategy, leveraging 'Made-in-China' innovation to connect with worldwide users and embody its 'Born to Play' brand spirit.
Source: AETOSWire
Contacts
Namita Thakkar
namita@matrixdubai.com
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Zawya
13 minutes ago
- Zawya
ADIB Egypt registers 36.1% YoY higher consolidated profits in H1 2025
Arab Finance: Abu Dhabi Islamic Bank (ADIB Egypt) posted a 36.10% increase in consolidated net profits after tax attributable to the shareholders, reaching EGP 6.225 billion in the first half (H1) of 2025, the financial results showed. The recorded earnings were higher year-on-year (YoY) than EGP 4.574 billion in H1 2024. Basic earnings per share (EPS) dropped to EGP 7.43 at the end of June 2025 from EGP 7.74 a year earlier, while the income hiked to EGP 23.361 billion from EGP 15.819 billion. As for the standalone business, the net profits climbed to EGP 6.037 billion in the first six months of 2025 from EGP 4.491 billion in H1 2024. Non-consolidated total income jumped to EGP 22.993 billion from EGP 15.567 billion. The board agreed to increase issued and paid-up capital from EGP 12 billion to EGP 15 billion. Hence, a total of EGP 3 billion will be distributed over 300 million shares at a nominal value of EGP 10 per share, with an issuance fee of EGP 0.10 per share. The transaction will be implemented through a cash subscription by existing shareholders according to their holdings, with fractional shares allocated to small shareholders. © 2025 All Rights Reserved Arab Finance For Information Technology Provided by SyndiGate Media Inc. (
Zawya
13 minutes ago
- Zawya
Solidarity Bahrain completes $114mln capital raise
Bahrain - Solidarity Bahrain, the leading insurance company in the kingdom, announced the successful issuance of $114 million in Tier 2 Capital to strengthen its financial position and support its ongoing strategic initiatives. The capital raise was secured through a private placement arranged by Al Salam Bank and its asset management arm, ASB Capital. The issuance follows Solidarity Bahrain's recent acquisition of Bahrain National Life Insurance Company (BNL) in April of this year and precedes its planned purchase of Bahrain National Insurance Company (BNI) from Solidarity Group Holding. Al Salam Bank and ASB Capital was appointed by Solidarity Bahrain to provide dedicated advisory support throughout the issuance process, overseeing the deal's structuring and coordinating the capital raise from a diverse group of local, regional and international investors. Backed by deep industry expertise and strategic partnerships, ASB Capital continues to respond to the evolving client needs across regional and global markets by offering innovative and tailored financing and capital solutions. In this context, Solidarity Group Holding group chief executive Ashraf Bseisu said: 'This issuance marks a pivotal milestone in our journey to grow our operations and optimise our capital base. The issuance was completed within a record timeframe, reflecting the robust investor confidence in our solid financial foundations, long-term growth trajectory, and the promising future of the insurance sector in Bahrain and the wider region.' Meanwhile, Al Salam Bank Group chief executive and ASB Capital managing director Rafik Nayed said: 'The successful and expedited closing of the issuance reflects not only our disciplined approach to capital optimisation and innovative structuring, but also our deep expertise in transaction advisory and capital markets. This transaction highlights our commitment to delivering high-impact, results-driven advisory services backed by a strong pipeline from both local and regional institutional clients.'
Zawya
13 minutes ago
- Zawya
Egypt: Misr Hotels sees 4.45% YoY lower profits in FY2024/25
Arab Finance: Misr Hotels Company posted 4.45% year-on-year (YoY) lower net profits after tax at EGP 1.389 billion in fiscal year (FY) 2024/2025, compared to EGP 1.454 billion, according to the financial results. The earnings per share (EPS) amounted to EGP 2.62 in the 12-month period that ended on June 30 th, 2025, compared to EGP 1.56 a year earlier. Revenues jumped to EGP 1.906 billion in FY2024/2025 from EGP 1.438 billion in FY2023/24. © 2025 All Rights Reserved Arab Finance For Information Technology Provided by SyndiGate Media Inc. (
