Oman real estate: Whitewill expands into property market as foreign investment grows
The firm first began building its operations in Oman in 2023 and established a dedicated office and team of brokers in Muscat by 2024 following increased investor demand.
Luxury real estate firm enters Oman
The expansion marks a strategic milestone in Whitewill's regional growth as it positions itself to serve investors and end-users seeking opportunities in Oman's developing real estate sector.
The country's property market has gained attention from global investors as the country undergoes economic diversification supported by the government's Vision 2040 strategy.
The nation's stable economy, increasing foreign investment, and policies allowing foreign nationals to acquire freehold property have contributed to this growth.
Svetlana Politova, CEO of Whitewill Real Estate in Oman and Abu Dhabi, said: 'At Whitewill, we are proud to be at the forefront of introducing Oman's promising real estate market to global investors. Our focus on Muscat and Salalah reflects a deep understanding of what drives long-term value, combining solid economic fundamentals with exceptional lifestyle and tourism offerings.'
Whitewill operates in Muscat and Salalah, the only regions in the Sultanate where Integrated Tourism Complex (ITC) zones permit full freehold ownership for foreign investors.
Muscat attracts long-term investors seeking capital growth due to its modern infrastructure, administrative significance, and international connectivity.
Salalah appeals to investors focused on lifestyle-driven, rental-yield properties with its landscapes and year-round appeal to Gulf and European tourists.
Since entering the Omani market, Whitewill has sold hundreds of property units with an upward range of OMR 300,000. The firm's client base includes international investors, expatriates, and regional buyers, including high-net-worth investors from the GCC, Europe, and India.
Demand remains strong for holiday homes, rental units, and investment properties in the Sultanate's waterfront and master-planned communities.
The agency's portfolio in Oman includes over 30 projects from developers such as DarGlobal, SDIC, Muriya by Orascom, Eagle Hills, Saraya Bandar Jissah SAOC, and Al Mouj.
The firm also collaborates with local developers including Alargan Towell, Maysan Properties, and Ideal Building Development. Many of these projects benefit from the involvement of Omran Group, the government's development arm.
Projects include AIDA by DarGlobal, a master-planned community on a coastal plateau offering villas, townhouses, apartments, branded residences, hotels, and the Trump Golf Club. The Sustainable City Yiti, led by SDIC, is Oman's flagship eco-community, blending sustainable technologies with residential, hospitality, retail, and educational facilities.
Upcoming projects include an ultra-luxury beachfront community on Yiti Beach and an ITC development in Muttrah, Muscat's historic centre, both expected to generate investor interest.
'By partnering with the most reputable developers and establishing a local presence, we ensure our clients gain exclusive access to Oman's best projects. Looking ahead, we are committed to helping shape the future of real estate in Oman, creating investment opportunities that respect its heritage while meeting modern expectations,' Politova added.
Whitewill sees Oman as a long-term growth market for real estate. With the government expanding ITC zones and global developers entering the market, new opportunities are emerging in Muscat and Salalah, as well as in Musandam, Duqm, and the country's mountainous tourism hubs.
The company plans to support this growth by advising developers, tailoring products to investor expectations, and promoting Oman internationally through roadshows, webinars, and targeted events in key global markets.
With a multinational team, Whitewill positions itself to serve its international clientele and cement its role as a partner for investors seeking real estate opportunities in the Sultanate.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Zawya
34 minutes ago
- Zawya
Oman: $7.7mln Quriyat fishing port upgrade 83% complete
Muscat – Construction of a marine wharf development project at Quriyat fishing port is 83% complete, according to Ministry of Agriculture, Fisheries and Water Resources. Costing more than RO2.97mn, the project is part of efforts to modernise fishing ports and boost their role in coastal economies under Oman Vision 2040. Mohammed bin Abdullah al Rashdi, Civil Engineer at Directorate General of Fishing Ports in the ministry, said the project aims to boost economic diversification, attract investment and develop the fishing fleet. 'The ministry seeks to create an investment-friendly environment and make better use of fish resources by improving port services for both public and private use,' he said. The development includes a 185m fixed berth on the breakwater, designed to improve maritime handling operations and expand the port's capacity. 'We are also constructing a new marine berth for mooring ships and boats, which will increase efficiency in port operations,' Rashdi said. A 33,000sqm investment plot is being created within the port to host commercial and service activities linked to the marine fisheries. The site will also have a dedicated area for a marine crane to support ship and boat maintenance. © Apex Press and Publishing Provided by SyndiGate Media Inc. (
Zawya
34 minutes ago
- Zawya
Oman: $319mln sewage and water works underway in Bausher
Muscat – Nama Water Services is pressing ahead with major infrastructure projects across Oman to expand wastewater networks, build trea-tment plants, and improve pumping and treated water systems. One of the largest initiatives under way is in Bausher, Muscat governorate, where seven sewage network projects are being implemented at a combined cost of RO123mn. Jafar bin Mahna al Hadhrami, Project Manager for Muscat governorate at Nama Water Servic-es, said the works in Bausher inc- lude 311km of main and seconda- ry sewage network lines and 34km of potable water networks. 'The aim is to enhance basic services for residents while supporting long-term infrastructure plans.' In Bausher Heights, a sewage network project costing RO17.5mn is under construction. Set for completion in 2028, it will serve 60,000 people and cover 68km of sewage networks with 1,100 inspection chambers and 6,850 house connections. Current completion rate is 10%. A sewage network project in South Azaiba costing RO5.6mn is 12% complete. With 49km of networks, 1,714 inspection chambers and 722 house connections, it will benefit 13,000 people on completion by 2027. Hadhrami said the first phase of rehabilitating sewage networks in North Ghubra and North Azaiba, costing RO24mn, will start in mid-September 2025. Completion is expected in 2028. The works will include a new 4km main sewage line, replacement of 812 inspection chambers, rehabilitation of the current main line, and linking networks to the pumping station. To improve pumping capacity, a RO21mn station is being built for Bausher and Al Ansab. It will feature two 17km discharge lines and a 3.5km gravity sewer line to connect both networks. Completion is targeted for 2028. In Al Ansab, a RO25.7mn sew-age network project is 8% comp-lete. It will include 75.5km of net- works, 1,160 inspection chambers and 4,180 household connectio-ns, with completion set for 2028. Hadhrami said two projects are also under way in Al Khuwair. The Al Khuwair 1/17 project, cos-ting RO14.3mn, will provide 882 home connections, 30km of sew-age networks, 15km of potable water networks and 1km of trea-ted wastewater networks. The Al Khuwair 2/17 project, worth RO15mn, will provide 858 home connections, 30km of sewage networks, 19km of potable water networks and 2.2km of treated wastewater networks. Both are due for completion in 2029. © Apex Press and Publishing Provided by SyndiGate Media Inc. (
Zawya
34 minutes ago
- Zawya
Oman: Hotel revenues rise 18.2% to $366mln in H1 2025
Muscat – Revenues from three- to five-star hotels in Oman grew 18.2% to RO141.21mn by the end of June 2025, compared to RO119.50mn in the same period of 2024, according to the National Centre for Statistics and Information (NCSI). Guests rose 9.2% year-on-year to 1,142,702, up from 1,046,224. Occupancy rates increased 14.4% to 54.7%, compared to 47.8% in the first half of 2024. By nationality, Oceanian visitors recorded the highest growth rate, up 57.9% to 24,681 guests, followed by African visitors, up 40.6% to 7,794. Guests from the Americas increased 22.3% to 39,293, while European arrivals rose 20.1% to 358,190. GCC visitors grew 10.6% to 83,140, and Omani guests rose 5.7% to 384,222. Asian arrivals increased 2.4% to 163,286, while guests from other Arab countries declined 1.4% to 48,453. © Apex Press and Publishing Provided by SyndiGate Media Inc. (
